Silver Dollar City Audience in United States

Silver Dollar City logo

Silver Dollar City has an estimated audience of 728,173 people in United States. 71.4% are female, 28.6% are male, average age 43.2. Top regions: Missouri, Arkansas, Oklahoma. Top brand affinities: Lulu 黃路梓茵, Halsey, Oregon, Pro-Ject, Product design, Israel.

The average Silver Dollar City fan in United States is 43.2 years old, more female, and lives primarily in Missouri. The audience is concentrated in Missouri, Arkansas, Oklahoma. Top brand affinities include Lulu 黃路梓茵, Halsey, Oregon, Pro-Ject, with strongest over-indexing on Lulu 黃路梓茵 (7.46× the country average). Demographically, the Silver Dollar City audience skews more female with an average age of 43.2, and over-indexes on personality traits such as DIY Mentality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

Demographics of Silver Dollar City fans

Demographic split for Silver Dollar City audience in United States
MetricValue
Female71.4%
Male28.6%
Average age43.2
Estimated audience size728,173

Audience persona

The typical Silver Dollar City fan in United States is more female, around 43.2 years old, with strong DIY Mentality tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Silver Dollar City in United States
RegionReachAffinity
Missouri169,58414.45×
Arkansas70,12911.69×
Oklahoma44,7615.54×
Kansas29,6015.16×
Texas28,7320.46×
Illinois18,3420.76×
Tennessee10,8920.75×
Louisiana10,1981.09×
Iowa8,9581.49×
Florida8,3730.17×
California7,6980.1×
Nebraska5,8771.61×
Mississippi5,3630.89×
Indiana5,0120.38×
Colorado4,9620.43×
Ohio4,1160.18×
Wisconsin3,7020.34×
Kentucky3,5890.39×
Minnesota3,4530.33×
Georgia3,3480.15×
New York3,2410.08×
Michigan3,1670.17×
Alabama2,9480.29×
North Carolina2,8090.13×
Pennsylvania2,7220.11×
Arizona2,5490.17×
Virginia2,1830.12×
Washington1,6010.11×
South Carolina1,5850.14×
New Jersey1,4260.08×
Utah1,3470.21×
Massachusetts1,0680.07×
Oregon1,0610.13×
Maryland9820.08×
Nevada9110.13×
South Dakota8390.5×
New Mexico7680.21×
Idaho6570.18×
West Virginia5830.17×
Connecticut5810.08×
North Dakota4070.27×
Wyoming3360.31×
Montana3330.17×
Hawaii2760.09×
Alaska2720.17×
Washington, District of Columbia2470.11×
Maine2410.09×
New Hampshire2340.08×
Rhode Island1650.07×
Delaware1410.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Silver Dollar City audience
BrandAffinityCategory
Lulu 黃路梓茵7.46×Movies & TV
Halsey, Oregon14.27×Travel & Leisure
Pro-Ject5.78×Music & Radio
Product design2.16×Business & Career
Israel2.24×Travel & Leisure
Meals on Wheels4.79×Food & Beverages
Historic site2.85×Arts & Culture
Goop3.4×Internet & Social Media
Governor of Michigan4.18×Politics & Society
Fairy godmother3.82×Literature
UK garage2.6×Music & Radio
Stamp collecting2.18×Home & Garden
Home staging2.29×Home & Garden
Hipster4.17×Politics & Society
Mathcore3.47×Music & Radio
Wok2.82×Food & Beverages
Jeep Wagoneer2.42×Cars & Mobility
Grace Slick3.59×Music & Radio
Vocal harmony1.85×Music & Radio
edureka14.76×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Silver Dollar City audience
TraitClusterScore
DIY MentalityTHRILL1.27
Family OrientationCONSERVATISM1.24
ExtroversionTHRILL1.19
Risk AppetiteTHRILL1.19
Community OrientationOPEN1.18
PatriotismCONSERVATISM1.15

Worldwide distribution

Worldwide audience distribution share by country for Silver Dollar City
CountryShare
United States95.2%
Germany1.0%
Canada1.0%

See Silver Dollar City audiences in other countries

More Theme park audiences in United States

Frequently asked questions

How many fans does Silver Dollar City have in United States?

Silver Dollar City has an estimated audience of 728,173 people in United States, concentrated in Missouri and Arkansas.

What is the gender split and age of Silver Dollar City fans?

71.4% of Silver Dollar City fans are female, 28.6% are male, with an average age of 43.2 years.

Which brands do Silver Dollar City fans like most?

Silver Dollar City fans show strongest brand affinity for Lulu 黃路梓茵 (7.46×), Halsey, Oregon (14.27×), and Pro-Ject (5.78×) over the country average.

Where do Silver Dollar City fans live in United States?

Silver Dollar City fans in United States are most concentrated in Missouri (reach 169,584), Arkansas (reach 70,129), and Oklahoma (reach 44,761). These three regions account for the largest share of the active audience.

What other brands do Silver Dollar City fans also like?

Beyond Silver Dollar City itself, the audience over-indexes on Halsey, Oregon (14.27×), Pro-Ject (5.78×), Product design (2.16×), and Israel (2.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Silver Dollar City. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.