Oklahoma State University–Stillwater Audience in United States

Oklahoma State University–Stillwater has an estimated audience of 2,427,929 people in United States. 51.4% are female, 48.6% are male, average age 40.7. Top regions: Oklahoma, Texas, California. Top brand affinities: Goop, Governor of Michigan, Wok, Google Home, Vocal harmony.
The average Oklahoma State University–Stillwater fan in United States is 40.7 years old, balanced, and lives primarily in Oklahoma. The audience is concentrated in Oklahoma, Texas, California. Top brand affinities include Goop, Governor of Michigan, Wok, with strongest over-indexing on Goop (10.02× the country average). Demographically, the Oklahoma State University–Stillwater audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Oklahoma State University–Stillwater fans
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 40.7 |
| Estimated audience size | 2,427,929 |
Audience persona
The typical Oklahoma State University–Stillwater fan in United States is balanced, around 40.7 years old, with strong Patriotism tendencies and a notable affinity for Goop.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Oklahoma | 653,328 | 24.23× |
| Texas | 373,193 | 1.79× |
| California | 89,629 | 0.34× |
| Florida | 55,437 | 0.34× |
| Illinois | 43,078 | 0.53× |
| Arkansas | 40,925 | 2.05× |
| Missouri | 40,298 | 1.03× |
| New York | 37,161 | 0.27× |
| Kansas | 36,052 | 1.88× |
| Ohio | 30,372 | 0.41× |
| Georgia | 29,697 | 0.4× |
| North Carolina | 27,765 | 0.38× |
| Colorado | 27,049 | 0.71× |
| Pennsylvania | 26,922 | 0.33× |
| Virginia | 25,539 | 0.43× |
| Tennessee | 24,631 | 0.51× |
| Michigan | 22,291 | 0.35× |
| Arizona | 21,741 | 0.44× |
| New Jersey | 18,950 | 0.31× |
| Louisiana | 18,513 | 0.59× |
| Indiana | 18,159 | 0.41× |
| Washington | 17,622 | 0.36× |
| Maryland | 16,852 | 0.4× |
| Alabama | 15,981 | 0.47× |
| Massachusetts | 15,205 | 0.32× |
| South Carolina | 13,963 | 0.38× |
| Iowa | 13,698 | 0.68× |
| Minnesota | 13,271 | 0.38× |
| Wisconsin | 12,475 | 0.34× |
| Kentucky | 11,718 | 0.38× |
| Utah | 11,696 | 0.54× |
| Oregon | 11,675 | 0.42× |
| Mississippi | 11,119 | 0.56× |
| New Mexico | 8,921 | 0.73× |
| Connecticut | 8,363 | 0.34× |
| Nebraska | 8,330 | 0.68× |
| Nevada | 7,633 | 0.33× |
| Idaho | 5,467 | 0.45× |
| West Virginia | 5,258 | 0.47× |
| South Dakota | 4,419 | 0.79× |
| Montana | 4,216 | 0.63× |
| Hawaii | 4,151 | 0.4× |
| Alaska | 4,035 | 0.78× |
| Washington, District of Columbia | 3,881 | 0.53× |
| New Hampshire | 3,678 | 0.38× |
| Rhode Island | 3,524 | 0.46× |
| Wyoming | 3,503 | 0.97× |
| Vermont | 3,369 | 0.79× |
| Maine | 3,289 | 0.38× |
| Delaware | 3,052 | 0.46× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 10.02× | Internet & Social Media |
| Governor of Michigan | 11.17× | Politics & Society |
| Wok | 9.33× | Food & Beverages |
| Google Home | 8.59× | Technology & Electronics |
| Vocal harmony | 5.94× | Music & Radio |
| headspace | 11.02× | Health |
| Grinch | 4.39× | Movies & TV |
| Cherish (group) | 10.25× | Music & Radio |
| Grace Slick | 8.19× | Music & Radio |
| Guitarist (magazine) | 9.94× | Music & Radio |
| Pillow | 1.78× | Home & Garden |
| El Paso County, Colorado | 10.41× | Travel & Leisure |
| Hipster | 7.55× | Politics & Society |
| Hitchcock (film) | 11.43× | Movies & TV |
| Fairy godmother | 5.75× | Literature |
| Hibachi | 6× | Food & Beverages |
| Nebraska | 2.07× | Travel & Leisure |
| Mathcore | 6.04× | Music & Radio |
| Nebraska Cornhuskers football | 2.65× | Sports |
| TV Fanatic | 7.47× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.63 |
| Community Orientation | OPEN | 1.2 |
| Family Orientation | CONSERVATISM | 1.18 |
| Extroversion | THRILL | 1.08 |
| Convenience Orientation | PREMIUM | 1.08 |
| Career Orientation | POWER | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 84.5% |
| India | 2.6% |
| United Kingdom | 2.1% |
See Oklahoma State University–Stillwater audiences in other countries
- Oklahoma State University–Stillwater — Germany
- Oklahoma State University–Stillwater — United Kingdom
- Oklahoma State University–Stillwater — France
- Oklahoma State University–Stillwater — Italy
- Oklahoma State University–Stillwater — Spain
- Oklahoma State University–Stillwater — Brazil
- Oklahoma State University–Stillwater — Japan
- Oklahoma State University–Stillwater — South Korea
- Oklahoma State University–Stillwater — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does Oklahoma State University–Stillwater have in United States?
Oklahoma State University–Stillwater has an estimated audience of 2,427,929 people in United States, concentrated in Oklahoma and Texas.
What is the gender split and age of Oklahoma State University–Stillwater fans?
51.4% of Oklahoma State University–Stillwater fans are female, 48.6% are male, with an average age of 40.7 years.
Which brands do Oklahoma State University–Stillwater fans like most?
Oklahoma State University–Stillwater fans show strongest brand affinity for Goop (10.02×), Governor of Michigan (11.17×), and Wok (9.33×) over the country average.
Where do Oklahoma State University–Stillwater fans live in United States?
Oklahoma State University–Stillwater fans in United States are most concentrated in Oklahoma (reach 653,328), Texas (reach 373,193), and California (reach 89,629). These three regions account for the largest share of the active audience.
What other brands do Oklahoma State University–Stillwater fans also like?
Beyond Oklahoma State University–Stillwater itself, the audience over-indexes on Governor of Michigan (11.17×), Wok (9.33×), Google Home (8.59×), and Vocal harmony (5.94×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Oklahoma State University–Stillwater. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.