Rascasse Audience Intelligence

Schuylkill River Audience in United States

A data profile of the people who buy, follow and care about Schuylkill River in United States — modelled from more than twelve digital signal sources. Schuylkill River has an estimated audience of 277,856 people in United States.

The average Schuylkill River fan in United States is 41.2 years old, more female, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, New Jersey, New York.

Top brand affinities include Philadelphia Phillies, Philadelphia Flyers, Philadelphia Eagles, with strongest over-indexing on Philadelphia Phillies (22.22× the country average).

Demographically, the Schuylkill River audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Career Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Schuylkill River fan in United States is more female, around 41.2 years old, with strong Career Orientation tendencies and a notable affinity for Philadelphia Phillies.

Category: Travel & Leisure · Type: POI · Subtype: River

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Schuylkill River profile in United States.

Audience size
278K
in United States
Gender
60.5%
39.5% male
Age
41.2
average years
Country rank
#50259
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Schuylkill River fans

60.5% are female, 39.5% are male, average age 41.2.

Fig. 02

Gender split

60.5%
Female
39.5%
Male
Demographic split for Schuylkill River audience in United States
MetricValue
Female60.5%
Male39.5%
Average age41.2
Estimated audience size277,856
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Schuylkill River audience in United States
Age bracketShare%
16-1912%
20-2919%
30-3925%
40-4926%
50+19%
Fig. 04

Worldwide distribution

99.6%

of the worldwide Schuylkill River audience comes from United States.

Worldwide audience distribution share by country for Schuylkill River
CountryShare
United States99.6%
Germany0.3%
Italy0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Schuylkill River audience in United States is strongest.

Fig. 05

Top regions by affinity

Schuylkill River fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~200K16.78×
02Delaware~3K4.41×
03New Jersey~20K2.78×
04Washington, District of Columbia~1K1.72×
05Vermont<1K1.04×
06Massachusetts~6K1.03×
07Maryland~5K1.01×
08Virginia~7K1.00×
09New York~10K0.94×
10Maine<1K0.94×
11Alaska<1K0.94×
12Connecticut~3K0.92×
13North Dakota<1K0.92×
14South Dakota<1K0.91×
15Rhode Island<1K0.90×
16Montana<1K0.90×
17New Hampshire<1K0.89×
18West Virginia~1K0.88×
19Idaho~1K0.85×
20Hawaii~1K0.85×
21Nebraska~1K0.84×
22Mississippi~2K0.83×
23New Mexico~1K0.83×
24Arkansas~2K0.81×
25Kansas~2K0.80×
26Iowa~2K0.79×
27Oklahoma~2K0.77×
28South Carolina~3K0.74×
29Utah~2K0.74×
30Louisiana~3K0.73×
31Kentucky~3K0.73×
32Nevada~2K0.73×
33North Carolina~6K0.72×
34Colorado~3K0.71×
35Alabama~3K0.71×
36Oregon~2K0.70×
37Wisconsin~3K0.67×
38Missouri~3K0.66×
39Indiana~3K0.65×
40Minnesota~3K0.65×
41Tennessee~4K0.64×
42Ohio~5K0.62×
43Arizona~4K0.62×
44Georgia~5K0.60×
45Washington~3K0.60×
46Florida~10K0.58×
47Michigan~4K0.58×
48Illinois~5K0.55×
49California~10K0.42×
50Texas~10K0.41×
Fig. 06

Affinity by region

Affinity by region — Schuylkill River, United States
0.41×1.00×16.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Schuylkill River audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Schuylkill River audience
#·InterestCategoryAffinity×
01Philadelphia PhilliesSports22.22×
02Philadelphia FlyersSports21.21×
03Philadelphia UnionSports16.97×
04Levante UDSports14.55×
05Ottawa SenatorsSports13.60×
06Philadelphia EaglesSports4.48×
07Rail transportTravel & Leisure3.41×
08Philadelphia 76ersSports2.89×
09PubFood & Beverages2.34×
10Non-alcoholic beverageFood & Beverages2.03×
11Charitable organizationPolitics & Society1.94×
12Career developmentBusiness & Career1.94×
13EspressoFood & Beverages1.94×
14Public transportCars & Mobility1.75×
15Nonprofit organizationPolitics & Society1.72×
16ZooKids & Family1.65×
17BakeryFood & Beverages1.64×
18Hardware storeHome & Garden1.64×
19Veterinary medicineBusiness & Career1.62×
20Britney SpearsMusic & Radio1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Schuylkill River audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Schuylkill River audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.00×
Community OrientationOPEN1.94×
DIY MentalityTHRILL1.40×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Schuylkill River audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.70×
Sports ActivityPOWER0.74×
SustainabilityBALANCE0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Schuylkill River have in United States?

Schuylkill River has an estimated audience of 277,856 people in United States, concentrated in Pennsylvania and New Jersey.

02

What is the gender split and age of Schuylkill River fans?

60.5% of Schuylkill River fans are female, 39.5% are male, with an average age of 41.2 years.

03

Which brands do Schuylkill River fans like most?

Schuylkill River fans show strongest brand affinity for Philadelphia Phillies (22.22×), Philadelphia Flyers (21.21×), and Philadelphia Eagles (4.48×) over the country average.

04

Where do Schuylkill River fans live in United States?

Schuylkill River fans in United States are most concentrated in Pennsylvania (reach ~200K), New Jersey (reach ~20K), and New York (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Schuylkill River fans also like?

Beyond Schuylkill River itself, the audience over-indexes on Philadelphia Flyers (21.21×), Philadelphia Eagles (4.48×), Ottawa Senators (13.6×), and Philadelphia Union (16.97×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Schuylkill River. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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