Radiator (heating) Audience in United States

Radiator (heating) logo

Radiator (heating) has an estimated audience of 267,227 people in United States. 45.0% are female, 55.0% are male, average age 42.0. Top regions: California, Texas, Florida. Top brand affinities: Radiator, Daikin, Apocalypse Now, Heat recovery ventilation, Snow blower.

The average Radiator (heating) fan in United States is 42.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Radiator, Daikin, Apocalypse Now, with strongest over-indexing on Radiator (68.25× the country average). Demographically, the Radiator (heating) audience skews balanced with an average age of 42.0, and over-indexes on personality traits such as Urban Lifestyle, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Radiator (heating) fans

Demographic split for Radiator (heating) audience in United States
MetricValue
Female45.0%
Male55.0%
Average age42.0
Estimated audience size267,227

Audience persona

The typical Radiator (heating) fan in United States is balanced, around 42.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Radiator.

Top regions in United States

Top regions ranked by reach for Radiator (heating) in United States
RegionReachAffinity
California32,5561.11×
Texas29,2731.27×
Florida16,9560.94×
New York16,2081.09×
Georgia10,1421.23×
Illinois9,5731.08×
Pennsylvania9,2661.03×
North Carolina8,6951.08×
Ohio7,4170.9×
Michigan6,9641×
Tennessee6,8151.27×
Arizona6,4241.18×
New Jersey6,3690.94×
Virginia5,8370.9×
Alabama5,7941.55×
Louisiana5,4291.58×
South Carolina4,7231.17×
Indiana4,7120.97×
Massachusetts4,6170.88×
Colorado4,5221.07×
Washington4,4090.82×
Maryland4,3110.94×
Missouri4,2981×
Mississippi3,7641.71×
Kentucky3,4401.03×
Oklahoma3,3081.11×
Wisconsin3,2930.82×
Minnesota3,2330.84×
Arkansas2,7991.27×
Nevada2,6961.04×
Oregon2,6040.85×
Kansas2,4121.15×
Connecticut2,3090.86×
Utah2,1040.88×
Iowa2,0190.92×
New Mexico1,6511.23×
Nebraska1,2020.9×
West Virginia1,1820.95×
Idaho1,1230.84×
Hawaii9540.83×
New Hampshire7490.71×
Maine7450.78×
Rhode Island6970.82×
Delaware6770.92×
Washington, District of Columbia6320.79×
Montana6070.82×
South Dakota5260.85×
North Dakota4680.85×
Alaska4580.8×
Wyoming3250.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radiator (heating) audience
BrandAffinityCategory
Radiator68.25×Home & Garden
Daikin48.52×Home & Garden
Apocalypse Now18.21×Movies & TV
Heat recovery ventilation67.75×Home & Garden
Snow blower17.8×Home & Garden
Lawn mower5.75×Home & Garden
Furnace10.3×Home & Garden
Disney's All-Star Movies Resort23.42×Travel & Leisure
Midea (company)30.45×Home & Garden
Dots (video game)16.2×Games
Staples (Canada)3.11×Business & Career
Logging5.33×Technology & Electronics
Pergola5.48×Home & Garden
AutoZone2.29×Cars & Mobility
MSN2.22×News
Thermostat9.65×Home & Garden
HVAC3.27×Home & Garden
Lowe's1.9×Shopping
Jeep Grand Cherokee5.78×Cars & Mobility
Roof shingle7.6×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radiator (heating) audience
TraitClusterScore
Urban LifestyleOPEN3.25
Price SensitivityPREMIUM2.11
Quality AwarenessPREMIUM1.86
Design AffinityPREMIUM1.72
DIY MentalityTHRILL1.39
Family OrientationCONSERVATISM1.33

Worldwide distribution

Worldwide audience distribution share by country for Radiator (heating)
CountryShare
United Kingdom14.6%
Germany12.0%
France9.3%

See Radiator (heating) audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Radiator (heating) have in United States?

Radiator (heating) has an estimated audience of 267,227 people in United States, concentrated in California and Texas.

What is the gender split and age of Radiator (heating) fans?

45.0% of Radiator (heating) fans are female, 55.0% are male, with an average age of 42.0 years.

Which brands do Radiator (heating) fans like most?

Radiator (heating) fans show strongest brand affinity for Radiator (68.25×), Daikin (48.52×), and Apocalypse Now (18.21×) over the country average.

Where do Radiator (heating) fans live in United States?

Radiator (heating) fans in United States are most concentrated in California (reach 32,556), Texas (reach 29,273), and Florida (reach 16,956). These three regions account for the largest share of the active audience.

What other brands do Radiator (heating) fans also like?

Beyond Radiator (heating) itself, the audience over-indexes on Daikin (48.52×), Apocalypse Now (18.21×), Heat recovery ventilation (67.75×), and Snow blower (17.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Radiator (heating). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.