Provolone Audience in United States

Provolone has an estimated audience of 465,070 people in United States. 57.4% are female, 42.6% are male, average age 39.4. Top regions: California, Texas, New York. Top brand affinities: Capital One, Google Maps, Indeed.com, Kia Sportage, Circle K.

The average Provolone fan in United States is 39.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (5.89× the country average). Demographically, the Provolone audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Healthy Lifestyle, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Cheese

Demographics of Provolone fans

Demographic split for Provolone audience in United States
MetricValue
Female57.4%
Male42.6%
Average age39.4
Estimated audience size465,070

Audience persona

The typical Provolone fan in United States is more female, around 39.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Provolone in United States
RegionReachAffinity
California75,8701.48×
Texas51,1011.28×
New York36,7571.41×
Florida35,9231.14×
Illinois17,7031.14×
Georgia16,4131.15×
Pennsylvania15,646
New Jersey15,1491.28×
North Carolina13,9200.99×
Massachusetts13,0561.42×
Washington11,6271.25×
Ohio11,5100.8×
Virginia11,2080.99×
Michigan10,2080.84×
Arizona9,5791.01×
Maryland8,3521.04×
Tennessee8,1860.88×
Indiana7,7680.91×
Colorado7,1350.97×
Minnesota6,7881.02×
Missouri6,7110.9×
Nevada6,6201.47×
Louisiana6,4651.08×
Alabama5,7930.89×
Wisconsin5,7330.82×
South Carolina5,6920.81×
Connecticut5,3611.15×
Oregon5,345
Kentucky4,8870.84×
Oklahoma4,8160.93×
Mississippi3,7400.98×
Arkansas3,6190.94×
Utah3,5920.86×
Iowa3,1190.81×
Kansas3,0120.82×
Hawaii2,8771.44×
New Mexico2,331
Rhode Island2,1891.48×
Washington, District of Columbia1,9611.4×
Nebraska1,8420.79×
Idaho1,7030.73×
West Virginia1,4470.67×
New Hampshire1,4020.77×
Maine1,3210.79×
Alaska1,1591.17×
Delaware1,0530.82×
Montana8870.69×
North Dakota8350.87×
South Dakota8230.77×
Vermont5260.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Provolone audience
BrandAffinityCategory
Capital One5.89×Business & Career
Google Maps5.36×Internet & Social Media
Indeed.com4.92×Business & Career
Kia Sportage21.82×Cars & Mobility
Circle K6.36×Shopping
CarGurus5.29×Cars & Mobility
AccuWeather5.39×Home & Garden
Enterprise Rent-A-Car4.79×Cars & Mobility
Diane Keaton4.82×Movies & TV
Google News4.54×News
DeviantArt5.33×Internet & Social Media
Beetlejuice3.53×Movies & TV
Khan Academy6.05×Business & Career
Texas Roadhouse2.78×Food & Beverages
Billy Bob Thornton6.04×Movies & TV
Kroger3.07×Food & Beverages
Kendra Scott7.13×Fashion & Accessoires
Livemusic3.53×Music & Radio
Publix3.56×Shopping
Bruce Willis4.77×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Provolone audience
TraitClusterScore
Healthy LifestyleBALANCE2.1
Urban LifestyleOPEN2.02
IndulgenceJOY1.62
Family OrientationCONSERVATISM1.37
Price SensitivityPREMIUM1.34
Convenience OrientationPREMIUM1.34

Worldwide distribution

Worldwide audience distribution share by country for Provolone
CountryShare
United States32.2%
Italy16.2%
Brazil13.4%

See Provolone audiences in other countries

More Cheese audiences in United States

Frequently asked questions

How many fans does Provolone have in United States?

Provolone has an estimated audience of 465,070 people in United States, concentrated in California and Texas.

What is the gender split and age of Provolone fans?

57.4% of Provolone fans are female, 42.6% are male, with an average age of 39.4 years.

Which brands do Provolone fans like most?

Provolone fans show strongest brand affinity for Capital One (5.89×), Google Maps (5.36×), and Indeed.com (4.92×) over the country average.

Where do Provolone fans live in United States?

Provolone fans in United States are most concentrated in California (reach 75,870), Texas (reach 51,101), and New York (reach 36,757). These three regions account for the largest share of the active audience.

What other brands do Provolone fans also like?

Beyond Provolone itself, the audience over-indexes on Google Maps (5.36×), Indeed.com (4.92×), Kia Sportage (21.82×), and Circle K (6.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Provolone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.