Sport climbing Audience in Germany
A data profile of the people who buy, follow and care about Sport climbing in Germany — modelled from more than twelve digital signal sources. Sport climbing has an estimated audience of 1,920,873 people in Germany.
The average Sport climbing fan in Germany is 35.4 years old, more male, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include Bouldering, Travel Blogger, Subcompact car, with strongest over-indexing on Bouldering (11.93× the country average).
Demographically, the Sport climbing audience skews more male with an average age of 35.4, and over-indexes on personality traits such as Travelling, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Sport climbing fan in Germany is more male, around 35.4 years old, with strong Travelling tendencies and a notable affinity for Bouldering.
At a glance
The key figures that characterise the Sport climbing profile in Germany.
Search interest · 12-month trend
Demographics of Sport climbing fans
40.8% are female, 59.2% are male, average age 35.4.
Gender split
| Metric | Value |
|---|---|
| Female | 40.8% |
| Male | 59.2% |
| Average age | 35.4 |
| Estimated audience size | 1,920,873 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 18% | |
| 50+ | 14% |
Worldwide distribution
of the worldwide Sport climbing audience comes from Germany.
| Country | Share |
|---|---|
| United States | 21.5% |
| Japan | 10.3% |
| Italy | 8.0% |
Geography
Where the Sport climbing audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~500K | 1.64× | |
| 02 | Bremen | ~20K | 1.27× | |
| 03 | Sachsen | ~100K | 1.21× | |
| 04 | Baden-Württemberg | ~300K | 1.13× | |
| 05 | Saarland | ~30K | 1.13× | |
| 06 | Rheinland-Pfalz | ~100K | 1.01× | |
| 07 | Thüringen | ~50K | 0.98× | |
| 08 | Berlin | ~80K | 0.96× | |
| 09 | Mecklenburg-Vorpommern | ~40K | 0.96× | |
| 10 | Sachsen-Anhalt | ~50K | 0.92× | |
| 11 | Hessen | ~100K | 0.91× | |
| 12 | Brandenburg | ~50K | 0.90× | |
| 13 | Hamburg | ~40K | 0.88× | |
| 14 | Schleswig-Holstein | ~60K | 0.85× | |
| 15 | Nordrhein-Westfalen | ~300K | 0.80× | |
| 16 | Niedersachsen | ~100K | 0.76× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Sport climbing audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Subcompact car | Cars & Mobility | 12.70× | ||
| 02 | Bouldering | Sports | 11.93× | ||
| 03 | Travel Blogger | Travel & Leisure | 11.42× | ||
| 04 | Vuelta a España | Sports | 8.65× | ||
| 05 | Reggaeton | Music & Radio | 7.36× | ||
| 06 | Dressage | Sports | 6.38× | ||
| 07 | Ski touring | Sports | 5.85× | ||
| 08 | Ski resort | Travel & Leisure | 5.42× | ||
| 09 | Compact car | Cars & Mobility | 5.29× | ||
| 10 | Ski mountaineering | Sports | 5.23× | ||
| 11 | Track and field | Sports | 5.17× | ||
| 12 | Crime fiction | Literature | 4.89× | ||
| 13 | Catholic Church | Politics & Society | 4.86× | ||
| 14 | Backpacking (travel) | Travel & Leisure | 4.58× | ||
| 15 | Livemusic | Music & Radio | 4.39× | ||
| 16 | Skyscanner | Travel & Leisure | 4.29× | ||
| 17 | Extreme sport | Sports | 4.20× | ||
| 18 | Motorhome | Cars & Mobility | 3.91× | ||
| 19 | Pastry | Food & Beverages | 3.60× | ||
| 20 | Street photography | Technology & Electronics | 3.58× |
Personality of the Sport climbing audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 2.50× | |
| Risk Appetite | THRILL | 2.19× | |
| Quality Awareness | PREMIUM | 2.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.75× | |
| Price Sensitivity | PREMIUM | 0.86× | |
| Need for Security | CONSERVATISM | 0.89× |
Frequently asked questions
How many fans does Sport climbing have in Germany?
Sport climbing has an estimated audience of 1,920,873 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Sport climbing fans?
40.8% of Sport climbing fans are female, 59.2% are male, with an average age of 35.4 years.
Which brands do Sport climbing fans like most?
Sport climbing fans show strongest brand affinity for Bouldering (11.93×), Travel Blogger (11.42×), and Subcompact car (12.7×) over the country average.
Where do Sport climbing fans live in Germany?
Sport climbing fans in Germany are most concentrated in Bayern (reach ~500K), Nordrhein-Westfalen (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
What other brands do Sport climbing fans also like?
Beyond Sport climbing itself, the audience over-indexes on Travel Blogger (11.42×), Subcompact car (12.7×), Ski resort (5.42×), and Livemusic (4.39×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
See Sport climbing audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sport climbing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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