Rascasse Audience Intelligence

Sport climbing Audience in United States

A data profile of the people who buy, follow and care about Sport climbing in United States — modelled from more than twelve digital signal sources. Sport climbing has an estimated audience of 6,424,224 people in United States.

#3212among Topic in United States#458in Sports

The average Sport climbing fan in United States is 37.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Fischer (company), Cultural tourism, International education, with strongest over-indexing on Fischer (company) (100× the country average).

Demographically, the Sport climbing audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sport climbing fan in United States is more male, around 37.1 years old, with strong Risk Appetite tendencies and a notable affinity for Fischer (company).

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sport climbing profile in United States.

Audience size
6.4M
in United States
Gender
38.9%♀
61.1% male
Age
37.1
average years
Country rank
#5406
Topic in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sport climbing fans

38.9% are female, 61.1% are male, average age 37.1.

Fig. 02

Gender split

38.9%
Female
61.1%
Male
Demographic split for Sport climbing audience in United States
MetricValue
Female38.9%
Male61.1%
Average age37.1
Estimated audience size6,424,224
Fig. 03

Age distribution

Ø 37.1
average years
Age distribution of the Sport climbing audience in United States
Age bracketShare%
16-1924%
20-2921%
30-3920%
40-4918%
50+16%
Fig. 04

Worldwide distribution

21.5%

of the worldwide Sport climbing audience comes from United States.

Worldwide audience distribution share by country for Sport climbing
CountryShare
United States21.5%
Japan10.3%
Italy8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sport climbing audience in United States is strongest.

Fig. 05

Top regions by affinity

Sport climbing fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~200K1.95×
02Utah~100K1.76×
03Washington~200K1.48×
04Oregon~100K1.37×
05Montana~20K1.26×
06Vermont~10K1.21×
07California~800K1.19×
08Washington, District of Columbia~20K1.18×
09Massachusetts~100K1.15×
10Alaska~20K1.14×
11Idaho~40K1.11×
12South Dakota~20K1.06×
13North Dakota~10K1.06×
14Maine~20K1.03×
15Maryland~100K1.01×
16New Hampshire~30K1.01×
17New Mexico~30K1.00×
18Hawaii~30K1.00×
19Delaware~20K1.00×
20Virginia~200K0.99×
21Nevada~60K0.99×
22Minnesota~90K0.98×
23Rhode Island~20K0.98×
24New York~300K0.96×
25West Virginia~30K0.95×
26Connecticut~60K0.93×
27Nebraska~30K0.92×
28Wisconsin~90K0.91×
29Kansas~50K0.91×
30Arkansas~50K0.90×
31Arizona~100K0.89×
32Mississippi~50K0.89×
33Missouri~90K0.87×
34Oklahoma~60K0.87×
35Iowa~50K0.87×
36Pennsylvania~200K0.86×
37North Carolina~200K0.86×
38Kentucky~70K0.85×
39Illinois~200K0.84×
40New Jersey~100K0.84×
41Tennessee~100K0.84×
42Ohio~200K0.83×
43Michigan~100K0.82×
44Louisiana~70K0.82×
45Indiana~100K0.81×
46Alabama~70K0.81×
47South Carolina~80K0.80×
48Georgia~200K0.76×
49Texas~400K0.70×
50Florida~300K0.65×
Fig. 06

Affinity by region

Affinity by region — Sport climbing, United States
0.65×1.00×1.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sport climbing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sport climbing audience
#·InterestCategoryAffinity×
01Fischer (company)Sports100.00×
02Cultural tourismTravel & Leisure55.36×
03Jack WolfskinFashion & Accessoires52.08×
04Drone racingSports43.02×
05International educationBusiness & Career23.43×
06ParaglidingSports19.80×
07BodrumTravel & Leisure14.27×
08Toyota Land CruiserCars & Mobility10.65×
09Toyota HiluxCars & Mobility10.57×
10MonclerFashion & Accessoires10.56×
11Antique carCars & Mobility7.30×
12Winter Olympic GamesSports6.81×
13Extreme sportSports6.38×
14Ski resortTravel & Leisure5.87×
15PatagoniaFashion & Accessoires5.04×
16Alpine skiingSports4.74×
17Digital photographyBusiness & Career3.23×
18Trader Joe'sShopping2.37×
19VehiclesCars & Mobility1.64×
20ClothingFashion & Accessoires1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sport climbing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sport climbing audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL4.55×
PatriotismCONSERVATISM3.32×
Community OrientationOPEN2.97×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sport climbing audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.80×
Social Media UsageJOY0.85×
Need for SecurityCONSERVATISM0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sport climbing have in United States?

Sport climbing has an estimated audience of 6,424,224 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sport climbing fans?

38.9% of Sport climbing fans are female, 61.1% are male, with an average age of 37.1 years.

03

Which brands do Sport climbing fans like most?

Sport climbing fans show strongest brand affinity for Fischer (company) (100×), Cultural tourism (55.36×), and International education (23.43×) over the country average.

04

Where do Sport climbing fans live in United States?

Sport climbing fans in United States are most concentrated in California (reach ~800K), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Sport climbing fans also like?

Beyond Sport climbing itself, the audience over-indexes on Cultural tourism (55.36×), International education (23.43×), Jack Wolfskin (52.08×), and Drone racing (43.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Sport climbing audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sport climbing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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