A data profile of the people who buy, follow and care about Proof coinage in United States — modelled from more than twelve digital signal sources. Proof coinage has an estimated audience of 270,477 people in United States.
The average Proof coinage fan in United States is 49.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Coin collecting, FedEx, Renewable energy, with strongest over-indexing on Coin collecting (41.96× the country average).
Demographically, the Proof coinage audience skews more male with an average age of 49.2, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Proof coinage fan in United States is more male, around 49.2 years old, with strong Patriotism tendencies and a notable affinity for Coin collecting.
The key figures that characterise the Proof coinage profile in United States.
21.1% are female, 78.9% are male, average age 49.2.
| Metric | Value |
|---|---|
| Female | 21.1% |
| Male | 78.9% |
| Average age | 49.2 |
| Estimated audience size | 270,477 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 8% | |
| 30-39 | 13% | |
| 40-49 | 22% | |
| 50+ | 50% |
of the worldwide Proof coinage audience comes from United States.
| Country | Share |
|---|---|
| Italy | 41.9% |
| United States | 34.2% |
| United Kingdom | 18.9% |
Where the Proof coinage audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | <1K | 1.14× | |
| 02 | Vermont | <1K | 1.12× | |
| 03 | New Hampshire | ~1K | 1.10× | |
| 04 | North Dakota | <1K | 1.10× | |
| 05 | Montana | <1K | 1.09× | |
| 06 | South Dakota | <1K | 1.08× | |
| 07 | Idaho | ~1K | 1.05× | |
| 08 | West Virginia | ~1K | 1.05× | |
| 09 | Oregon | ~3K | 1.02× | |
| 10 | Maine | <1K | 1.02× | |
| 11 | Rhode Island | <1K | 1.02× | |
| 12 | Delaware | <1K | 1.02× | |
| 13 | New Mexico | ~1K | 1.01× | |
| 14 | Hawaii | ~1K | 1.01× | |
| 15 | Missouri | ~4K | 1.00× | |
| 16 | Kentucky | ~3K | 1.00× | |
| 17 | Oklahoma | ~3K | 1.00× | |
| 18 | Mississippi | ~2K | 1.00× | |
| 19 | Iowa | ~2K | 1.00× | |
| 20 | Kansas | ~2K | 1.00× | |
| 21 | Nebraska | ~1K | 1.00× | |
| 22 | Wisconsin | ~4K | 0.99× | |
| 23 | Washington | ~5K | 0.98× | |
| 24 | Indiana | ~5K | 0.98× | |
| 25 | Colorado | ~4K | 0.98× | |
| 26 | Alabama | ~4K | 0.98× | |
| 27 | Arkansas | ~2K | 0.98× | |
| 28 | Washington, District of Columbia | <1K | 0.98× | |
| 29 | Ohio | ~8K | 0.96× | |
| 30 | Louisiana | ~3K | 0.96× | |
| 31 | Utah | ~2K | 0.96× | |
| 32 | Michigan | ~7K | 0.95× | |
| 33 | Minnesota | ~4K | 0.95× | |
| 34 | Nevada | ~2K | 0.95× | |
| 35 | Pennsylvania | ~9K | 0.94× | |
| 36 | Connecticut | ~3K | 0.94× | |
| 37 | Tennessee | ~5K | 0.93× | |
| 38 | South Carolina | ~4K | 0.93× | |
| 39 | Virginia | ~6K | 0.91× | |
| 40 | Arizona | ~5K | 0.91× | |
| 41 | Maryland | ~4K | 0.90× | |
| 42 | Massachusetts | ~5K | 0.89× | |
| 43 | North Carolina | ~7K | 0.88× | |
| 44 | Illinois | ~8K | 0.87× | |
| 45 | New Jersey | ~6K | 0.86× | |
| 46 | New York | ~10K | 0.85× | |
| 47 | Georgia | ~7K | 0.85× | |
| 48 | Florida | ~10K | 0.78× | |
| 49 | California | ~20K | 0.77× | |
| 50 | Texas | ~20K | 0.76× |
The strongest cross-interests of the Proof coinage audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Coin collecting | Home & Garden | 41.96× | ||
| 02 | Gold as an investment | Business & Career | 30.77× | ||
| 03 | Philately | Games | 29.31× | ||
| 04 | ExxonMobil | Cars & Mobility | 13.75× | ||
| 05 | Lottery | Games | 7.10× | ||
| 06 | Renewable energy | Business & Career | 6.66× | ||
| 07 | Buick | Cars & Mobility | 6.19× | ||
| 08 | FedEx | Business & Career | 6.09× | ||
| 09 | Sustainable energy | Home & Garden | 5.63× | ||
| 10 | Solar energy | Home & Garden | 5.39× | ||
| 11 | Weather forecasting | Home & Garden | 5.04× | ||
| 12 | Online banking | Business & Career | 4.98× | ||
| 13 | Lawn mower | Home & Garden | 4.02× | ||
| 14 | Vehicle insurance | Cars & Mobility | 3.60× | ||
| 15 | Discount Tire | Shopping | 3.23× | ||
| 16 | Mortgage loans | Business & Career | 3.18× | ||
| 17 | Subway | Food & Beverages | 2.58× | ||
| 18 | McDonald's | Food & Beverages | 2.35× | ||
| 19 | Internet & Social Media | 2.26× | |||
| 20 | Golf | Sports | 2.07× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.46× | |
| Individualism | JOY | 1.88× | |
| Need for Security | CONSERVATISM | 1.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.66× | |
| Mindfulness | BALANCE | 0.71× | |
| Design Affinity | PREMIUM | 0.71× |
Proof coinage has an estimated audience of 270,477 people in United States, concentrated in California and Texas.
21.1% of Proof coinage fans are female, 78.9% are male, with an average age of 49.2 years.
Proof coinage fans show strongest brand affinity for Coin collecting (41.96×), FedEx (6.09×), and Renewable energy (6.66×) over the country average.
Proof coinage fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Proof coinage itself, the audience over-indexes on FedEx (6.09×), Renewable energy (6.66×), Solar energy (5.39×), and Gold as an investment (30.77×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Proof coinage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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