Propel Fitness Water Audience in United States

Propel Fitness Water has an estimated audience of 641,087 people in United States. 39.9% are female, 60.1% are male, average age 36.3. Top regions: Texas, Florida, California. Top brand affinities: Governor of Michigan, Goop, Grinch, Vocal harmony, Kansas.
The average Propel Fitness Water fan in United States is 36.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include Governor of Michigan, Goop, Grinch, with strongest over-indexing on Governor of Michigan (10.19× the country average). Demographically, the Propel Fitness Water audience skews more male with an average age of 36.3, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Brand · Subtype: Mineral water
Demographics of Propel Fitness Water fans
| Metric | Value |
|---|---|
| Female | 39.9% |
| Male | 60.1% |
| Average age | 36.3 |
| Estimated audience size | 641,087 |
Audience persona
The typical Propel Fitness Water fan in United States is more male, around 36.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Governor of Michigan.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 52,182 | 0.95× |
| Florida | 43,935 | 1.01× |
| California | 43,537 | 0.62× |
| New York | 30,526 | 0.85× |
| Ohio | 25,699 | 1.3× |
| North Carolina | 24,613 | 1.28× |
| Pennsylvania | 23,554 | 1.09× |
| Georgia | 22,740 | 1.15× |
| Illinois | 20,948 | 0.98× |
| Michigan | 18,728 | 1.12× |
| Tennessee | 16,605 | 1.29× |
| Indiana | 16,010 | 1.37× |
| Virginia | 14,823 | 0.95× |
| South Carolina | 14,350 | 1.49× |
| New Jersey | 13,878 | 0.85× |
| Alabama | 13,743 | 1.53× |
| Massachusetts | 11,987 | 0.95× |
| Missouri | 11,887 | 1.15× |
| Kentucky | 11,825 | 1.47× |
| Arizona | 11,310 | 0.86× |
| Louisiana | 10,410 | 1.26× |
| Wisconsin | 10,146 | 1.05× |
| Maryland | 9,519 | 0.86× |
| Minnesota | 9,386 | 1.02× |
| Oklahoma | 8,693 | 1.22× |
| Washington | 8,434 | 0.66× |
| Mississippi | 7,696 | 1.46× |
| Arkansas | 7,314 | 1.38× |
| Colorado | 7,105 | 0.7× |
| Connecticut | 6,297 | 0.98× |
| Kansas | 6,047 | 1.2× |
| Iowa | 6,010 | 1.14× |
| Nevada | 4,975 | 0.8× |
| Oregon | 4,714 | 0.64× |
| Utah | 3,945 | 0.69× |
| West Virginia | 3,812 | 1.28× |
| Nebraska | 3,154 | 0.98× |
| Maine | 2,817 | 1.23× |
| New Hampshire | 2,633 | 1.04× |
| Idaho | 2,418 | 0.75× |
| New Mexico | 2,349 | 0.73× |
| Rhode Island | 2,099 | 1.03× |
| Delaware | 1,866 | 1.05× |
| Hawaii | 1,529 | 0.55× |
| South Dakota | 1,488 | 1× |
| North Dakota | 1,239 | 0.94× |
| Montana | 1,139 | 0.64× |
| Vermont | 1,009 | 0.9× |
| Washington, District of Columbia | 961 | 0.5× |
| Alaska | 692 | 0.5× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Governor of Michigan | 10.19× | Politics & Society |
| Goop | 6.69× | Internet & Social Media |
| Grinch | 4.97× | Movies & TV |
| Vocal harmony | 5.31× | Music & Radio |
| Kansas | 2.67× | Travel & Leisure |
| Elsword | 16.67× | Games |
| Wok | 6.42× | Food & Beverages |
| Historic site | 4.04× | Arts & Culture |
| Mathcore | 7.1× | Music & Radio |
| Hipster | 7.73× | Politics & Society |
| Experiential gifts | 6.05× | Shopping |
| El Paso County, Colorado | 9.54× | Travel & Leisure |
| No Escape (1994 film) | 8.08× | Movies & TV |
| Hibachi | 5.53× | Food & Beverages |
| Unique Gifts | 1.66× | Shopping |
| Grace Slick | 5.97× | Music & Radio |
| Guitarist (magazine) | 7.64× | Music & Radio |
| Google Home | 4.25× | Technology & Electronics |
| Birthday Gifts | 2.1× | Kids & Family |
| Cherish (group) | 7.02× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.16 |
| Family Orientation | CONSERVATISM | 1.66 |
| Extroversion | THRILL | 1.58 |
| Indulgence | JOY | 1.44 |
| Social Media Usage | JOY | 1.32 |
| Price Sensitivity | PREMIUM | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 95.2% |
| Canada | 4.1% |
| Mexico | 0.5% |
See Propel Fitness Water audiences in other countries
More Mineral water audiences in United States
- Soul Water (1,822,403)
- San Pellegrino (1,452,264)
- Perrier (1,079,254)
- Fiji Water (852,179)
- La Croix (624,391)
Frequently asked questions
How many fans does Propel Fitness Water have in United States?
Propel Fitness Water has an estimated audience of 641,087 people in United States, concentrated in Texas and Florida.
What is the gender split and age of Propel Fitness Water fans?
39.9% of Propel Fitness Water fans are female, 60.1% are male, with an average age of 36.3 years.
Which brands do Propel Fitness Water fans like most?
Propel Fitness Water fans show strongest brand affinity for Governor of Michigan (10.19×), Goop (6.69×), and Grinch (4.97×) over the country average.
Where do Propel Fitness Water fans live in United States?
Propel Fitness Water fans in United States are most concentrated in Texas (reach 52,182), Florida (reach 43,935), and California (reach 43,537). These three regions account for the largest share of the active audience.
What other brands do Propel Fitness Water fans also like?
Beyond Propel Fitness Water itself, the audience over-indexes on Goop (6.69×), Grinch (4.97×), Vocal harmony (5.31×), and Kansas (2.67×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Propel Fitness Water. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.