Orlando Science Center Audience in United States

Orlando Science Center logo

Orlando Science Center has an estimated audience of 476,774 people in United States. 80.1% are female, 19.9% are male, average age 35.6. Top regions: Florida, Georgia, Texas. Top brand affinities: Harry Potter, IKEA, Theme parks, Disneyland, Lego.

The average Orlando Science Center fan in United States is 35.6 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Georgia, Texas. Top brand affinities include Harry Potter, IKEA, Theme parks, with strongest over-indexing on Harry Potter (1.81× the country average). Demographically, the Orlando Science Center audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Brand · Subtype: Charity

Demographics of Orlando Science Center fans

Demographic split for Orlando Science Center audience in United States
MetricValue
Female80.1%
Male19.9%
Average age35.6
Estimated audience size476,774

Audience persona

The typical Orlando Science Center fan in United States is more female, around 35.6 years old, with strong Mindfulness tendencies and a notable affinity for Harry Potter.

Top regions in United States

Top regions ranked by reach for Orlando Science Center in United States
RegionReachAffinity
Florida357,58126.97×
Georgia15,8781.08×
Texas15,5510.38×
New York14,4900.54×
California14,2930.27×
North Carolina11,1650.78×
Virginia9,1370.79×
Pennsylvania8,0320.5×
Michigan6,7760.54×
New Jersey6,7710.56×
Illinois6,7040.42×
South Carolina6,5280.91×
Ohio6,2660.43×
Tennessee6,1220.64×
Massachusetts4,8420.52×
Indiana4,7060.54×
Maryland4,2660.52×
Wisconsin3,8540.54×
Alabama3,6800.55×
Kentucky3,5650.6×
Louisiana3,5370.58×
Washington3,5060.37×
Missouri3,4730.45×
Colorado3,1510.42×
Connecticut2,9430.62×
Minnesota2,8710.42×
Arizona2,1780.22×
Arkansas1,7770.45×
Iowa1,7400.44×
Oklahoma1,7370.33×
Mississippi1,6590.42×
Utah1,6410.38×
Oregon1,5540.28×
Kansas1,3950.37×
Nevada1,2360.27×
New Hampshire1,2010.64×
West Virginia1,0890.49×
Maine1,0190.6×
New Mexico8180.34×
Hawaii7440.36×
Washington, District of Columbia6870.48×
Rhode Island6850.45×
Nebraska6800.28×
Delaware6760.51×
Idaho6650.28×
Vermont5630.67×
Montana4280.32×
North Dakota3960.4×
South Dakota3620.33×
Alaska3330.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Orlando Science Center audience
BrandAffinityCategory
Harry Potter1.81×Movies & TV
IKEA2.18×Home & Garden
Theme parks2.07×Travel & Leisure
Disneyland2.17×Travel & Leisure
Lego2.94×Kids & Family
Burger King1.5×Food & Beverages
Dunkin' Donuts1.99×Food & Beverages
Luxury real estate1.9×Business & Career
Tampa Bay Buccaneers2.29×Sports
Disney Princess2.7×Kids & Family
Tampa Bay Lightning3.71×Sports
Fast casual restaurants1.65×Food & Beverages
Mickey Mouse2.81×Movies & TV
Zoo1.58×Kids & Family
Marriott Hotels & Resorts2.05×Travel & Leisure
Standup paddleboarding2.01×Sports
Solar power1.63×Home & Garden
Tampa Bay Rays2.87×Sports
Snorkeling2.19×Sports
Hyatt2.32×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Orlando Science Center audience
TraitClusterScore
MindfulnessBALANCE1.26
LGBTQ+ IdentityOPEN1.24
Healthy LifestyleBALANCE1.23
Sports ActivityPOWER1.22
Price SensitivityPREMIUM1.22
Convenience OrientationPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for Orlando Science Center
CountryShare
United States97.2%
Germany2.3%
Italy0.5%

See Orlando Science Center audiences in other countries

More Charity audiences in United States

Frequently asked questions

How many fans does Orlando Science Center have in United States?

Orlando Science Center has an estimated audience of 476,774 people in United States, concentrated in Florida and Georgia.

What is the gender split and age of Orlando Science Center fans?

80.1% of Orlando Science Center fans are female, 19.9% are male, with an average age of 35.6 years.

Which brands do Orlando Science Center fans like most?

Orlando Science Center fans show strongest brand affinity for Harry Potter (1.81×), IKEA (2.18×), and Theme parks (2.07×) over the country average.

Where do Orlando Science Center fans live in United States?

Orlando Science Center fans in United States are most concentrated in Florida (reach 357,581), Georgia (reach 15,878), and Texas (reach 15,551). These three regions account for the largest share of the active audience.

What other brands do Orlando Science Center fans also like?

Beyond Orlando Science Center itself, the audience over-indexes on IKEA (2.18×), Theme parks (2.07×), Disneyland (2.17×), and Lego (2.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Orlando Science Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.