Rascasse Audience Intelligence

Steer roping Audience in United States

A data profile of the people who buy, follow and care about Steer roping in United States — modelled from more than twelve digital signal sources. Steer roping has an estimated audience of 611,866 people in United States.

The average Steer roping fan in United States is 43.2 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Hank Williams Jr., Škoda Auto, Appaloosa, with strongest over-indexing on Hank Williams Jr. (24.63× the country average).

Demographically, the Steer roping audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Steer roping fan in United States is more male, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Hank Williams Jr..

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Steer roping profile in United States.

Audience size
612K
in United States
Gender
41.2%
58.8% male
Age
43.2
average years
Country rank
#32431
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Steer roping fans

41.2% are female, 58.8% are male, average age 43.2.

Fig. 02

Gender split

41.2%
Female
58.8%
Male
Demographic split for Steer roping audience in United States
MetricValue
Female41.2%
Male58.8%
Average age43.2
Estimated audience size611,866
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Steer roping audience in United States
Age bracketShare%
16-1916%
20-2914%
30-3916%
40-4921%
50+34%
Fig. 04

Worldwide distribution

72.6%

of the worldwide Steer roping audience comes from United States.

Worldwide audience distribution share by country for Steer roping
CountryShare
United States72.6%
Japan7.4%
Brazil3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Steer roping audience in United States is strongest.

Fig. 05

Top regions by affinity

Steer roping fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~3K3.12×
02Oklahoma~10K2.01×
03Montana~3K1.83×
04South Dakota~2K1.50×
05North Dakota~2K1.41×
06Utah~7K1.36×
07Kansas~6K1.34×
08Idaho~4K1.26×
09Alaska~2K1.22×
10Texas~60K1.17×
11Nebraska~4K1.17×
12New Mexico~3K1.12×
13Colorado~10K1.01×
14Hawaii~3K1.01×
15Rhode Island~2K1.01×
16Delaware~2K1.01×
17West Virginia~3K1.00×
18Arkansas~5K0.99×
19New Hampshire~2K0.99×
20Maine~2K0.99×
21Mississippi~5K0.97×
22Washington, District of Columbia~2K0.96×
23Nevada~6K0.95×
24Iowa~5K0.95×
25Arizona~10K0.94×
26Oregon~7K0.94×
27Louisiana~7K0.91×
28Kentucky~7K0.89×
29Missouri~9K0.88×
30Connecticut~5K0.88×
31South Carolina~8K0.87×
32Alabama~7K0.87×
33Indiana~9K0.85×
34Maryland~9K0.85×
35Wisconsin~8K0.85×
36New Jersey~10K0.84×
37Massachusetts~10K0.84×
38Minnesota~7K0.84×
39Michigan~10K0.83×
40Virginia~10K0.83×
41Tennessee~10K0.83×
42Ohio~20K0.82×
43Pennsylvania~20K0.81×
44North Carolina~10K0.80×
45Washington~10K0.80×
46Georgia~10K0.77×
47Illinois~20K0.75×
48New York~20K0.72×
49Florida~30K0.68×
50California~40K0.53×
Fig. 06

Affinity by region

Affinity by region — Steer roping, United States
0.53×1.00×3.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Steer roping audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Steer roping audience
#·InterestCategoryAffinity×
01AppaloosaPets & Animals30.51×
02Hank Williams Jr.Music & Radio24.63×
03Škoda AutoCars & Mobility20.00×
04São Paulo FCSports20.00×
05Sport Club Corinthians PaulistaSports20.00×
06Sociedade Esportiva PalmeirasSports20.00×
07Volvo TrucksCars & Mobility11.50×
08Wrangler (jeans)Fashion & Accessoires9.55×
09Kentucky DerbySports9.52×
10MongoliaTravel & Leisure8.22×
11Toyota TacomaCars & Mobility7.69×
12Diesel engineCars & Mobility7.59×
13Horseback ridingSports7.02×
14Tractor Supply CompanyShopping5.42×
15San Antonio SpursSports4.27×
16Discount TireShopping4.18×
17RodeoSports4.17×
18MeatFood & Beverages3.00×
19LivestockPets & Animals2.28×
20FIFA World CupSports2.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Steer roping audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Steer roping audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.18×
Family OrientationCONSERVATISM1.95×
MindfulnessBALANCE1.61×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Steer roping audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.80×
Convenience OrientationPREMIUM0.82×
Early Adopter MentalityPOWER0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Steer roping have in United States?

Steer roping has an estimated audience of 611,866 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Steer roping fans?

41.2% of Steer roping fans are female, 58.8% are male, with an average age of 43.2 years.

03

Which brands do Steer roping fans like most?

Steer roping fans show strongest brand affinity for Hank Williams Jr. (24.63×), Škoda Auto (20×), and Appaloosa (30.51×) over the country average.

04

Where do Steer roping fans live in United States?

Steer roping fans in United States are most concentrated in Texas (reach ~60K), California (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Steer roping fans also like?

Beyond Steer roping itself, the audience over-indexes on Škoda Auto (20×), Appaloosa (30.51×), Diesel engine (7.59×), and Mongolia (8.22×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Steer roping. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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