A data profile of the people who buy, follow and care about Preventive maintenance in United States — modelled from more than twelve digital signal sources. Preventive maintenance has an estimated audience of 1,135,506 people in United States.
The average Preventive maintenance fan in United States is 44.3 years old, more male, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Sustainable energy, FedEx, Renewable energy, with strongest over-indexing on Sustainable energy (11.14× the country average).
Demographically, the Preventive maintenance audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Sustainability, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Preventive maintenance fan in United States is more male, around 44.3 years old, with strong Sustainability tendencies and a notable affinity for Sustainable energy.
The key figures that characterise the Preventive maintenance profile in United States.
40.8% are female, 59.2% are male, average age 44.3.
| Metric | Value |
|---|---|
| Female | 40.8% |
| Male | 59.2% |
| Average age | 44.3 |
| Estimated audience size | 1,135,506 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 13% | |
| 30-39 | 16% | |
| 40-49 | 20% | |
| 50+ | 37% |
of the worldwide Preventive maintenance audience comes from United States.
| Country | Share |
|---|---|
| United States | 20.5% |
| Colombia | 11.0% |
| Brazil | 10.3% |
Where the Preventive maintenance audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Texas | ~100K | 1.44× | |
| 02 | Georgia | ~50K | 1.35× | |
| 03 | North Carolina | ~40K | 1.31× | |
| 04 | Alabama | ~20K | 1.28× | |
| 05 | North Dakota | ~3K | 1.27× | |
| 06 | Virginia | ~30K | 1.21× | |
| 07 | Arizona | ~30K | 1.17× | |
| 08 | Oklahoma | ~10K | 1.14× | |
| 09 | South Carolina | ~20K | 1.11× | |
| 10 | Louisiana | ~20K | 1.11× | |
| 11 | Washington, District of Columbia | ~4K | 1.11× | |
| 12 | Maryland | ~20K | 1.10× | |
| 13 | Illinois | ~40K | 1.09× | |
| 14 | Tennessee | ~20K | 1.09× | |
| 15 | Massachusetts | ~20K | 1.08× | |
| 16 | Mississippi | ~10K | 1.08× | |
| 17 | Alaska | ~3K | 1.08× | |
| 18 | Ohio | ~40K | 1.07× | |
| 19 | Indiana | ~20K | 1.05× | |
| 20 | Florida | ~80K | 1.04× | |
| 21 | California | ~100K | 1.03× | |
| 22 | Michigan | ~30K | 1.03× | |
| 23 | Colorado | ~20K | 1.03× | |
| 24 | Kansas | ~9K | 1.03× | |
| 25 | New Mexico | ~6K | 1.03× | |
| 26 | New Hampshire | ~5K | 1.03× | |
| 27 | Oregon | ~10K | 0.98× | |
| 28 | Nevada | ~10K | 0.98× | |
| 29 | Arkansas | ~9K | 0.98× | |
| 30 | Kentucky | ~10K | 0.96× | |
| 31 | Iowa | ~9K | 0.96× | |
| 32 | Hawaii | ~5K | 0.96× | |
| 33 | Missouri | ~20K | 0.95× | |
| 34 | Utah | ~10K | 0.95× | |
| 35 | Pennsylvania | ~40K | 0.93× | |
| 36 | New York | ~60K | 0.92× | |
| 37 | Nebraska | ~5K | 0.91× | |
| 38 | Montana | ~3K | 0.91× | |
| 39 | South Dakota | ~2K | 0.91× | |
| 40 | Vermont | ~2K | 0.90× | |
| 41 | Wisconsin | ~20K | 0.89× | |
| 42 | Delaware | ~3K | 0.89× | |
| 43 | Washington | ~20K | 0.88× | |
| 44 | West Virginia | ~5K | 0.88× | |
| 45 | Rhode Island | ~3K | 0.88× | |
| 46 | Idaho | ~5K | 0.86× | |
| 47 | Maine | ~3K | 0.86× | |
| 48 | New Jersey | ~20K | 0.85× | |
| 49 | Minnesota | ~10K | 0.85× | |
| 50 | Connecticut | ~10K | 0.84× |
The strongest cross-interests of the Preventive maintenance audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | ExxonMobil | Cars & Mobility | 12.57× | ||
| 02 | Customer satisfaction | Business & Career | 11.81× | ||
| 03 | Sustainable energy | Home & Garden | 11.14× | ||
| 04 | Renewable energy | Business & Career | 8.68× | ||
| 05 | Retail banking | Business & Career | 7.86× | ||
| 06 | Home cinema | Technology & Electronics | 7.83× | ||
| 07 | FedEx | Business & Career | 7.59× | ||
| 08 | Buick | Cars & Mobility | 7.53× | ||
| 09 | Smart TV | Technology & Electronics | 6.81× | ||
| 10 | Home automation | Technology & Electronics | 6.07× | ||
| 11 | Online banking | Business & Career | 5.89× | ||
| 12 | Lottery | Games | 5.82× | ||
| 13 | Solar energy | Home & Garden | 5.63× | ||
| 14 | Computer hardware | Technology & Electronics | 5.39× | ||
| 15 | Weather forecasting | Home & Garden | 4.89× | ||
| 16 | First class travel | Travel & Leisure | 4.81× | ||
| 17 | Vehicle insurance | Cars & Mobility | 4.42× | ||
| 18 | Mortgage loans | Business & Career | 4.29× | ||
| 19 | Innovation | Business & Career | 3.46× | ||
| 20 | Google Maps | Internet & Social Media | 2.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 3.01× | |
| Family Orientation | CONSERVATISM | 2.87× | |
| Convenience Orientation | PREMIUM | 2.57× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.68× | |
| Pet Ownership | JOY | 0.74× | |
| Healthy Lifestyle | BALANCE | 0.75× |
Preventive maintenance has an estimated audience of 1,135,506 people in United States, concentrated in Texas and California.
40.8% of Preventive maintenance fans are female, 59.2% are male, with an average age of 44.3 years.
Preventive maintenance fans show strongest brand affinity for Sustainable energy (11.14×), FedEx (7.59×), and Renewable energy (8.68×) over the country average.
Preventive maintenance fans in United States are most concentrated in Texas (reach ~100K), California (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Preventive maintenance itself, the audience over-indexes on FedEx (7.59×), Renewable energy (8.68×), Customer satisfaction (11.81×), and Mortgage loans (4.29×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Preventive maintenance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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