Rascasse Audience Intelligence

Skateboarding Audience in United States

A data profile of the people who buy, follow and care about Skateboarding in United States — modelled from more than twelve digital signal sources. Skateboarding has an estimated audience of 13,086,337 people in United States.

#40among Sport in United States#1806among Topic in United States#200in Sports

The average Skateboarding fan in United States is 32.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Red Bull Records, Casey, Livemusic, with strongest over-indexing on Red Bull Records (9.15× the country average).

Demographically, the Skateboarding audience skews more male with an average age of 32.9, and over-indexes on personality traits such as Risk Appetite, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Skateboarding fan in United States is more male, around 32.9 years old, with strong Risk Appetite tendencies and a notable affinity for Red Bull Records.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Skateboarding profile in United States.

Audience size
13.1M
in United States
Gender
40.6%♀
59.4% male
Age
32.9
average years
Country rank
#2720
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Skateboarding fans

40.6% are female, 59.4% are male, average age 32.9.

Fig. 02

Gender split

40.6%
Female
59.4%
Male
Demographic split for Skateboarding audience in United States
MetricValue
Female40.6%
Male59.4%
Average age32.9
Estimated audience size13,086,337
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Skateboarding audience in United States
Age bracketShare%
16-1935%
20-2924%
30-3917%
40-4913%
50+10%
Fig. 04

Worldwide distribution

23.1%

of the worldwide Skateboarding audience comes from United States.

Worldwide audience distribution share by country for Skateboarding
CountryShare
United States23.1%
Japan8.2%
China6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Skateboarding audience in United States is strongest.

Fig. 05

Top regions by affinity

Skateboarding fans by region: top regions in United States
#RegionReachAffinity×
01Utah~200K1.72×
02California~2M1.48×
03New Mexico~90K1.41×
04Idaho~90K1.31×
05Arizona~300K1.28×
06Texas~1.5M1.20×
07Nevada~200K1.19×
08Oregon~200K1.17×
09Oklahoma~200K1.16×
10Colorado~200K1.11×
11Montana~40K1.10×
12Indiana~300K1.09×
13Washington~300K1.07×
14Kentucky~200K1.07×
15Nebraska~70K1.07×
16North Carolina~400K1.05×
17Arkansas~100K1.04×
18Kansas~100K1.03×
19Virginia~300K1.02×
20Missouri~200K1.01×
21Georgia~400K1.00×
22New Jersey~300K1.00×
23Illinois~400K0.96×
24Hawaii~50K0.96×
25Pennsylvania~400K0.95×
26South Dakota~30K0.95×
27South Carolina~200K0.93×
28Iowa~100K0.93×
29Tennessee~200K0.92×
30Maryland~200K0.92×
31Alabama~200K0.92×
32Maine~40K0.92×
33Ohio~400K0.90×
34Connecticut~100K0.90×
35West Virginia~50K0.90×
36New York~700K0.89×
37Vermont~20K0.89×
38Florida~800K0.88×
39Michigan~300K0.87×
40Minnesota~200K0.86×
41Louisiana~100K0.86×
42North Dakota~20K0.86×
43New Hampshire~40K0.85×
44Delaware~30K0.85×
45Alaska~20K0.85×
46Massachusetts~200K0.83×
47Wisconsin~200K0.83×
48Rhode Island~30K0.82×
49Mississippi~90K0.81×
50Washington, District of Columbia~20K0.61×
Fig. 06

Affinity by region

Affinity by region — Skateboarding, United States
0.61×1.00×1.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Skateboarding audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Skateboarding audience
#·InterestCategoryAffinity×
01Red Bull RecordsMusic & Radio9.15×
02Princess PollyFashion & Accessoires3.51×
03SkateboardSports3.05×
04SnowboardSports2.45×
05Duck huntingSports2.25×
06Commercial vehicleCars & Mobility2.00×
07CaseyMusic & Radio1.97×
08Motorcycle racingCars & Mobility1.96×
09TwitchGames1.91×
10Shooting sportSports1.89×
11Underground hip hopMusic & Radio1.88×
12Anime conventionLiterature1.85×
13Anime and manga fandomLiterature1.83×
14LivemusicMusic & Radio1.77×
15StreetwearFashion & Accessoires1.72×
16Los Angeles LakersSports1.65×
17Self-loveHealth1.65×
18NikeFashion & Accessoires1.64×
19NBA playoffsSports1.64×
20NBA FinalsSports1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Skateboarding audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Skateboarding audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.25×
ExtroversionTHRILL1.23×
Early Adopter MentalityPOWER1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Skateboarding audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.65×
Need for SecurityCONSERVATISM0.67×
Price SensitivityPREMIUM0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Skateboarding have in United States?

Skateboarding has an estimated audience of 13,086,337 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Skateboarding fans?

40.6% of Skateboarding fans are female, 59.4% are male, with an average age of 32.9 years.

03

Which brands do Skateboarding fans like most?

Skateboarding fans show strongest brand affinity for Red Bull Records (9.15×), Casey (1.97×), and Livemusic (1.77×) over the country average.

04

Where do Skateboarding fans live in United States?

Skateboarding fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Skateboarding fans also like?

Beyond Skateboarding itself, the audience over-indexes on Casey (1.97×), Livemusic (1.77×), Twitch (1.91×), and Streetwear (1.72×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Skateboarding audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Skateboarding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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