Philip Yancey Audience in United States

Philip Yancey logo

Philip Yancey has an estimated audience of 449,785 people in United States. 63.1% are female, 36.9% are male, average age 46.8. Top regions: Texas, California, Florida. Top brand affinities: Necktie, Guys and Dolls, Brunello Cucinelli, Zach Ertz, Hays County, Texas.

The average Philip Yancey fan in United States is 46.8 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Necktie, Guys and Dolls, Brunello Cucinelli, with strongest over-indexing on Necktie (1.99× the country average). Demographically, the Philip Yancey audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Spirituality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Journalist

Demographics of Philip Yancey fans

Demographic split for Philip Yancey audience in United States
MetricValue
Female63.1%
Male36.9%
Average age46.8
Estimated audience size449,785

Audience persona

The typical Philip Yancey fan in United States is more female, around 46.8 years old, with strong Spirituality tendencies and a notable affinity for Necktie.

Top regions in United States

Top regions ranked by reach for Philip Yancey in United States
RegionReachAffinity
Texas35,3130.91×
California30,4610.62×
Florida18,6530.61×
North Carolina15,6581.16×
Georgia14,5501.05×
Tennessee14,0171.55×
Pennsylvania13,5580.9×
Kansas12,9363.65×
Missouri12,8751.78×
Colorado12,2431.73×
Oklahoma12,0132.41×
Illinois11,9130.8×
Ohio11,6550.84×
Michigan10,2950.88×
Virginia10,2510.94×
Alabama9,8091.56×
Washington9,5411.06×
Indiana9,0401.1×
Minnesota8,7861.36×
South Carolina8,3681.24×
New York8,2890.33×
Arizona6,7310.73×
Oregon5,8341.13×
Kentucky5,6631×
Maryland5,3600.69×
Wisconsin5,2830.78×
Arkansas4,9551.34×
Iowa4,1221.11×
New Jersey4,0850.36×
Massachusetts3,7370.42×
Mississippi3,4860.94×
Louisiana3,4090.59×
Idaho2,5691.14×
Utah2,4100.6×
Nebraska2,3221.03×
Connecticut1,8550.41×
West Virginia1,4390.69×
New Mexico1,3090.58×
Nevada1,3050.3×
Montana1,2521×
Alaska1,1491.19×
North Dakota1,1231.22×
Hawaii1,1000.57×
Maine1,0680.66×
New Hampshire1,0280.58×
South Dakota9880.95×
Washington, District of Columbia9380.69×
Wyoming9311.4×
Rhode Island9160.64×
Vermont9011.14×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Philip Yancey audience
BrandAffinityCategory
Necktie1.99×Fashion & Accessoires
Guys and Dolls5.55×Music & Radio
Brunello Cucinelli2.33×Fashion & Accessoires
Zach Ertz2.18×Sports
Hays County, Texas2.49×Travel & Leisure
Michael Jr. Comedy6.38×Movies & TV
Hattiesburg, Mississippi2.09×Travel & Leisure
Bounce (film)2.21×Movies & TV
Erie County, New York1.62×Travel & Leisure
Chengdu3.6×Travel & Leisure
Jumia2.75×Fashion & Accessoires
Eddie George1.54×Sports
The Haunted1.65×Music & Radio
Brooklyn College1.73×Business & Career
Iowa Speedway3.29×Sports
Creative Machine Embroidery2.59×Home & Garden
Houston County, Georgia3.65×Travel & Leisure
Final Fantasy VII (Famicom)1.78×Games
Molly Hatchet1.53×Music & Radio
Graham Elliot2.25×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Philip Yancey audience
TraitClusterScore
SpiritualityBALANCE1.79
TraditionCONSERVATISM1.14
Pet OwnershipJOY1.13
MindfulnessBALANCE1.11
CreativityOPEN1.03
Social Media UsageJOY0.99

Worldwide distribution

Worldwide audience distribution share by country for Philip Yancey
CountryShare
United States57.9%
Brazil25.8%
United Kingdom6.1%

See Philip Yancey audiences in other countries

More Journalist audiences in United States

Frequently asked questions

How many fans does Philip Yancey have in United States?

Philip Yancey has an estimated audience of 449,785 people in United States, concentrated in Texas and California.

What is the gender split and age of Philip Yancey fans?

63.1% of Philip Yancey fans are female, 36.9% are male, with an average age of 46.8 years.

Which brands do Philip Yancey fans like most?

Philip Yancey fans show strongest brand affinity for Necktie (1.99×), Guys and Dolls (5.55×), and Brunello Cucinelli (2.33×) over the country average.

Where do Philip Yancey fans live in United States?

Philip Yancey fans in United States are most concentrated in Texas (reach 35,313), California (reach 30,461), and Florida (reach 18,653). These three regions account for the largest share of the active audience.

What other brands do Philip Yancey fans also like?

Beyond Philip Yancey itself, the audience over-indexes on Guys and Dolls (5.55×), Brunello Cucinelli (2.33×), Zach Ertz (2.18×), and Hays County, Texas (2.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Philip Yancey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.