Rascasse Audience Intelligence

Shady Maple Smorgasbord Target Market in United States

A data profile of the people who buy, follow and care about Shady Maple Smorgasbord in United States — modelled from more than twelve digital signal sources. Shady Maple Smorgasbord has an estimated audience of 977,753 people in United States.

#2452among Brand in United States#1336in Food & Beverages

The average Shady Maple Smorgasbord fan in United States is 43.6 years old, more female, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, Maryland, New Jersey.

Top brand affinities include Philadelphia Phillies, Montreal Canadiens, QVC, with strongest over-indexing on Philadelphia Phillies (18.04× the country average).

Demographically, the Shady Maple Smorgasbord audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Shady Maple Smorgasbord fan in United States is more female, around 43.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Philadelphia Phillies.

Category: Food & Beverages · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Shady Maple Smorgasbord profile in United States.

Audience size
978K
in United States
Gender
64.6%♀
35.4% male
Age
43.6
average years
Country rank
#24047
Brand in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Shady Maple Smorgasbord

64.6% are female, 35.4% are male, average age 43.6.

Fig. 02

Gender split

64.6%
Female
35.4%
Male
Demographic split for Shady Maple Smorgasbord audience in United States
MetricValue
Female64.6%
Male35.4%
Average age43.6
Estimated audience size977,753
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Shady Maple Smorgasbord audience in United States
Age bracketShare%
16-1910%
20-2916%
30-3920%
40-4929%
50+26%
Fig. 04

Worldwide distribution

98.8%

of the worldwide Shady Maple Smorgasbord audience comes from United States.

Worldwide audience distribution share by country for Shady Maple Smorgasbord
CountryShare
United States98.8%
Germany1.1%
Italy0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Shady Maple Smorgasbord audience in United States is strongest.

Fig. 05

Top regions by affinity

Shady Maple Smorgasbord customers by region in United States
#RegionReachAffinity×
01Pennsylvania~700K20.43×
02Delaware~30K9.62×
03Maryland~60K3.56×
04New Jersey~60K2.20×
05West Virginia~7K1.61×
06Washington, District of Columbia~4K1.42×
07Virginia~20K1.01×
08Vermont~1K0.81×
09New York~40K0.79×
10Alaska~1K0.70×
11New Hampshire~2K0.63×
12South Dakota~1K0.63×
13North Dakota~1K0.63×
14Ohio~20K0.62×
15Montana~2K0.61×
16Connecticut~6K0.60×
17Maine~2K0.60×
18Rhode Island~2K0.55×
19Hawaii~2K0.50×
20Idaho~2K0.49×
21New Mexico~2K0.48×
22Mississippi~3K0.43×
23Nebraska~2K0.43×
24Massachusetts~8K0.42×
25North Carolina~10K0.41×
26Indiana~7K0.41×
27Kentucky~5K0.41×
28South Carolina~6K0.39×
29Arkansas~3K0.39×
30Kansas~3K0.38×
31Iowa~3K0.37×
32Tennessee~7K0.36×
33Michigan~9K0.35×
34Oklahoma~4K0.35×
35Louisiana~4K0.34×
36Utah~3K0.34×
37Nevada~3K0.33×
38Missouri~5K0.31×
39Alabama~4K0.31×
40Oregon~3K0.31×
41Wisconsin~4K0.30×
42Minnesota~4K0.28×
43Illinois~8K0.26×
44Georgia~8K0.26×
45Colorado~4K0.26×
46Florida~20K0.25×
47Arizona~5K0.24×
48Washington~5K0.24×
49California~20K0.16×
50Texas~10K0.16×
Fig. 06

Affinity by region

Affinity by region — Shady Maple Smorgasbord, United States
0.16×1.00×20.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Shady Maple Smorgasbord audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Shady Maple Smorgasbord audience
#·InterestCategoryAffinity×
01Philadelphia PhilliesSports18.04×
02Montreal CanadiensSports18.04×
03Bordeaux wineFood & Beverages18.04×
04Calgary FlamesSports18.04×
05Bauer HockeySports18.04×
06Toronto Maple LeafsSports17.98×
07Philadelphia FlyersSports16.23×
08BuffetFood & Beverages10.32×
09QVCMovies & TV9.46×
10Weather forecastingHome & Garden9.31×
11Garden centreHome & Garden7.94×
12Twilight (series)Movies & TV7.59×
13Wawa Inc.Shopping6.40×
14FedExBusiness & Career4.21×
15Discount storesShopping4.01×
16Pizza HutFood & Beverages2.91×
17Mortgage loansBusiness & Career2.82×
18Shopping mallsShopping2.71×
19McDonald'sFood & Beverages2.52×
20PinterestInternet & Social Media2.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Shady Maple Smorgasbord audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Shady Maple Smorgasbord audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.35×
Community OrientationOPEN2.18×
Family OrientationCONSERVATISM1.97×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Shady Maple Smorgasbord audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.65×
MindfulnessBALANCE0.75×
Healthy LifestyleBALANCE0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Shady Maple Smorgasbord's target market in United States?

Shady Maple Smorgasbord's target market in United States covers an estimated 977,753 people, concentrated in Pennsylvania and Maryland.

02

What is the gender split and age of Shady Maple Smorgasbord customers?

64.6% of the Shady Maple Smorgasbord audience are female, 35.4% are male, with an average age of 43.6 years.

03

Which brands do Shady Maple Smorgasbord fans like most?

Shady Maple Smorgasbord fans show strongest brand affinity for Philadelphia Phillies (18.04×), Montreal Canadiens (18.04×), and QVC (9.46×) over the country average.

04

Where do Shady Maple Smorgasbord fans live in United States?

Shady Maple Smorgasbord fans in United States are most concentrated in Pennsylvania (reach ~700K), Maryland (reach ~60K), and New Jersey (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Shady Maple Smorgasbord fans also like?

Beyond Shady Maple Smorgasbord itself, the audience over-indexes on Montreal Canadiens (18.04×), QVC (9.46×), Weather forecasting (9.31×), and Wawa Inc. (6.4×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Shady Maple Smorgasbord. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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