Rascasse Audience Intelligence

Rail freight transport Audience in United States

A data profile of the people who buy, follow and care about Rail freight transport in United States — modelled from more than twelve digital signal sources. Rail freight transport has an estimated audience of 3,837,787 people in United States.

#4416among Topic in United States#308in Cars & Mobility

The average Rail freight transport fan in United States is 44.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rail transport, Sustainable energy, FedEx, with strongest over-indexing on Rail transport (8.78× the country average).

Demographically, the Rail freight transport audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rail freight transport fan in United States is more male, around 44.0 years old, with strong Patriotism tendencies and a notable affinity for Rail transport.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rail freight transport profile in United States.

Audience size
3.8M
in United States
Gender
30.5%♀
69.5% male
Age
44.0
average years
Country rank
#8306
Topic in United States
Fig. 01

Search interest · 12-month trend

-1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rail freight transport fans

30.5% are female, 69.5% are male, average age 44.0.

Fig. 02

Gender split

30.5%
Female
69.5%
Male
Demographic split for Rail freight transport audience in United States
MetricValue
Female30.5%
Male69.5%
Average age44.0
Estimated audience size3,837,787
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the Rail freight transport audience in United States
Age bracketShare%
16-1911%
20-2915%
30-3918%
40-4923%
50+32%
Fig. 04

Worldwide distribution

31.0%

of the worldwide Rail freight transport audience comes from United States.

Worldwide audience distribution share by country for Rail freight transport
CountryShare
United States31.0%
Italy8.1%
United Kingdom7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rail freight transport audience in United States is strongest.

Fig. 05

Top regions by affinity

Rail freight transport fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~10K1.42×
02Montana~10K1.25×
03West Virginia~20K1.19×
04Washington, District of Columbia~10K1.19×
05Wyoming~7K1.18×
06Rhode Island~10K1.16×
07Maine~20K1.15×
08Idaho~20K1.11×
09Hawaii~20K1.11×
10Nebraska~20K1.09×
11New Mexico~20K1.08×
12Kentucky~50K1.07×
13North Dakota~8K1.07×
14Mississippi~30K1.06×
15Kansas~30K1.05×
16Iowa~30K1.03×
17Arkansas~30K1.03×
18Louisiana~50K1.00×
19Oklahoma~40K1.00×
20Delaware~10K1.00×
21South Dakota~9K1.00×
22Alabama~50K0.99×
23New Hampshire~20K0.99×
24Oregon~40K0.98×
25Nevada~40K0.98×
26Utah~30K0.98×
27Connecticut~40K0.96×
28South Carolina~60K0.95×
29Wisconsin~50K0.95×
30Indiana~70K0.93×
31Missouri~60K0.93×
32Minnesota~50K0.93×
33Tennessee~70K0.92×
34Maryland~60K0.92×
35Colorado~60K0.92×
36Arizona~70K0.91×
37Massachusetts~70K0.91×
38Washington~70K0.90×
39Michigan~90K0.89×
40New Jersey~90K0.89×
41Virginia~80K0.89×
42Ohio~100K0.88×
43Georgia~100K0.88×
44North Carolina~100K0.88×
45Pennsylvania~100K0.87×
46Illinois~100K0.85×
47Florida~200K0.80×
48New York~200K0.80×
49Texas~300K0.78×
50California~300K0.70×
Fig. 06

Affinity by region

Affinity by region — Rail freight transport, United States
0.70×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rail freight transport audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rail freight transport audience
#·InterestCategoryAffinity×
01Model buildingKids & Family15.27×
02Naomi ScottMovies & TV15.05×
03Mary Elizabeth WinsteadMovies & TV13.17×
04ExxonMobilCars & Mobility12.58×
05Rail transportTravel & Leisure8.78×
06Sustainable energyHome & Garden8.57×
07Renewable energyBusiness & Career7.51×
08Weather forecastingHome & Garden6.66×
09FedExBusiness & Career6.51×
10AmtrakCars & Mobility6.06×
11Love's Travel Stops & Country StoresShopping5.56×
12Solar energyHome & Garden4.84×
13Public transportCars & Mobility3.80×
14NASDAQBusiness & Career3.59×
15United Parcel ServiceBusiness & Career2.97×
16Mortgage loansBusiness & Career2.86×
17Discount storesShopping2.74×
18Pizza HutFood & Beverages2.45×
19SubwayFood & Beverages2.32×
20McDonald'sFood & Beverages2.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rail freight transport audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rail freight transport audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.91×
Convenience OrientationPREMIUM2.49×
SustainabilityBALANCE2.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rail freight transport audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.61×
Healthy LifestyleBALANCE0.69×
Luxury OrientationPREMIUM0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rail freight transport have in United States?

Rail freight transport has an estimated audience of 3,837,787 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Rail freight transport fans?

30.5% of Rail freight transport fans are female, 69.5% are male, with an average age of 44.0 years.

03

Which brands do Rail freight transport fans like most?

Rail freight transport fans show strongest brand affinity for Rail transport (8.78×), Sustainable energy (8.57×), and FedEx (6.51×) over the country average.

04

Where do Rail freight transport fans live in United States?

Rail freight transport fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Rail freight transport fans also like?

Beyond Rail freight transport itself, the audience over-indexes on Sustainable energy (8.57×), FedEx (6.51×), Renewable energy (7.51×), and Amtrak (6.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in United States

See Rail freight transport audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Rail freight transport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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