Petco Park Audience in United States

Petco Park logo

Petco Park has an estimated audience of 2,081,230 people in United States. 40.7% are female, 59.3% are male, average age 36.7. Top regions: California, Texas, Arizona. Top brand affinities: Kia Sportage, San Diego Padres, Aaron Rodgers, Los Angeles Dodgers, MLB.

The average Petco Park fan in United States is 36.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Arizona. Top brand affinities include Kia Sportage, San Diego Padres, Aaron Rodgers, with strongest over-indexing on Kia Sportage (21.19× the country average). Demographically, the Petco Park audience skews more male with an average age of 36.7, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Stadium

Demographics of Petco Park fans

Demographic split for Petco Park audience in United States
MetricValue
Female40.7%
Male59.3%
Average age36.7
Estimated audience size2,081,230

Audience persona

The typical Petco Park fan in United States is more male, around 36.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Petco Park in United States
RegionReachAffinity
California1,560,92311.2×
Texas147,5200.82×
Arizona99,5192.34×
New York92,0300.79×
Florida79,3830.56×
Illinois64,5730.93×
Pennsylvania55,8000.8×
Washington54,7741.31×
Georgia46,3420.72×
Nevada46,0702.29×
New Jersey42,3770.8×
Virginia36,6840.72×
Ohio35,9580.56×
Colorado35,6481.09×
North Carolina33,0100.53×
Massachusetts31,0730.76×
Oregon30,3871.27×
Utah29,4991.58×
Michigan29,4890.54×
Tennessee25,6120.61×
Missouri23,3230.7×
Maryland23,2200.65×
Minnesota22,9880.77×
Wisconsin21,6170.69×
Indiana21,3090.56×
South Carolina15,9880.51×
Connecticut15,1150.72×
Idaho13,6291.31×
Hawaii13,5931.52×
Louisiana13,1480.49×
Alabama12,7900.44×
Kentucky12,1250.46×
Kansas11,5070.7×
Iowa11,4940.67×
Oklahoma11,4260.49×
New Mexico11,0031.05×
Arkansas9,9600.58×
Nebraska7,6290.73×
Mississippi6,6660.39×
Washington, District of Columbia5,9460.95×
Montana5,4840.95×
New Hampshire4,9880.61×
Rhode Island3,9010.59×
West Virginia3,8020.39×
Delaware3,3150.58×
South Dakota2,9640.62×
Maine2,9440.39×
Alaska2,5960.58×
North Dakota2,3420.55×
Wyoming2,1450.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Petco Park audience
BrandAffinityCategory
Kia Sportage21.19×Cars & Mobility
San Diego Padres8.48×Sports
Aaron Rodgers3.91×Sports
Los Angeles Dodgers4.34×Sports
MLB2.33×Sports
Capital One2.29×Business & Career
Google Maps2.2×Internet & Social Media
Honda HR-V14.37×Cars & Mobility
Scooby-Doo2.75×Movies & TV
FC Bayern Munich3.38×Sports
Pre-school playgroup15.49×Kids & Family
Livemusic2.45×Music & Radio
Toyota Supra6.83×Cars & Mobility
Houston Astros3.7×Sports
Seattle Mariners3.24×Sports
Eyebrow2.79×Beauty & Wellness
NBA Finals1.99×Sports
New York Yankees2.37×Sports
Los Angeles Lakers2.04×Sports
Boston Red Sox3.16×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Petco Park audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.08
Sports ActivityPOWER1.08
Early Adopter MentalityPOWER1.02
Social Media UsageJOY1.01
Risk AppetiteTHRILL1.01
ExtroversionTHRILL1

Worldwide distribution

Worldwide audience distribution share by country for Petco Park
CountryShare
United States93.1%
Mexico2.2%
Canada1.3%

See Petco Park audiences in other countries

More Stadium audiences in United States

Frequently asked questions

How many fans does Petco Park have in United States?

Petco Park has an estimated audience of 2,081,230 people in United States, concentrated in California and Texas.

What is the gender split and age of Petco Park fans?

40.7% of Petco Park fans are female, 59.3% are male, with an average age of 36.7 years.

Which brands do Petco Park fans like most?

Petco Park fans show strongest brand affinity for Kia Sportage (21.19×), San Diego Padres (8.48×), and Aaron Rodgers (3.91×) over the country average.

Where do Petco Park fans live in United States?

Petco Park fans in United States are most concentrated in California (reach 1,560,923), Texas (reach 147,520), and Arizona (reach 99,519). These three regions account for the largest share of the active audience.

What other brands do Petco Park fans also like?

Beyond Petco Park itself, the audience over-indexes on San Diego Padres (8.48×), Aaron Rodgers (3.91×), Los Angeles Dodgers (4.34×), and MLB (2.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Petco Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.