Sticker Audience in United States

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Sticker has an estimated audience of 10,497,051 people in United States. 61.5% are female, 38.5% are male, average age 42.2. Top regions: California, Texas, Florida. Top brand affinities: Historic site, Vocal harmony, Grinch, Goop, Governor of Michigan.

The average Sticker fan in United States is 42.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, Vocal harmony, Grinch, with strongest over-indexing on Historic site (16.87× the country average). Demographically, the Sticker audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Sustainability, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Sticker fans

Demographic split for Sticker audience in United States
MetricValue
Female61.5%
Male38.5%
Average age42.2
Estimated audience size10,497,051

Audience persona

The typical Sticker fan in United States is more female, around 42.2 years old, with strong Sustainability tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Sticker in United States
RegionReachAffinity
California1,602,1421.39×
Texas1,244,6041.38×
Florida835,9541.18×
New York640,7831.09×
Illinois354,5221.01×
Georgia351,7651.09×
Pennsylvania341,2120.97×
North Carolina311,0890.98×
Ohio288,1380.89×
New Jersey285,0311.07×
Virginia253,2690.99×
Michigan250,8560.91×
Arizona244,2341.14×
Washington241,8731.15×
Tennessee208,6620.99×
Massachusetts198,9460.96×
Colorado184,4201.11×
Indiana182,8920.95×
Maryland172,8380.96×
Wisconsin160,0401.01×
Missouri155,5240.92×
Minnesota148,4720.99×
Oregon142,0471.18×
South Carolina139,0660.88×
Louisiana135,2001×
Oklahoma129,5691.11×
Alabama128,8750.88×
Kentucky127,5160.97×
Utah106,1361.13×
Nevada105,7401.04×
Connecticut96,2680.91×
Kansas80,2720.97×
Iowa79,3820.92×
Mississippi78,6610.91×
Arkansas78,3250.91×
New Mexico60,4531.15×
Idaho55,2861.05×
Hawaii55,1561.22×
Nebraska50,8370.97×
West Virginia47,4370.97×
New Hampshire35,1080.85×
Maine34,4080.92×
Rhode Island30,2990.91×
Montana28,4560.98×
Washington, District of Columbia24,9010.79×
Delaware22,4470.78×
South Dakota22,2310.92×
Alaska20,2960.9×
North Dakota19,1740.89×
Wyoming15,0370.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sticker audience
BrandAffinityCategory
Historic site16.87×Arts & Culture
Vocal harmony17.76×Music & Radio
Grinch15.38×Movies & TV
Goop16.33×Internet & Social Media
Governor of Michigan22.08×Politics & Society
Fairy godmother19.36×Literature
Hibachi16.18×Food & Beverages
La Jolla18.7×Travel & Leisure
Mathcore14.73×Music & Radio
Google Home11.56×Technology & Electronics
Wok11.39×Food & Beverages
Hipster16.02×Politics & Society
Combat sport2.58×Sports
Cherish (group)16.32×Music & Radio
Grace Slick12.96×Music & Radio
No Escape (1994 film)16.4×Movies & TV
headspace13.22×Health
Guitarist (magazine)15.4×Music & Radio
TV Fanatic14.27×Movies & TV
Hardik Pandya19.12×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sticker audience
TraitClusterScore
SustainabilityBALANCE1.74
ExtroversionTHRILL1.52
PatriotismCONSERVATISM1.33
Price SensitivityPREMIUM1.33
Early Adopter MentalityPOWER1.32
DIY MentalityTHRILL1.28

Worldwide distribution

Worldwide audience distribution share by country for Sticker
CountryShare
United States22.2%
Japan7.2%
Germany6.3%

See Sticker audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Sticker have in United States?

Sticker has an estimated audience of 10,497,051 people in United States, concentrated in California and Texas.

What is the gender split and age of Sticker fans?

61.5% of Sticker fans are female, 38.5% are male, with an average age of 42.2 years.

Which brands do Sticker fans like most?

Sticker fans show strongest brand affinity for Historic site (16.87×), Vocal harmony (17.76×), and Grinch (15.38×) over the country average.

Where do Sticker fans live in United States?

Sticker fans in United States are most concentrated in California (reach 1,602,142), Texas (reach 1,244,604), and Florida (reach 835,954). These three regions account for the largest share of the active audience.

What other brands do Sticker fans also like?

Beyond Sticker itself, the audience over-indexes on Vocal harmony (17.76×), Grinch (15.38×), Goop (16.33×), and Governor of Michigan (22.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sticker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.