Rudolph the Red-Nosed Reindeer Audience in United States

Rudolph the Red-Nosed Reindeer has an estimated audience of 1,835,069 people in United States. 70.3% are female, 29.7% are male, average age 38.4. Top regions: California, Texas, Florida. Top brand affinities: Capital One, Google Maps, Scooby-Doo, Khan Academy, Indeed.com.

The average Rudolph the Red-Nosed Reindeer fan in United States is 38.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Capital One, Google Maps, Scooby-Doo, with strongest over-indexing on Capital One (3.91× the country average). Demographically, the Rudolph the Red-Nosed Reindeer audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Family Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Rudolph the Red-Nosed Reindeer fans

Demographic split for Rudolph the Red-Nosed Reindeer audience in United States
MetricValue
Female70.3%
Male29.7%
Average age38.4
Estimated audience size1,835,069

Audience persona

The typical Rudolph the Red-Nosed Reindeer fan in United States is more female, around 38.4 years old, with strong Family Orientation tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Rudolph the Red-Nosed Reindeer in United States
RegionReachAffinity
California159,1180.79×
Texas148,8250.94×
Florida99,5730.8×
New York84,8090.83×
Pennsylvania73,5351.19×
Ohio65,5821.16×
North Carolina62,2611.13×
Illinois56,8220.93×
Georgia51,9510.92×
Michigan50,4901.05×
Tennessee46,2481.26×
New Jersey45,1790.97×
Virginia43,8970.98×
Indiana41,8201.25×
Massachusetts36,032
Missouri34,7001.17×
Washington33,7730.92×
Arizona33,1020.88×
Wisconsin31,5691.14×
South Carolina30,8251.12×
Kentucky29,1931.27×
Alabama29,0121.13×
Minnesota28,4571.08×
Colorado27,9690.97×
Louisiana26,9721.14×
Maryland26,3080.83×
Oklahoma22,4631.1×
Connecticut20,6481.12×
Oregon19,5880.93×
Utah16,7901.02×
Mississippi16,5121.09×
Arkansas15,6061.03×
Iowa15,5881.03×
Kansas13,4890.93×
Nevada12,1560.68×
West Virginia12,0751.41×
Nebraska9,4541.03×
New Mexico9,0570.98×
New Hampshire9,0561.25×
Idaho8,7310.95×
Maine7,2611.1×
Rhode Island6,1401.05×
Montana5,0470.99×
Hawaii4,5350.57×
Delaware4,4680.88×
South Dakota3,7700.89×
North Dakota3,3970.9×
Washington, District of Columbia3,2530.59×
Vermont3,2010.99×
Alaska2,9960.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rudolph the Red-Nosed Reindeer audience
BrandAffinityCategory
Capital One3.91×Business & Career
Google Maps3.83×Internet & Social Media
Scooby-Doo4.77×Movies & TV
Khan Academy6.82×Business & Career
Indeed.com3.1×Business & Career
Fox News Channel2.15×Movies & TV
Christmas decoration7.58×Home & Garden
AccuWeather4.23×Home & Garden
MSN2.6×News
Google News3.67×News
Hobby Lobby2.4×Home & Garden
Diane Keaton3.77×Movies & TV
Circle K4.24×Shopping
United States Postal Service2.44×Business & Career
CarGurus3.34×Cars & Mobility
Kia Sportage11.7×Cars & Mobility
Staples (Canada)2.93×Business & Career
Beetlejuice2.67×Movies & TV
Take-out2.65×Food & Beverages
Enterprise Rent-A-Car3.31×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rudolph the Red-Nosed Reindeer audience
TraitClusterScore
Family OrientationCONSERVATISM1.79
Price SensitivityPREMIUM1.68
Community OrientationOPEN1.66
Convenience OrientationPREMIUM1.6
DIY MentalityTHRILL1.54
IndulgenceJOY1.5

Worldwide distribution

Worldwide audience distribution share by country for Rudolph the Red-Nosed Reindeer
CountryShare
United States63.0%
Germany6.4%
United Kingdom6.0%

See Rudolph the Red-Nosed Reindeer audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does Rudolph the Red-Nosed Reindeer have in United States?

Rudolph the Red-Nosed Reindeer has an estimated audience of 1,835,069 people in United States, concentrated in California and Texas.

What is the gender split and age of Rudolph the Red-Nosed Reindeer fans?

70.3% of Rudolph the Red-Nosed Reindeer fans are female, 29.7% are male, with an average age of 38.4 years.

Which brands do Rudolph the Red-Nosed Reindeer fans like most?

Rudolph the Red-Nosed Reindeer fans show strongest brand affinity for Capital One (3.91×), Google Maps (3.83×), and Scooby-Doo (4.77×) over the country average.

Where do Rudolph the Red-Nosed Reindeer fans live in United States?

Rudolph the Red-Nosed Reindeer fans in United States are most concentrated in California (reach 159,118), Texas (reach 148,825), and Florida (reach 99,573). These three regions account for the largest share of the active audience.

What other brands do Rudolph the Red-Nosed Reindeer fans also like?

Beyond Rudolph the Red-Nosed Reindeer itself, the audience over-indexes on Google Maps (3.83×), Scooby-Doo (4.77×), Khan Academy (6.82×), and Indeed.com (3.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rudolph the Red-Nosed Reindeer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.