Scientific method Audience in United States

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Scientific method has an estimated audience of 13,560,343 people in United States. 47.3% are female, 52.7% are male, average age 42.6. Top regions: California, Florida, Texas. Top brand affinities: Keene, New Hampshire, Goop, Vocal harmony, Grace Slick, Governor of Michigan.

The average Scientific method fan in United States is 42.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Keene, New Hampshire, Goop, Vocal harmony, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Scientific method audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Individualism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Scientific method fans

Demographic split for Scientific method audience in United States
MetricValue
Female47.3%
Male52.7%
Average age42.6
Estimated audience size13,560,343

Audience persona

The typical Scientific method fan in United States is balanced, around 42.6 years old, with strong Individualism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Scientific method in United States
RegionReachAffinity
California1,661,2131.11×
Florida1,502,0861.64×
Texas1,142,8930.98×
New York704,9940.93×
North Carolina466,1211.14×
Georgia457,3831.09×
Pennsylvania433,6480.95×
Virginia408,4691.24×
Ohio405,7340.97×
Illinois389,0030.86×
Arizona345,3621.25×
Michigan331,7960.94×
Tennessee295,9181.09×
New Jersey290,5620.84×
Alabama273,7221.44×
Indiana250,3751.01×
Washington222,3360.82×
Maryland219,9170.94×
Massachusetts217,9560.82×
South Carolina205,3841.01×
Colorado199,0140.93×
Missouri197,7070.9×
Louisiana194,8901.11×
Oklahoma175,5871.17×
Kentucky174,4611.03×
Minnesota161,0870.83×
Wisconsin154,1700.76×
Utah150,7461.24×
Mississippi148,3611.33×
Oregon128,5590.83×
Connecticut114,9590.85×
Nevada107,9950.82×
Kansas107,8891.01×
Arkansas105,5040.94×
West Virginia90,0411.43×
New Mexico89,5481.32×
Iowa86,9900.78×
Idaho84,4911.24×
Hawaii71,8581.23×
Nebraska60,3250.89×
New Hampshire42,0690.79×
Maine37,1280.76×
North Dakota35,8761.29×
Washington, District of Columbia35,6960.88×
Rhode Island34,2570.79×
Montana32,6480.87×
Alaska26,2740.91×
Delaware25,7040.69×
South Dakota24,7300.79×
Vermont18,3270.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Scientific method audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Goop11.42×Internet & Social Media
Vocal harmony9.53×Music & Radio
Grace Slick18.23×Music & Radio
Governor of Michigan15.15×Politics & Society
Wok12.67×Food & Beverages
Grinch6.64×Movies & TV
Hibachi12.52×Food & Beverages
Google Home10.16×Technology & Electronics
headspace14.23×Health
Cherish (group)15.25×Music & Radio
El Paso County, Colorado15.62×Travel & Leisure
Hipster11.49×Politics & Society
Ira Glass18.69×Music & Radio
Guitarist (magazine)11.9×Music & Radio
Fairy godmother7.67×Literature
TV Fanatic10.08×Movies & TV
La Jolla8.73×Travel & Leisure
Minnesota1.65×Travel & Leisure
3D printing2.38×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Scientific method audience
TraitClusterScore
IndividualismJOY1.78
Early Adopter MentalityPOWER1.53
Quality AwarenessPREMIUM1.53
SustainabilityBALANCE1.41
Need for SecurityCONSERVATISM1.36
PatriotismCONSERVATISM1.35

Worldwide distribution

Worldwide audience distribution share by country for Scientific method
CountryShare
United States21.2%
India6.8%
Italy5.6%

See Scientific method audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Scientific method have in United States?

Scientific method has an estimated audience of 13,560,343 people in United States, concentrated in California and Florida.

What is the gender split and age of Scientific method fans?

47.3% of Scientific method fans are female, 52.7% are male, with an average age of 42.6 years.

Which brands do Scientific method fans like most?

Scientific method fans show strongest brand affinity for Keene, New Hampshire (675×), Goop (11.42×), and Vocal harmony (9.53×) over the country average.

Where do Scientific method fans live in United States?

Scientific method fans in United States are most concentrated in California (reach 1,661,213), Florida (reach 1,502,086), and Texas (reach 1,142,893). These three regions account for the largest share of the active audience.

What other brands do Scientific method fans also like?

Beyond Scientific method itself, the audience over-indexes on Goop (11.42×), Vocal harmony (9.53×), Grace Slick (18.23×), and Governor of Michigan (15.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Scientific method. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.