Range Rover (L322) Audience in United States

Range Rover (L322) logo

Range Rover (L322) has an estimated audience of 2,335,086 people in United States. 38.5% are female, 61.5% are male, average age 30.7. Top regions: California, Texas, Florida. Top brand affinities: Endless Space, Monogram, Zach Ertz, Stucco, Georgia Southern Eagles football.

The average Range Rover (L322) fan in United States is 30.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Endless Space, Monogram, Zach Ertz, with strongest over-indexing on Endless Space (22.82× the country average). Demographically, the Range Rover (L322) audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Risk Appetite, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

Demographics of Range Rover (L322) fans

Demographic split for Range Rover (L322) audience in United States
MetricValue
Female38.5%
Male61.5%
Average age30.7
Estimated audience size2,335,086

Audience persona

The typical Range Rover (L322) fan in United States is more male, around 30.7 years old, with strong Risk Appetite tendencies and a notable affinity for Endless Space.

Top regions in United States

Top regions ranked by reach for Range Rover (L322) in United States
RegionReachAffinity
California342,4781.33×
Texas294,1201.47×
Florida245,5861.55×
New York171,2801.31×
Georgia103,7371.44×
Illinois93,4561.2×
New Jersey91,0911.53×
Pennsylvania84,9871.08×
North Carolina79,6351.13×
Ohio66,1460.92×
Virginia65,2751.15×
Michigan60,8261×
Arizona59,0011.24×
Massachusetts58,3551.27×
Maryland51,1471.27×
Tennessee50,9221.09×
Washington49,4461.06×
Alabama42,0471.29×
Indiana41,1890.97×
Louisiana39,1441.3×
South Carolina37,2261.06×
Colorado35,6760.97×
Missouri33,3950.89×
Minnesota30,6410.92×
Connecticut29,9551.28×
Wisconsin26,3110.75×
Kentucky24,8280.85×
Nevada24,2221.07×
Oklahoma24,0050.93×
Oregon21,4550.8×
Mississippi21,2321.1×
Arkansas19,1611×
Utah18,7460.9×
Kansas14,8260.81×
Iowa14,6590.76×
New Mexico9,8040.84×
Nebraska9,7130.83×
Idaho8,7470.75×
Hawaii8,1800.81×
New Hampshire7,6930.84×
West Virginia7,6400.7×
Washington, District of Columbia7,4581.06×
Rhode Island7,3500.99×
Delaware6,9851.08×
Maine6,0450.72×
Montana3,8850.6×
South Dakota3,4590.64×
North Dakota3,3760.7×
Alaska2,9820.6×
Vermont2,4550.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Range Rover (L322) audience
BrandAffinityCategory
Endless Space22.82×Games
Monogram3.3×Home & Garden
Zach Ertz2.8×Sports
Stucco1.69×Home & Garden
Georgia Southern Eagles football1.92×Sports
Circular economy1.72×Business & Career
Edelbrock1.54×Cars & Mobility
Pro Fantasy Rodeo2.11×Sports
Cleavage enhancement3.49×Fashion & Accessoires
Elif1.87×Music & Radio
Campaign setting1.5×Games
Enredados2.04×Movies & TV
Tiken Jah Fakoly2.16×Music & Radio
Hey! Say! JUMP1.63×Music & Radio
TripAdvisor - Cities I've Visited2.27×Travel & Leisure
On n'est pas couché2.07×Movies & TV
Spilsby1.56×Travel & Leisure
Eneco Energie3.16×Home & Garden
Yenişehir, Bursa2.23×Travel & Leisure
Ethan Cramer Music1.87×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Range Rover (L322) audience
TraitClusterScore
Risk AppetiteTHRILL1.56
Sports ActivityPOWER1.09
TraditionCONSERVATISM0.99
MindfulnessBALANCE0.86
Pet OwnershipJOY0.76

Worldwide distribution

Worldwide audience distribution share by country for Range Rover (L322)
CountryShare
Brazil15.2%
United States11.8%
India8.6%

See Range Rover (L322) audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Range Rover (L322) have in United States?

Range Rover (L322) has an estimated audience of 2,335,086 people in United States, concentrated in California and Texas.

What is the gender split and age of Range Rover (L322) fans?

38.5% of Range Rover (L322) fans are female, 61.5% are male, with an average age of 30.7 years.

Which brands do Range Rover (L322) fans like most?

Range Rover (L322) fans show strongest brand affinity for Endless Space (22.82×), Monogram (3.3×), and Zach Ertz (2.8×) over the country average.

Where do Range Rover (L322) fans live in United States?

Range Rover (L322) fans in United States are most concentrated in California (reach 342,478), Texas (reach 294,120), and Florida (reach 245,586). These three regions account for the largest share of the active audience.

What other brands do Range Rover (L322) fans also like?

Beyond Range Rover (L322) itself, the audience over-indexes on Monogram (3.3×), Zach Ertz (2.8×), Stucco (1.69×), and Georgia Southern Eagles football (1.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Range Rover (L322). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.