Recreational boat fishing Audience in United States
Recreational boat fishing has an estimated audience of 552,290 people in United States. 14.0% are female, 86.0% are male, average age 45.0. Top regions: Louisiana, Florida, New York. Top brand affinities: Keene, New Hampshire, Urban Outfitters, Governor of Michigan, Historic site, Hibachi.
The average Recreational boat fishing fan in United States is 45.0 years old, more male, and lives primarily in Louisiana. The audience is concentrated in Louisiana, Florida, New York. Top brand affinities include Keene, New Hampshire, Urban Outfitters, Governor of Michigan, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Recreational boat fishing audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
Type: Topic
Demographics of Recreational boat fishing fans
| Metric | Value |
|---|---|
| Female | 14.0% |
| Male | 86.0% |
| Average age | 45.0 |
| Estimated audience size | 552,290 |
Audience persona
The typical Recreational boat fishing fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Louisiana | 20,690 | 2.91× |
| Florida | 17,057 | 0.46× |
| New York | 16,239 | 0.53× |
| California | 15,682 | 0.26× |
| New Jersey | 14,873 | 1.06× |
| Illinois | 14,636 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Urban Outfitters | 6.49× | Shopping |
| Governor of Michigan | 12.91× | Politics & Society |
| Historic site | 7.11× | Arts & Culture |
| Hibachi | 12.11× | Food & Beverages |
| Wok | 8.99× | Food & Beverages |
| Arrietty | 20× | Movies & TV |
| Cherish (group) | 14.72× | Music & Radio |
| Vocal harmony | 6.07× | Music & Radio |
| Home construction | 1.76× | Home & Garden |
| Life of Pi | 11.63× | Movies & TV |
| Hipster | 11.12× | Politics & Society |
| Product design | 2.01× | Business & Career |
| Kikar HaShabbat | 16.7× | News |
| Grinch | 4.07× | Movies & TV |
| Goop | 5.23× | Internet & Social Media |
| edureka | 34.76× | Business & Career |
| La Jolla | 8.59× | Travel & Leisure |
| El Paso County, Colorado | 12× | Travel & Leisure |
| Grace Slick | 8.17× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.37 |
| Quality Awareness | PREMIUM | 2.59 |
| Luxury Orientation | PREMIUM | 2.55 |
| Design Affinity | PREMIUM | 1.75 |
| DIY Mentality | THRILL | 1.7 |
| Travelling | THRILL | 1.61 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.7% |
| Philippines | 9.6% |
| Australia | 9.0% |
See Recreational boat fishing audiences in other countries
- Recreational boat fishing — Germany
- Recreational boat fishing — United Kingdom
- Recreational boat fishing — France
- Recreational boat fishing — Italy
- Recreational boat fishing — Spain
- Recreational boat fishing — Brazil
- Recreational boat fishing — Japan
- Recreational boat fishing — South Korea
- Recreational boat fishing — India
More audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Recreational boat fishing have in United States?
Recreational boat fishing has an estimated audience of 552,290 people in United States, concentrated in Louisiana and Florida.
What is the gender split and age of Recreational boat fishing fans?
14.0% of Recreational boat fishing fans are female, 86.0% are male, with an average age of 45.0 years.
Which brands do Recreational boat fishing fans like most?
Recreational boat fishing fans show strongest brand affinity for Keene, New Hampshire (675×), Urban Outfitters (6.49×), and Governor of Michigan (12.91×) over the country average.
Where do Recreational boat fishing fans live in United States?
Recreational boat fishing fans in United States are most concentrated in Louisiana (reach 20,690), Florida (reach 17,057), and New York (reach 16,239). These three regions account for the largest share of the active audience.
What other brands do Recreational boat fishing fans also like?
Beyond Recreational boat fishing itself, the audience over-indexes on Urban Outfitters (6.49×), Governor of Michigan (12.91×), Historic site (7.11×), and Hibachi (12.11×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Recreational boat fishing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.