Propel Fitness Water Audience in United States

Propel Fitness Water logo

Propel Fitness Water has an estimated audience of 641,087 people in United States. 39.9% are female, 60.1% are male, average age 36.3. Top regions: Texas, Florida, California. Top brand affinities: Governor of Michigan, Goop, Grinch, Vocal harmony, Kansas.

The average Propel Fitness Water fan in United States is 36.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include Governor of Michigan, Goop, Grinch, with strongest over-indexing on Governor of Michigan (10.19× the country average). Demographically, the Propel Fitness Water audience skews more male with an average age of 36.3, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Mineral water

Demographics of Propel Fitness Water fans

Demographic split for Propel Fitness Water audience in United States
MetricValue
Female39.9%
Male60.1%
Average age36.3
Estimated audience size641,087

Audience persona

The typical Propel Fitness Water fan in United States is more male, around 36.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for Propel Fitness Water in United States
RegionReachAffinity
Texas52,1820.95×
Florida43,9351.01×
California43,5370.62×
New York30,5260.85×
Ohio25,6991.3×
North Carolina24,6131.28×
Pennsylvania23,5541.09×
Georgia22,7401.15×
Illinois20,9480.98×
Michigan18,7281.12×
Tennessee16,6051.29×
Indiana16,0101.37×
Virginia14,8230.95×
South Carolina14,3501.49×
New Jersey13,8780.85×
Alabama13,7431.53×
Massachusetts11,9870.95×
Missouri11,8871.15×
Kentucky11,8251.47×
Arizona11,3100.86×
Louisiana10,4101.26×
Wisconsin10,1461.05×
Maryland9,5190.86×
Minnesota9,3861.02×
Oklahoma8,6931.22×
Washington8,4340.66×
Mississippi7,6961.46×
Arkansas7,3141.38×
Colorado7,1050.7×
Connecticut6,2970.98×
Kansas6,0471.2×
Iowa6,0101.14×
Nevada4,9750.8×
Oregon4,7140.64×
Utah3,9450.69×
West Virginia3,8121.28×
Nebraska3,1540.98×
Maine2,8171.23×
New Hampshire2,6331.04×
Idaho2,4180.75×
New Mexico2,3490.73×
Rhode Island2,0991.03×
Delaware1,8661.05×
Hawaii1,5290.55×
South Dakota1,488
North Dakota1,2390.94×
Montana1,1390.64×
Vermont1,0090.9×
Washington, District of Columbia9610.5×
Alaska6920.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Propel Fitness Water audience
BrandAffinityCategory
Governor of Michigan10.19×Politics & Society
Goop6.69×Internet & Social Media
Grinch4.97×Movies & TV
Vocal harmony5.31×Music & Radio
Kansas2.67×Travel & Leisure
Elsword16.67×Games
Wok6.42×Food & Beverages
Historic site4.04×Arts & Culture
Mathcore7.1×Music & Radio
Hipster7.73×Politics & Society
Experiential gifts6.05×Shopping
El Paso County, Colorado9.54×Travel & Leisure
No Escape (1994 film)8.08×Movies & TV
Hibachi5.53×Food & Beverages
Unique Gifts1.66×Shopping
Grace Slick5.97×Music & Radio
Guitarist (magazine)7.64×Music & Radio
Google Home4.25×Technology & Electronics
Birthday Gifts2.1×Kids & Family
Cherish (group)7.02×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Propel Fitness Water audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.16
Family OrientationCONSERVATISM1.66
ExtroversionTHRILL1.58
IndulgenceJOY1.44
Social Media UsageJOY1.32
Price SensitivityPREMIUM1.14

Worldwide distribution

Worldwide audience distribution share by country for Propel Fitness Water
CountryShare
United States95.2%
Canada4.1%
Mexico0.5%

See Propel Fitness Water audiences in other countries

More Mineral water audiences in United States

Frequently asked questions

How many fans does Propel Fitness Water have in United States?

Propel Fitness Water has an estimated audience of 641,087 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Propel Fitness Water fans?

39.9% of Propel Fitness Water fans are female, 60.1% are male, with an average age of 36.3 years.

Which brands do Propel Fitness Water fans like most?

Propel Fitness Water fans show strongest brand affinity for Governor of Michigan (10.19×), Goop (6.69×), and Grinch (4.97×) over the country average.

Where do Propel Fitness Water fans live in United States?

Propel Fitness Water fans in United States are most concentrated in Texas (reach 52,182), Florida (reach 43,935), and California (reach 43,537). These three regions account for the largest share of the active audience.

What other brands do Propel Fitness Water fans also like?

Beyond Propel Fitness Water itself, the audience over-indexes on Goop (6.69×), Grinch (4.97×), Vocal harmony (5.31×), and Kansas (2.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Propel Fitness Water. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.