Particulates Audience in United States

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Particulates has an estimated audience of 3,118,012 people in United States. 46.4% are female, 53.6% are male, average age 46.0. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Arrietty, Regional styles of Mexican music, N1 road (South Africa), Iztacalco.

The average Particulates fan in United States is 46.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Arrietty, Regional styles of Mexican music, with strongest over-indexing on Elsword (23.18× the country average). Demographically, the Particulates audience skews balanced with an average age of 46.0, and over-indexes on personality traits such as Quality Awareness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Particulates fans

Demographic split for Particulates audience in United States
MetricValue
Female46.4%
Male53.6%
Average age46.0
Estimated audience size3,118,012

Audience persona

The typical Particulates fan in United States is balanced, around 46.0 years old, with strong Quality Awareness tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Particulates in United States
RegionReachAffinity
California468,8261.37×
Texas281,4091.05×
Florida224,0281.06×
New York173,7561×
Illinois109,0841.05×
Georgia106,3501.11×
Pennsylvania100,5030.96×
Ohio99,3881.03×
North Carolina93,2950.99×
Virginia87,6581.15×
Michigan87,4351.07×
Massachusetts78,5261.28×
Washington73,8881.18×
New Jersey71,9480.91×
Tennessee59,3420.95×
Maryland58,2851.09×
Arizona57,3050.9×
Indiana56,4060.99×
Minnesota55,6191.24×
Missouri53,1771.06×
Colorado47,6770.97×
Louisiana44,2241.1×
South Carolina44,0600.94×
Alabama42,2480.97×
Wisconsin42,1110.9×
Oregon40,1121.12×
Oklahoma34,6841×
Kentucky33,5750.86×
Connecticut30,0330.96×
Utah26,7230.96×
Arkansas24,4190.95×
Mississippi23,5600.92×
Nevada23,3410.77×
Kansas22,4570.91×
Iowa21,7930.85×
New Mexico17,3461.11×
Idaho16,9631.08×
Nebraska13,9490.89×
New Hampshire12,4651.01×
Hawaii12,3920.92×
West Virginia11,8860.82×
Maine10,3110.92×
Washington, District of Columbia9,4501.01×
Rhode Island9,0270.91×
Montana8,4600.98×
Alaska7,5481.13×
Delaware6,5440.76×
North Dakota6,3240.99×
South Dakota5,5670.77×
Wyoming5,2451.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Particulates audience
BrandAffinityCategory
Elsword23.18×Games
Arrietty17.26×Movies & TV
Regional styles of Mexican music2.12×Music & Radio
N1 road (South Africa)2.53×Travel & Leisure
Iztacalco20×Travel & Leisure
Mothercare1.84×Kids & Family
Life of Pi5.28×Movies & TV
Academy Award for Best Original Score9.66×Movies & TV
Wikia1.8×Internet & Social Media
JDSU1.6×Business & Career
Home staging2.52×Home & Garden
MK1.99×Music & Radio
Jesse Plemons1.59×Movies & TV
Northrop Grumman2.92×Business & Career
Barclays Center5.76×Sports
Urban horticulture1.6×Home & Garden
Historic site1.89×Arts & Culture
Cam Ward1.63×Sports
HydraFacial3.45×Beauty & Wellness
Noodle (Gorillaz)1.51×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Particulates audience
TraitClusterScore
Quality AwarenessPREMIUM1.98
SustainabilityBALANCE1.56
IndulgenceJOY1.49
Convenience OrientationPREMIUM1.42
Design AffinityPREMIUM1.41
TravellingTHRILL1.31

Worldwide distribution

Worldwide audience distribution share by country for Particulates
CountryShare
United States31.0%
South Korea15.2%
Thailand10.5%

See Particulates audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Particulates have in United States?

Particulates has an estimated audience of 3,118,012 people in United States, concentrated in California and Texas.

What is the gender split and age of Particulates fans?

46.4% of Particulates fans are female, 53.6% are male, with an average age of 46.0 years.

Which brands do Particulates fans like most?

Particulates fans show strongest brand affinity for Elsword (23.18×), Arrietty (17.26×), and Regional styles of Mexican music (2.12×) over the country average.

Where do Particulates fans live in United States?

Particulates fans in United States are most concentrated in California (reach 468,826), Texas (reach 281,409), and Florida (reach 224,028). These three regions account for the largest share of the active audience.

What other brands do Particulates fans also like?

Beyond Particulates itself, the audience over-indexes on Arrietty (17.26×), Regional styles of Mexican music (2.12×), N1 road (South Africa) (2.53×), and Iztacalco (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Particulates. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.