PNC Park Audience in United States
PNC Park has an estimated audience of 1,046,408 people in United States. 40.4% are female, 59.6% are male, average age 37.1. Top regions: Pennsylvania, California, Ohio. Top brand affinities: Elsword, Pro-Ject, Staycation, JDSU, UK garage.
The average PNC Park fan in United States is 37.1 years old, more male, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, California, Ohio. Top brand affinities include Elsword, Pro-Ject, Staycation, with strongest over-indexing on Elsword (21.9× the country average). Demographically, the PNC Park audience skews more male with an average age of 37.1, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: POI · Subtype: Stadium
Demographics of PNC Park fans
| Metric | Value |
|---|---|
| Female | 40.4% |
| Male | 59.6% |
| Average age | 37.1 |
| Estimated audience size | 1,046,408 |
Audience persona
The typical PNC Park fan in United States is more male, around 37.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Pennsylvania | 378,712 | 10.75× |
| California | 79,637 | 0.69× |
| Ohio | 70,817 | 2.2× |
| New York | 68,520 | 1.17× |
| Texas | 48,555 | 0.54× |
| Florida | 45,225 | 0.64× |
| Illinois | 32,172 | 0.92× |
| New Jersey | 30,642 | 1.15× |
| Virginia | 29,397 | 1.15× |
| West Virginia | 26,597 | 5.46× |
| North Carolina | 23,678 | 0.75× |
| Maryland | 22,985 | 1.28× |
| Georgia | 21,124 | 0.66× |
| Michigan | 20,432 | 0.75× |
| Massachusetts | 18,049 | 0.88× |
| Indiana | 16,395 | 0.86× |
| Arizona | 14,461 | 0.68× |
| Tennessee | 14,202 | 0.68× |
| Missouri | 13,360 | 0.79× |
| Wisconsin | 12,180 | 0.77× |
| Washington | 11,836 | 0.56× |
| South Carolina | 10,809 | 0.69× |
| Colorado | 10,635 | 0.64× |
| Kentucky | 10,104 | 0.77× |
| Connecticut | 9,365 | 0.89× |
| Minnesota | 9,095 | 0.61× |
| Alabama | 7,433 | 0.51× |
| Oregon | 6,764 | 0.56× |
| Louisiana | 6,547 | 0.49× |
| Iowa | 5,763 | 0.67× |
| Nevada | 5,702 | 0.56× |
| Utah | 5,208 | 0.56× |
| Kansas | 4,780 | 0.58× |
| Washington, District of Columbia | 4,554 | 1.45× |
| Oklahoma | 4,539 | 0.39× |
| Arkansas | 3,779 | 0.44× |
| Delaware | 3,293 | 1.14× |
| Mississippi | 3,209 | 0.37× |
| Nebraska | 2,867 | 0.55× |
| New Hampshire | 2,775 | 0.67× |
| Idaho | 2,447 | 0.47× |
| Maine | 2,352 | 0.63× |
| Rhode Island | 2,337 | 0.7× |
| New Mexico | 2,110 | 0.4× |
| Hawaii | 1,522 | 0.34× |
| Montana | 1,501 | 0.52× |
| Vermont | 1,125 | 0.61× |
| North Dakota | 996 | 0.46× |
| South Dakota | 988 | 0.41× |
| Alaska | 594 | 0.27× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 21.9× | Games |
| Pro-Ject | 4.26× | Music & Radio |
| Staycation | 1.71× | Home & Garden |
| JDSU | 1.57× | Business & Career |
| UK garage | 2.68× | Music & Radio |
| Home staging | 2.54× | Home & Garden |
| JTV (Indonesia) | 2.51× | |
| Noodle (Gorillaz) | 1.53× | Music & Radio |
| Corona (band) | 2.43× | Music & Radio |
| Stamp collecting | 1.88× | Home & Garden |
| Personalised Gifts | 1.6× | Home & Garden |
| Goop | 1.91× | Internet & Social Media |
| Consequence (rapper) | 2.27× | Music & Radio |
| Graham Greene | 2.06× | Literature |
| Kerang | 2.32× | Travel & Leisure |
| Governor of Michigan | 2.39× | Politics & Society |
| Halsey, Oregon | 2.62× | Travel & Leisure |
| Kento Yamazaki | 3.47× | Movies & TV |
| Keith Stanfield | 1.97× | Movies & TV |
| Mad About You | 3.74× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.08 |
| Sports Activity | POWER | 1.07 |
| Social Media Usage | JOY | 1.01 |
| Extroversion | THRILL | 1 |
| Risk Appetite | THRILL | 1 |
| Early Adopter Mentality | POWER | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 91.7% |
| Canada | 4.0% |
| Mexico | 0.7% |
See PNC Park audiences in other countries
More Stadium audiences in United States
- AT&T Stadium (5,661,221)
- SoFi Stadium (5,333,829)
- Fenway Park (5,030,206)
- SoFi Stadium (4,896,520)
- AT&T Stadium (4,751,041)
Frequently asked questions
How many fans does PNC Park have in United States?
PNC Park has an estimated audience of 1,046,408 people in United States, concentrated in Pennsylvania and California.
What is the gender split and age of PNC Park fans?
40.4% of PNC Park fans are female, 59.6% are male, with an average age of 37.1 years.
Which brands do PNC Park fans like most?
PNC Park fans show strongest brand affinity for Elsword (21.9×), Pro-Ject (4.26×), and Staycation (1.71×) over the country average.
Where do PNC Park fans live in United States?
PNC Park fans in United States are most concentrated in Pennsylvania (reach 378,712), California (reach 79,637), and Ohio (reach 70,817). These three regions account for the largest share of the active audience.
What other brands do PNC Park fans also like?
Beyond PNC Park itself, the audience over-indexes on Pro-Ject (4.26×), Staycation (1.71×), JDSU (1.57×), and UK garage (2.68×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for PNC Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.