Rascasse Audience Intelligence

Robotic lawn mower Audience in United States

A data profile of the people who buy, follow and care about Robotic lawn mower in United States — modelled from more than twelve digital signal sources. Robotic lawn mower has an estimated audience of 647,408 people in United States.

#10355among Topic in United States#1345in Home & Garden

The average Robotic lawn mower fan in United States is 46.8 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, Pennsylvania.

Top brand affinities include Robotic vacuum cleaner, Lawn mower, Ford EcoSport, with strongest over-indexing on Robotic vacuum cleaner (83.97× the country average).

Demographically, the Robotic lawn mower audience skews more male with an average age of 46.8, and over-indexes on personality traits such as Urban Lifestyle, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Robotic lawn mower fan in United States is more male, around 46.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Robotic vacuum cleaner.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Robotic lawn mower profile in United States.

Audience size
647K
in United States
Gender
30.2%♀
69.8% male
Age
46.8
average years
Country rank
#31369
Topic in United States
Fig. 01

Search interest · 12-month trend

+88%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Robotic lawn mower fans

30.2% are female, 69.8% are male, average age 46.8.

Fig. 02

Gender split

30.2%
Female
69.8%
Male
Demographic split for Robotic lawn mower audience in United States
MetricValue
Female30.2%
Male69.8%
Average age46.8
Estimated audience size647,408
Fig. 03

Age distribution

Ø 46.8
average years
Age distribution of the Robotic lawn mower audience in United States
Age bracketShare%
16-194%
20-2912%
30-3921%
40-4927%
50+36%
Fig. 04

Worldwide distribution

38.8%

of the worldwide Robotic lawn mower audience comes from United States.

Worldwide audience distribution share by country for Robotic lawn mower
CountryShare
United States38.8%
Germany19.1%
United Kingdom6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Robotic lawn mower audience in United States is strongest.

Fig. 05

Top regions by affinity

Robotic lawn mower fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~2K1.70×
02Wisconsin~20K1.60×
03Iowa~8K1.48×
04West Virginia~4K1.47×
05South Dakota~2K1.41×
06Minnesota~10K1.40×
07Alabama~10K1.40×
08Nebraska~4K1.37×
09Ohio~20K1.25×
10Louisiana~10K1.25×
11Oklahoma~9K1.24×
12South Carolina~10K1.22×
13Pennsylvania~30K1.21×
14Missouri~10K1.20×
15Indiana~10K1.19×
16Kentucky~10K1.19×
17Mississippi~6K1.19×
18Arkansas~6K1.18×
19Kansas~6K1.17×
20Michigan~20K1.16×
21Tennessee~10K1.15×
22New Hampshire~3K1.13×
23Vermont~1K1.09×
24Idaho~4K1.08×
25North Carolina~20K1.04×
26Maine~2K1.04×
27Connecticut~7K1.03×
28Delaware~2K1.00×
29Illinois~20K0.99×
30Montana~2K0.99×
31Georgia~20K0.98×
32Virginia~10K0.93×
33Alaska~1K0.91×
34Massachusetts~10K0.86×
35Rhode Island~2K0.84×
36Texas~40K0.80×
37Maryland~9K0.80×
38Washington~10K0.78×
39Utah~4K0.77×
40Florida~30K0.74×
41Hawaii~2K0.71×
42New Jersey~10K0.69×
43Washington, District of Columbia~1K0.67×
44New Mexico~2K0.65×
45New York~20K0.64×
46Oregon~5K0.62×
47Colorado~6K0.58×
48Nevada~3K0.53×
49Arizona~5K0.41×
50California~20K0.30×
Fig. 06

Affinity by region

Affinity by region — Robotic lawn mower, United States
0.30×1.00×1.70×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Robotic lawn mower audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Robotic lawn mower audience
#·InterestCategoryAffinity×
01Robotic vacuum cleanerHome & Garden83.97×
02Ford EcoSportCars & Mobility48.00×
03Autonomous robotTechnology & Electronics46.22×
04HusqvarnaHome & Garden41.61×
05Segway PTCars & Mobility26.40×
06Lawn mowerHome & Garden14.46×
07StihlHome & Garden12.01×
08Hollywood SignTravel & Leisure7.15×
09Electric vehicleCars & Mobility5.28×
10Air pollutionHealth4.94×
11Discount TireShopping4.58×
12Hardware storeHome & Garden4.47×
13Solar energyHome & Garden4.44×
14MenardsHome & Garden3.42×
15SUVsCars & Mobility2.62×
16Home AppliancesHome & Garden2.62×
17Home improvementHome & Garden2.38×
18SmartphonesTechnology & Electronics2.15×
19Donald TrumpPolitics & Society2.04×
20CookingFood & Beverages1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Robotic lawn mower audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Robotic lawn mower audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN5.24×
DIY MentalityTHRILL2.38×
Need for SecurityCONSERVATISM2.02×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Robotic lawn mower audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.72×
SustainabilityBALANCE0.83×
CreativityOPEN0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Robotic lawn mower have in United States?

Robotic lawn mower has an estimated audience of 647,408 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of Robotic lawn mower fans?

30.2% of Robotic lawn mower fans are female, 69.8% are male, with an average age of 46.8 years.

03

Which brands do Robotic lawn mower fans like most?

Robotic lawn mower fans show strongest brand affinity for Robotic vacuum cleaner (83.97×), Lawn mower (14.46×), and Ford EcoSport (48×) over the country average.

04

Where do Robotic lawn mower fans live in United States?

Robotic lawn mower fans in United States are most concentrated in Texas (reach ~40K), Florida (reach ~30K), and Pennsylvania (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Robotic lawn mower fans also like?

Beyond Robotic lawn mower itself, the audience over-indexes on Lawn mower (14.46×), Ford EcoSport (48×), Husqvarna (41.61×), and Autonomous robot (46.22×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Robotic lawn mower audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Robotic lawn mower. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →