SeaWorld San Antonio Audience in United States

SeaWorld San Antonio logo

SeaWorld San Antonio has an estimated audience of 1,126,799 people in United States. 72.2% are female, 27.8% are male, average age 38.7. Top regions: Texas, Louisiana, Oklahoma. Top brand affinities: Nationality, Hampton University, Nebraska, Sinaloa, Haarlem.

The average SeaWorld San Antonio fan in United States is 38.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Louisiana, Oklahoma. Top brand affinities include Nationality, Hampton University, Nebraska, with strongest over-indexing on Nationality (3.06× the country average). Demographically, the SeaWorld San Antonio audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Family Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of SeaWorld San Antonio fans

Demographic split for SeaWorld San Antonio audience in United States
MetricValue
Female72.2%
Male27.8%
Average age38.7
Estimated audience size1,126,799

Audience persona

The typical SeaWorld San Antonio fan in United States is more female, around 38.7 years old, with strong Family Orientation tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for SeaWorld San Antonio in United States
RegionReachAffinity
Texas845,10024.33×
Louisiana44,1943.04×
Oklahoma31,6232.53×
California29,5000.24×
Florida28,2520.37×
New Mexico22,8354.04×
Arkansas15,7261.69×
Illinois12,7580.34×
Colorado11,6340.66×
Arizona10,6310.46×
Missouri10,6030.58×
New York9,8450.16×
Tennessee8,7460.39×
Georgia8,7350.25×
Kansas8,7110.98×
Virginia8,0410.29×
Mississippi7,9530.86×
North Carolina7,5200.22×
Ohio7,3050.21×
Washington6,9920.31×
Michigan6,9410.24×
Pennsylvania6,8070.18×
Alabama6,0910.39×
Utah5,2680.52×
Minnesota5,1550.32×
Wisconsin5,0740.3×
Indiana4,7220.23×
New Jersey4,4700.16×
Iowa4,3940.47×
Kentucky3,7130.26×
Maryland3,6090.19×
Nevada3,5940.33×
Oregon3,4460.27×
South Carolina3,4130.2×
Nebraska3,4040.6×
Massachusetts3,3110.15×
Idaho2,0870.37×
Hawaii1,6640.34×
Connecticut1,4730.13×
Montana1,1770.38×
North Dakota1,1310.49×
South Dakota1,0760.41×
Alaska1,0200.42×
Wyoming1,0020.6×
West Virginia9210.18×
Washington, District of Columbia8150.24×
New Hampshire7240.16×
Maine6530.16×
Rhode Island4700.13×
Delaware4000.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for SeaWorld San Antonio audience
BrandAffinityCategory
Nationality3.06×Politics & Society
Hampton University15.46×Business & Career
Nebraska3.1×Travel & Leisure
Sinaloa2.66×Travel & Leisure
Haarlem33.2×Travel & Leisure
Good to Great Jim Collins17.06×Literature
Grammarly2.75×Business & Career
Mount Kilimanjaro9.85×Travel & Leisure
Nurse education1.88×Kids & Family
Saving1.66×Business & Career
Urban horticulture1.94×Home & Garden
Nebraska Cornhuskers football1.73×Sports
Jesse Plemons1.61×Movies & TV
Stradivarius3.58×Shopping
Necktie2.11×Fashion & Accessoires
Stamp collecting1.86×Home & Garden
Charlamagne Tha God3.67×Movies & TV
Voltron: Legendary Defender6.13×Movies & TV
Home staging1.96×Home & Garden
Tezz2.63×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by SeaWorld San Antonio audience
TraitClusterScore
Family OrientationCONSERVATISM1.63
ExtroversionTHRILL1.46
TravellingTHRILL1.15
SustainabilityBALANCE1.14
Price SensitivityPREMIUM1.12
IndulgenceJOY1.1

Worldwide distribution

Worldwide audience distribution share by country for SeaWorld San Antonio
CountryShare
United States84.9%
Canada3.7%
Spain1.9%

See SeaWorld San Antonio audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does SeaWorld San Antonio have in United States?

SeaWorld San Antonio has an estimated audience of 1,126,799 people in United States, concentrated in Texas and Louisiana.

What is the gender split and age of SeaWorld San Antonio fans?

72.2% of SeaWorld San Antonio fans are female, 27.8% are male, with an average age of 38.7 years.

Which brands do SeaWorld San Antonio fans like most?

SeaWorld San Antonio fans show strongest brand affinity for Nationality (3.06×), Hampton University (15.46×), and Nebraska (3.1×) over the country average.

Where do SeaWorld San Antonio fans live in United States?

SeaWorld San Antonio fans in United States are most concentrated in Texas (reach 845,100), Louisiana (reach 44,194), and Oklahoma (reach 31,623). These three regions account for the largest share of the active audience.

What other brands do SeaWorld San Antonio fans also like?

Beyond SeaWorld San Antonio itself, the audience over-indexes on Hampton University (15.46×), Nebraska (3.1×), Sinaloa (2.66×), and Haarlem (33.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for SeaWorld San Antonio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.