real housewives miami Audience in United States

real housewives miami has an estimated audience of 458,715 people in United States. 79.3% are female, 20.7% are male, average age 32.1. Top regions: Florida, California, New York. Top brand affinities: TMZ, Do it yourself (DIY), IKEA, Nordstrom, Sephora.

The average real housewives miami fan in United States is 32.1 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, New York. Top brand affinities include TMZ, Do it yourself (DIY), IKEA, with strongest over-indexing on TMZ (3.08× the country average). Demographically, the real housewives miami audience skews more female with an average age of 32.1, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Reality

Demographics of real housewives miami fans

Demographic split for real housewives miami audience in United States
MetricValue
Female79.3%
Male20.7%
Average age32.1
Estimated audience size458,715

Audience persona

The typical real housewives miami fan in United States is more female, around 32.1 years old, with strong Luxury Orientation tendencies and a notable affinity for TMZ.

Top regions in United States

Top regions ranked by reach for real housewives miami in United States
RegionReachAffinity
Florida83,5782.69×
California62,1461.23×
New York42,2181.65×
Texas39,0800.99×
Illinois20,0141.31×
Pennsylvania19,7181.28×
New Jersey16,4401.41×
Arizona14,9031.59×
Georgia14,6121.03×
North Carolina14,0631.02×
Ohio13,3190.94×
Massachusetts13,1021.45×
Virginia11,4211.02×
Michigan10,8760.91×
Maryland8,5321.08×
Washington8,1470.89×
Alabama7,8761.23×
Colorado7,8051.08×
Tennessee7,7360.84×
South Carolina6,5960.96×
Wisconsin6,4910.94×
Minnesota6,4250.98×
Indiana6,4050.76×
Missouri6,3110.85×
Connecticut6,2901.37×
Louisiana5,1870.88×
Nevada4,7291.07×
Kentucky4,3080.75×
Oregon4,2460.81×
Oklahoma3,5580.7×
Utah3,2270.79×
Iowa3,0500.81×
Arkansas2,7480.73×
Kansas2,6730.74×
Mississippi2,5340.67×
Washington, District of Columbia2,4901.81×
Nebraska2,2370.97×
New Hampshire1,9441.08×
Rhode Island1,8771.29×
Idaho1,7070.74×
Maine1,5090.92×
New Mexico1,5030.65×
Hawaii1,3090.66×
Montana1,2480.98×
West Virginia1,1670.55×
Delaware1,0220.81×
Alaska6800.69×
South Dakota6270.59×
North Dakota5690.6×
Vermont5520.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for real housewives miami audience
BrandAffinityCategory
TMZ3.08×Internet & Social Media
Do it yourself (DIY)2.05×Home & Garden
IKEA2.3×Home & Garden
Nordstrom2.19×Shopping
Sephora2.22×Shopping
Luxury real estate3.1×Business & Career
Real property2.54×Home & Garden
Michael Kors3.94×Fashion & Accessoires
Tory Burch3.36×Fashion & Accessoires
H&M2.57×Shopping
Skin care1.87×Beauty & Wellness
QVC3×Movies & TV
Lingerie2.3×Fashion & Accessoires
Taylor Swift1.86×Music & Radio
Apple TV2.45×Movies & TV
Disneyland1.9×Travel & Leisure
Department store2.08×Shopping
TV talkshows1.76×Movies & TV
Kim Kardashian3.06×Movies & TV
Fragrances1.57×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by real housewives miami audience
TraitClusterScore
Luxury OrientationPREMIUM2.36
Design AffinityPREMIUM1.84
DIY MentalityTHRILL1.76
Price SensitivityPREMIUM1.46
Family OrientationCONSERVATISM1.4
SustainabilityBALANCE1.37

Worldwide distribution

Worldwide audience distribution share by country for real housewives miami
CountryShare
United States59.4%
United Kingdom9.8%
Canada8.1%

See real housewives miami audiences in other countries

More Reality audiences in United States

Frequently asked questions

How many fans does real housewives miami have in United States?

real housewives miami has an estimated audience of 458,715 people in United States, concentrated in Florida and California.

What is the gender split and age of real housewives miami fans?

79.3% of real housewives miami fans are female, 20.7% are male, with an average age of 32.1 years.

Which brands do real housewives miami fans like most?

real housewives miami fans show strongest brand affinity for TMZ (3.08×), Do it yourself (DIY) (2.05×), and IKEA (2.3×) over the country average.

Where do real housewives miami fans live in United States?

real housewives miami fans in United States are most concentrated in Florida (reach 83,578), California (reach 62,146), and New York (reach 42,218). These three regions account for the largest share of the active audience.

What other brands do real housewives miami fans also like?

Beyond real housewives miami itself, the audience over-indexes on Do it yourself (DIY) (2.05×), IKEA (2.3×), Nordstrom (2.19×), and Sephora (2.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for real housewives miami. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.