Rotterdam Audience in United States
Rotterdam has an estimated audience of 505,086 people in United States. 49.8% are female, 50.2% are male, average age 41.6. Top regions: California, New York, Texas. Top brand affinities: Home construction, Jesse Plemons, Nebraska Cornhuskers football, Gippy Grewal, JDSU.
The average Rotterdam fan in United States is 41.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Home construction, Jesse Plemons, Nebraska Cornhuskers football, with strongest over-indexing on Home construction (1.81× the country average). Demographically, the Rotterdam audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Rotterdam fans
| Metric | Value |
|---|---|
| Female | 49.8% |
| Male | 50.2% |
| Average age | 41.6 |
| Estimated audience size | 505,086 |
Audience persona
The typical Rotterdam fan in United States is balanced, around 41.6 years old, with strong Travelling tendencies and a notable affinity for Home construction.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 76,604 | 1.38× |
| New York | 61,528 | 2.18× |
| Texas | 44,202 | 1.02× |
| Florida | 40,950 | 1.2× |
| Illinois | 20,253 | 1.2× |
| Pennsylvania | 17,344 | 1.02× |
| Virginia | 16,988 | 1.38× |
| Massachusetts | 16,476 | 1.66× |
| New Jersey | 15,622 | 1.22× |
| Georgia | 15,556 | 1× |
| North Carolina | 14,308 | 0.94× |
| Washington | 14,054 | 1.39× |
| Ohio | 13,427 | 0.86× |
| Michigan | 11,457 | 0.87× |
| Maryland | 9,843 | 1.13× |
| Colorado | 9,763 | 1.23× |
| Arizona | 9,198 | 0.89× |
| Tennessee | 8,392 | 0.83× |
| Minnesota | 7,629 | 1.05× |
| Indiana | 7,220 | 0.78× |
| Oregon | 7,117 | 1.23× |
| Missouri | 6,735 | 0.83× |
| Wisconsin | 6,621 | 0.87× |
| South Carolina | 6,226 | 0.82× |
| Connecticut | 6,012 | 1.19× |
| Utah | 5,188 | 1.15× |
| Louisiana | 4,933 | 0.76× |
| Kentucky | 4,666 | 0.74× |
| Nevada | 4,450 | 0.91× |
| Alabama | 4,270 | 0.61× |
| Washington, District of Columbia | 3,900 | 2.57× |
| Oklahoma | 3,786 | 0.68× |
| Kansas | 3,106 | 0.78× |
| Iowa | 3,080 | 0.74× |
| Arkansas | 2,734 | 0.66× |
| Hawaii | 2,100 | 0.97× |
| New Hampshire | 2,050 | 1.03× |
| Idaho | 2,041 | 0.81× |
| Mississippi | 1,979 | 0.48× |
| Maine | 1,961 | 1.08× |
| Rhode Island | 1,911 | 1.19× |
| Nebraska | 1,895 | 0.75× |
| New Mexico | 1,834 | 0.72× |
| West Virginia | 1,345 | 0.57× |
| Alaska | 1,289 | 1.19× |
| Delaware | 1,118 | 0.8× |
| Montana | 1,087 | 0.78× |
| Vermont | 1,028 | 1.16× |
| South Dakota | 678 | 0.58× |
| North Dakota | 589 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 1.81× | Home & Garden |
| Jesse Plemons | 3.82× | Movies & TV |
| Nebraska Cornhuskers football | 3.42× | Sports |
| Gippy Grewal | 16.01× | Movies & TV |
| JDSU | 2.44× | Business & Career |
| Pantsuit | 7.43× | Fashion & Accessoires |
| Assassin's Creed II | 5.17× | Games |
| Kona Grill | 7.28× | Food & Beverages |
| Urban horticulture | 2.39× | Home & Garden |
| Glossier | 3.29× | Beauty & Wellness |
| Kendra Scott | 1.78× | Fashion & Accessoires |
| Kansas | 1.51× | Travel & Leisure |
| Cam Ward | 2.18× | Sports |
| Charlamagne Tha God | 5.36× | Movies & TV |
| Dental hygienist | 3.77× | Health |
| Nipsey Hussle | 3.25× | Music & Radio |
| Home staging | 2.9× | Home & Garden |
| Harmattan | 20.97× | Travel & Leisure |
| Penn & Teller | 4.27× | Movies & TV |
| Tierra Cali | 3.73× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.65 |
| Luxury Orientation | PREMIUM | 1.54 |
| Career Orientation | POWER | 1.53 |
| Quality Awareness | PREMIUM | 1.43 |
| Urban Lifestyle | OPEN | 1.39 |
| Sports Activity | POWER | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| Netherlands | 45.1% |
| Germany | 5.7% |
| United States | 5.4% |
See Rotterdam audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Rotterdam have in United States?
Rotterdam has an estimated audience of 505,086 people in United States, concentrated in California and New York.
What is the gender split and age of Rotterdam fans?
49.8% of Rotterdam fans are female, 50.2% are male, with an average age of 41.6 years.
Which brands do Rotterdam fans like most?
Rotterdam fans show strongest brand affinity for Home construction (1.81×), Jesse Plemons (3.82×), and Nebraska Cornhuskers football (3.42×) over the country average.
Where do Rotterdam fans live in United States?
Rotterdam fans in United States are most concentrated in California (reach 76,604), New York (reach 61,528), and Texas (reach 44,202). These three regions account for the largest share of the active audience.
What other brands do Rotterdam fans also like?
Beyond Rotterdam itself, the audience over-indexes on Jesse Plemons (3.82×), Nebraska Cornhuskers football (3.42×), Gippy Grewal (16.01×), and JDSU (2.44×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Rotterdam. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.