Rascasse Audience Intelligence

Rock (geology) Audience in United States

A data profile of the people who buy, follow and care about Rock (geology) in United States — modelled from more than twelve digital signal sources. Rock (geology) has an estimated audience of 25,118,571 people in United States.

#830among Topic in United States#111in Travel & Leisure

Rock (geology) fans in United States are concentrated in California, with strong brand affinity for Chuck Norris.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chuck Norris, Real property, Brewing, with strongest over-indexing on Chuck Norris (2.83× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rock (geology) fan in United States shows strong DIY Mentality tendencies and a notable affinity for Chuck Norris.

Category: Travel & Leisure · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rock (geology) profile in United States.

Audience size
25.1M
in United States
Country rank
#1222
Topic in United States
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rock (geology) fans

Fig. 02

Gender split

Demographic split for Rock (geology) audience in United States
MetricValue
Estimated audience size25,118,571
Fig. 04

Worldwide distribution

25.1%

of the worldwide Rock (geology) audience comes from United States.

Worldwide audience distribution share by country for Rock (geology)
CountryShare
United States25.1%
United Kingdom5.0%
Taiwan3.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rock (geology) audience in United States is strongest.

Fig. 05

Top regions by affinity

Rock (geology) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~300K1.27×
02Montana~90K1.27×
03Arkansas~200K1.17×
04Kansas~200K1.16×
05West Virginia~100K1.16×
06Texas~2.5M1.11×
07Missouri~400K1.11×
08Indiana~500K1.10×
09Idaho~100K1.09×
10Wyoming~40K1.09×
11Washington~500K1.08×
12Michigan~700K1.07×
13Kentucky~300K1.07×
14North Dakota~50K1.06×
15North Carolina~800K1.05×
16Oklahoma~300K1.05×
17Georgia~800K1.04×
18South Carolina~400K1.04×
19Tennessee~500K1.03×
20Wisconsin~400K1.03×
21Oregon~300K1.03×
22South Dakota~60K1.03×
23Virginia~600K1.02×
24Louisiana~300K1.02×
25Iowa~200K1.02×
26California~3M1.01×
27Mississippi~200K1.01×
28Illinois~800K1.00×
29Arizona~500K1.00×
30Colorado~400K1.00×
31Florida~1.5M0.99×
32Ohio~800K0.99×
33Alabama~300K0.99×
34Minnesota~300K0.97×
35Pennsylvania~800K0.96×
36New Mexico~100K0.96×
37Nebraska~100K0.95×
38Maine~90K0.95×
39Massachusetts~400K0.91×
40New Hampshire~90K0.90×
41Alaska~50K0.90×
42Maryland~400K0.89×
43Nevada~200K0.89×
44New York~1M0.88×
45New Jersey~600K0.87×
46Connecticut~200K0.86×
47Hawaii~90K0.86×
48Rhode Island~70K0.86×
49Washington, District of Columbia~60K0.80×
50Delaware~60K0.79×
Fig. 06

Affinity by region

Affinity by region — Rock (geology), United States
0.79×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rock (geology) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rock (geology) audience
#·InterestCategoryAffinity×
01Stitch!Movies & TV3.20×
02Chuck NorrisMovies & TV2.83×
03Real propertyHome & Garden2.41×
04BrewingFood & Beverages2.21×
05City BankBusiness & Career2.21×
06Obsessed (2009 film)Movies & TV2.18×
07Gaming computerTechnology & Electronics2.13×
08Bourbon whiskeyFood & Beverages2.03×
09High schoolBusiness & Career1.94×
10Made in USABusiness & Career1.94×
11House musicMusic & Radio1.89×
12Dillard'sFashion & Accessoires1.76×
13NBA FinalsSports1.70×
14College basketballSports1.68×
15GeneticsKids & Family1.59×
16InnovationBusiness & Career1.58×
17DentistryBusiness & Career1.54×
18J. C. PenneyShopping1.53×
19Hardware storeHome & Garden1.52×
20Scooby-DooMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rock (geology) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rock (geology) audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.30×
PatriotismCONSERVATISM1.23×
Quality AwarenessPREMIUM1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rock (geology) audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.83×
Pet OwnershipJOY0.88×
Healthy LifestyleBALANCE0.93×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Rock (geology). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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