Queso blanco Audience in United States

Queso blanco has an estimated audience of 385,399 people in United States. 59.4% are female, 40.6% are male, average age 37.3. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Elsword, Buying and Selling Real Estate, UK garage, Unique Gifts.
The average Queso blanco fan in United States is 37.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Elsword, Buying and Selling Real Estate, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Queso blanco audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Cheese
Demographics of Queso blanco fans
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 37.3 |
| Estimated audience size | 385,399 |
Audience persona
The typical Queso blanco fan in United States is more female, around 37.3 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 45,532 | 1.07× |
| Texas | 40,387 | 1.22× |
| Florida | 38,181 | 1.46× |
| New York | 34,273 | 1.59× |
| Pennsylvania | 13,794 | 1.06× |
| Illinois | 13,377 | 1.04× |
| New Jersey | 12,828 | 1.31× |
| Georgia | 12,760 | 1.07× |
| Ohio | 12,648 | 1.07× |
| North Carolina | 12,227 | 1.05× |
| Michigan | 11,561 | 1.15× |
| Virginia | 10,759 | 1.15× |
| Massachusetts | 9,994 | 1.32× |
| Washington | 8,088 | 1.05× |
| Maryland | 8,039 | 1.21× |
| Tennessee | 7,873 | 1.02× |
| Arizona | 7,510 | 0.95× |
| Indiana | 7,222 | 1.03× |
| Missouri | 6,417 | 1.03× |
| Minnesota | 5,803 | 1.05× |
| Wisconsin | 5,517 | 0.95× |
| South Carolina | 5,472 | 0.94× |
| Alabama | 5,330 | 0.99× |
| Louisiana | 5,075 | 1.02× |
| Colorado | 4,889 | 0.8× |
| Oklahoma | 4,612 | 1.08× |
| Connecticut | 4,571 | 1.18× |
| Kentucky | 4,240 | 0.88× |
| Nevada | 4,111 | 1.1× |
| Oregon | 3,711 | 0.84× |
| Kansas | 3,287 | 1.08× |
| Arkansas | 3,208 | 1.01× |
| Iowa | 2,674 | 0.84× |
| Mississippi | 2,646 | 0.83× |
| Utah | 2,459 | 0.71× |
| Nebraska | 2,051 | 1.06× |
| Rhode Island | 1,924 | 1.57× |
| West Virginia | 1,484 | 0.83× |
| New Hampshire | 1,472 | 0.97× |
| Idaho | 1,319 | 0.68× |
| Washington, District of Columbia | 1,279 | 1.1× |
| New Mexico | 1,279 | 0.66× |
| Maine | 1,169 | 0.85× |
| Delaware | 1,116 | 1.05× |
| Montana | 1,004 | 0.94× |
| North Dakota | 770 | 0.97× |
| Hawaii | 715 | 0.43× |
| South Dakota | 696 | 0.78× |
| Vermont | 505 | 0.75× |
| Alaska | 411 | 0.5× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Elsword | 27.14× | Games |
| Buying and Selling Real Estate | 8.97× | Home & Garden |
| UK garage | 4.29× | Music & Radio |
| Unique Gifts | 1.81× | Shopping |
| Historic site | 3.07× | Arts & Culture |
| Karbala | 6.08× | Travel & Leisure |
| Jesse Plemons | 2.2× | Movies & TV |
| Grinch | 2.41× | Movies & TV |
| Birthday Gifts | 1.79× | Kids & Family |
| Layne Staley | 3.5× | Music & Radio |
| Nebraska Cornhuskers football | 2× | Sports |
| La Opinión | 3.66× | News |
| Hibachi | 3.97× | Food & Beverages |
| Vocal harmony | 2.27× | Music & Radio |
| Home staging | 2.61× | Home & Garden |
| Hayward, California | 5.41× | Travel & Leisure |
| Nurse education | 1.54× | Kids & Family |
| Electrolyte | 2.21× | Health |
| Urban horticulture | 1.51× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 2.04 |
| Indulgence | JOY | 1.51 |
| Extroversion | THRILL | 1.27 |
| Need for Security | CONSERVATISM | 1.27 |
| Convenience Orientation | PREMIUM | 1.27 |
| Price Sensitivity | PREMIUM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 64.0% |
| Brazil | 7.8% |
| Germany | 5.7% |
See Queso blanco audiences in other countries
More Cheese audiences in United States
- Cheese (43,965,692)
- Cheddar cheese (8,565,134)
- Parmigiano-Reggiano (3,294,684)
- Cream cheese (2,786,709)
- Mozzarella (2,547,778)
Frequently asked questions
How many fans does Queso blanco have in United States?
Queso blanco has an estimated audience of 385,399 people in United States, concentrated in California and Texas.
What is the gender split and age of Queso blanco fans?
59.4% of Queso blanco fans are female, 40.6% are male, with an average age of 37.3 years.
Which brands do Queso blanco fans like most?
Queso blanco fans show strongest brand affinity for Keene, New Hampshire (675×), Elsword (27.14×), and Buying and Selling Real Estate (8.97×) over the country average.
Where do Queso blanco fans live in United States?
Queso blanco fans in United States are most concentrated in California (reach 45,532), Texas (reach 40,387), and Florida (reach 38,181). These three regions account for the largest share of the active audience.
What other brands do Queso blanco fans also like?
Beyond Queso blanco itself, the audience over-indexes on Elsword (27.14×), Buying and Selling Real Estate (8.97×), UK garage (4.29×), and Unique Gifts (1.81×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Queso blanco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.