Spear of Destiny Audience in United States

Spear of Destiny has an estimated audience of 464,001 people in United States. 60.7% are female, 39.3% are male, average age 42.8. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Kia Sportage.

Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (18.95× the country average). Demographically, the Spear of Destiny audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Extroversion, DIY Mentality.

Category: Music & Radio · Type: Person · Subtype: New wave

Demographics of Spear of Destiny fans

Demographic split for Spear of Destiny audience in United States
MetricValue
Female60.7%
Male39.3%
Average age42.8
Estimated audience size464,001

Audience persona

The typical Spear of Destiny fan in United States is more female, around 42.8 years old, with strong Extroversion tendencies and a notable affinity for Autism Awareness.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Spear of Destiny audience
BrandAffinityCategory
Autism Awareness18.95×Health
Diabetes mellitus awareness12.43×Health
Microblogging12.62×Technology & Electronics
Singer-songwriter5.5×Music & Radio
Kia Sportage26.21×Cars & Mobility
Income tax13.14×Business & Career
Charles, Prince of Wales18.79×Politics & Society
Honda HR-V17.47×Cars & Mobility
MSN2.65×News
Staples (Canada)3.19×Business & Career
Pre-school playgroup19.52×Kids & Family
Hobby Lobby2.22×Home & Garden
Furniture1.84×Home & Garden
Great Clips2.9×Beauty & Wellness
Aubrey Plaza5.72×Movies & TV
Aldi1.86×Shopping
Payment card8.14×Fashion & Accessoires
Best Buy1.83×Shopping
Jeep Grand Cherokee4.98×Cars & Mobility
Jack Black5.38×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Spear of Destiny audience
TraitClusterScore
ExtroversionTHRILL1.21
DIY MentalityTHRILL1.14
Design AffinityPREMIUM1.14
Price SensitivityPREMIUM1.09
IndulgenceJOY1.06
CreativityOPEN1.04

Worldwide distribution

Worldwide audience distribution share by country for Spear of Destiny
CountryShare
United States52.6%
United Kingdom10.9%
Canada4.8%

See Spear of Destiny audiences in other countries

More New wave audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Spear of Destiny. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.