Party planning Audience in United States
Party planning has an estimated audience of 3,456,034 people in United States. 81.8% are female, 18.2% are male, average age 36.6. Top regions: California, Florida, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.
The average Party planning fan in United States is 36.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Party planning audience skews more female with an average age of 36.6, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Kids & Family · Type: Topic · Subtype: TV series
Demographics of Party planning fans
| Metric | Value |
|---|---|
| Female | 81.8% |
| Male | 18.2% |
| Average age | 36.6 |
| Estimated audience size | 3,456,034 |
Audience persona
The typical Party planning fan in United States is more female, around 36.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Autism Awareness.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 559,387 | 1.47× |
| Florida | 362,582 | 1.55× |
| Texas | 355,974 | 1.2× |
| New York | 274,268 | 1.42× |
| New Jersey | 155,194 | 1.77× |
| Georgia | 154,125 | 1.45× |
| North Carolina | 118,942 | 1.14× |
| Pennsylvania | 118,902 | 1.02× |
| Illinois | 118,271 | 1.03× |
| Arizona | 114,862 | 1.63× |
| Washington | 98,185 | 1.42× |
| Ohio | 94,129 | 0.88× |
| Michigan | 89,734 | 0.99× |
| Virginia | 81,814 | 0.97× |
| Maryland | 75,252 | 1.27× |
| Massachusetts | 70,198 | 1.03× |
| Tennessee | 68,119 | 0.98× |
| Oregon | 60,382 | 1.52× |
| Indiana | 52,975 | 0.84× |
| Alabama | 52,342 | 1.08× |
| South Carolina | 49,950 | 0.96× |
| Missouri | 49,636 | 0.89× |
| Louisiana | 46,190 | 1.04× |
| Colorado | 45,556 | 0.84× |
| Minnesota | 42,343 | 0.86× |
| Connecticut | 42,061 | 1.21× |
| Nevada | 38,040 | 1.14× |
| Oklahoma | 37,775 | 0.98× |
| Wisconsin | 36,334 | 0.7× |
| Arkansas | 29,597 | 1.04× |
| Kentucky | 28,969 | 0.67× |
| Utah | 28,913 | 0.93× |
| Mississippi | 26,539 | 0.93× |
| Kansas | 20,237 | 0.74× |
| Iowa | 17,577 | 0.62× |
| Hawaii | 15,626 | 1.05× |
| Idaho | 15,497 | 0.89× |
| New Mexico | 14,966 | 0.86× |
| West Virginia | 13,052 | 0.81× |
| New Hampshire | 11,523 | 0.85× |
| Rhode Island | 10,014 | 0.91× |
| Nebraska | 9,779 | 0.56× |
| Delaware | 9,632 | 1.01× |
| Washington, District of Columbia | 9,113 | 0.88× |
| Maine | 7,784 | 0.63× |
| Montana | 6,083 | 0.63× |
| Alaska | 5,582 | 0.76× |
| Wyoming | 4,902 | 0.96× |
| South Dakota | 4,803 | 0.6× |
| North Dakota | 4,677 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Income tax | 13.19× | Business & Career |
| Hair Extensions | 5.75× | Beauty & Wellness |
| Do it yourself (DIY) | 2.46× | Home & Garden |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Lowe's | 2.32× | Shopping |
| Tampa Bay Buccaneers | 4.97× | Sports |
| Minnesota Vikings | 4.67× | Sports |
| Buffalo Bills | 3.62× | Sports |
| Lace wig | 3.44× | Beauty & Wellness |
| Long hair | 3.91× | Beauty & Wellness |
| Hobby Lobby | 2.3× | Home & Garden |
| Unique Gifts | 4.98× | Shopping |
| Jacksonville Jaguars | 5.79× | Sports |
| Christmas Gift | 6.43× | Kids & Family |
| Target Corporation | 1.96× | Shopping |
| Summer vacation | 3.83× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.96 |
| Luxury Orientation | PREMIUM | 1.74 |
| DIY Mentality | THRILL | 1.58 |
| Design Affinity | PREMIUM | 1.58 |
| Indulgence | JOY | 1.5 |
| Pet Ownership | JOY | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.5% |
| Japan | 7.9% |
| Brazil | 6.7% |
See Party planning audiences in other countries
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Frequently asked questions
How many fans does Party planning have in United States?
Party planning has an estimated audience of 3,456,034 people in United States, concentrated in California and Florida.
What is the gender split and age of Party planning fans?
81.8% of Party planning fans are female, 18.2% are male, with an average age of 36.6 years.
Which brands do Party planning fans like most?
Party planning fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.
Where do Party planning fans live in United States?
Party planning fans in United States are most concentrated in California (reach 559,387), Florida (reach 362,582), and Texas (reach 355,974). These three regions account for the largest share of the active audience.
What other brands do Party planning fans also like?
Beyond Party planning itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Party planning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.