Peeler Audience in United States

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Peeler has an estimated audience of 416,427 people in United States. 72.0% are female, 28.0% are male, average age 47.8. Top brand affinities: Keenan Allen, Kajang, Wikia, Ciudad Hidalgo, Michoacán, Iyanla Vanzant.

Top brand affinities include Keenan Allen, Kajang, Wikia, with strongest over-indexing on Keenan Allen (20× the country average). Demographically, the Peeler audience skews more female with an average age of 47.8, and over-indexes on personality traits such as Travelling, Price Sensitivity.

Category: Home & Garden · Type: Topic

Demographics of Peeler fans

Demographic split for Peeler audience in United States
MetricValue
Female72.0%
Male28.0%
Average age47.8
Estimated audience size416,427

Audience persona

The typical Peeler fan in United States is more female, around 47.8 years old, with strong Travelling tendencies and a notable affinity for Keenan Allen.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Peeler audience
BrandAffinityCategory
Keenan Allen20×Sports
Kajang47.75×Travel & Leisure
Wikia3.71×Internet & Social Media
Ciudad Hidalgo, Michoacán35.18×Travel & Leisure
Iyanla Vanzant12.83×Business & Career
Keene, New Hampshire17.59×Travel & Leisure
Earthling18.91×Movies & TV
Historic site3.39×Arts & Culture
Home equity1.52×Home & Garden
Elsword12.32×Games
Jingoism1.59×Politics & Society
JDSU1.97×Business & Career
Zoo Tycoon (series)12.77×Games
Jesse Plemons2.14×Movies & TV
Corona (band)3.53×Music & Radio
Tuff Hedeman11.73×Sports
Fairy godmother4.34×Literature
Home staging2.9×Home & Garden
Jeep Wagoneer3.07×Cars & Mobility
Layne Staley3.28×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Peeler audience
TraitClusterScore
TravellingTHRILL2.84
Price SensitivityPREMIUM1.47
Healthy LifestyleBALANCE1.46
CreativityOPEN1.23
Quality AwarenessPREMIUM1.11
SpiritualityBALANCE1.09

Worldwide distribution

Worldwide audience distribution share by country for Peeler
CountryShare
United States24.2%
Thailand6.9%
Mexico5.6%

See Peeler audiences in other countries

More Home & Garden audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Peeler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.