Quality assurance Audience in United States

Quality assurance logo

Quality assurance has an estimated audience of 2,276,093 people in United States. 43.3% are female, 56.7% are male, average age 45.2. Top regions: California, Texas, Florida. Top brand affinities: Israel, Jesse Plemons, Northrop Grumman, John Havlicek, Mangaka.

The average Quality assurance fan in United States is 45.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Jesse Plemons, Northrop Grumman, with strongest over-indexing on Israel (1.86× the country average). Demographically, the Quality assurance audience skews more male with an average age of 45.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Quality assurance fans

Demographic split for Quality assurance audience in United States
MetricValue
Female43.3%
Male56.7%
Average age45.2
Estimated audience size2,276,093

Audience persona

The typical Quality assurance fan in United States is more male, around 45.2 years old, with strong Risk Appetite tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Quality assurance in United States
RegionReachAffinity
California323,0641.29×
Texas260,3951.33×
Florida194,7121.26×
New York173,1481.36×
Virginia98,0001.77×
Georgia96,5971.38×
Illinois87,8911.16×
Pennsylvania82,8051.08×
North Carolina79,2341.16×
New Jersey70,3011.21×
Ohio69,1400.99×
Michigan54,7220.92×
Massachusetts53,0531.18×
Tennessee49,9071.09×
Washington49,7001.09×
Arizona49,6221.07×
Maryland46,5381.19×
Indiana39,5720.95×
Colorado38,1081.06×
Missouri32,9590.9×
South Carolina31,6790.93×
Louisiana31,4911.07×
Alabama30,9160.97×
Minnesota29,8270.91×
Wisconsin27,8680.81×
Kentucky27,4450.96×
Oregon24,8980.95×
Connecticut24,2001.06×
Oklahoma23,2290.92×
Nevada22,5701.03×
Mississippi19,6811.05×
Utah18,7860.92×
Arkansas18,7741×
Iowa18,7041×
Kansas16,0620.9×
Nebraska10,5050.92×
Hawaii10,0501.03×
Washington, District of Columbia9,9161.45×
New Mexico9,2820.81×
Idaho9,2020.81×
West Virginia8,3380.79×
New Hampshire7,3880.82×
Rhode Island6,6340.92×
Maine6,3120.77×
Delaware5,7980.92×
Montana3,9500.63×
Alaska3,7610.77×
South Dakota3,3590.64×
North Dakota3,0080.64×
Vermont2,3690.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Quality assurance audience
BrandAffinityCategory
Israel1.86×Travel & Leisure
Jesse Plemons2.83×Movies & TV
Northrop Grumman5.07×Business & Career
John Havlicek12.25×Sports
Mangaka2.6×Literature
Keene, New Hampshire11.87×Travel & Leisure
MK2.32×Music & Radio
Nebraska Cornhuskers football1.9×Sports
Morphine (band)4.06×Music & Radio
Wikia1.68×Internet & Social Media
N1 road (South Africa)1.74×Travel & Leisure
Urban horticulture1.51×Home & Garden
Women's empowerment1.69×Politics & Society
Home staging2.07×Home & Garden
Glossier2.1×Beauty & Wellness
Isla Holbox9.7×Travel & Leisure
Jeep Wagoneer2.17×Cars & Mobility
REC TEC Grills6.38×Sports
Keeper (password manager)2.14×Technology & Electronics
Hayward, California3.35×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Quality assurance audience
TraitClusterScore
Risk AppetiteTHRILL2.92
Luxury OrientationPREMIUM1.88
Quality AwarenessPREMIUM1.29
Need for SecurityCONSERVATISM1.25
Price SensitivityPREMIUM1.16
Social Media UsageJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Quality assurance
CountryShare
United States13.2%
India10.8%
Taiwan9.0%

See Quality assurance audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Quality assurance have in United States?

Quality assurance has an estimated audience of 2,276,093 people in United States, concentrated in California and Texas.

What is the gender split and age of Quality assurance fans?

43.3% of Quality assurance fans are female, 56.7% are male, with an average age of 45.2 years.

Which brands do Quality assurance fans like most?

Quality assurance fans show strongest brand affinity for Israel (1.86×), Jesse Plemons (2.83×), and Northrop Grumman (5.07×) over the country average.

Where do Quality assurance fans live in United States?

Quality assurance fans in United States are most concentrated in California (reach 323,064), Texas (reach 260,395), and Florida (reach 194,712). These three regions account for the largest share of the active audience.

What other brands do Quality assurance fans also like?

Beyond Quality assurance itself, the audience over-indexes on Jesse Plemons (2.83×), Northrop Grumman (5.07×), John Havlicek (12.25×), and Mangaka (2.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Quality assurance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.