Rascasse Audience Intelligence

Straight Outta Compton Audience in United States

A data profile of the people who buy, follow and care about Straight Outta Compton in United States — modelled from more than twelve digital signal sources. Straight Outta Compton has an estimated audience of 1,048,601 people in United States.

#1765among Movie / TV Show / Series in United States#4139in Movies & TV

The average Straight Outta Compton fan in United States is 29.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Better Call Saul, Viola Davis, Pizza Hut, with strongest over-indexing on Better Call Saul (45.15× the country average).

Demographically, the Straight Outta Compton audience skews balanced with an average age of 29.0, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Straight Outta Compton fan in United States is balanced, around 29.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Better Call Saul.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Straight Outta Compton profile in United States.

Audience size
1M
in United States
Gender
46.4%♀
53.6% male
Age
29.0
average years
Country rank
#22936
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Straight Outta Compton viewers

46.4% are female, 53.6% are male, average age 29.0.

Fig. 02

Gender split

46.4%
Female
53.6%
Male
Demographic split for Straight Outta Compton audience in United States
MetricValue
Female46.4%
Male53.6%
Average age29.0
Estimated audience size1,048,601
Fig. 03

Age distribution

Ø 29.0
average years
Age distribution of the Straight Outta Compton audience in United States
Age bracketShare%
16-1948%
20-2922%
30-3917%
40-499%
50+4%
Fig. 04

Worldwide distribution

42.3%

of the worldwide Straight Outta Compton audience comes from United States.

Worldwide audience distribution share by country for Straight Outta Compton
CountryShare
United States42.3%
United Kingdom5.4%
Canada4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Straight Outta Compton audience in United States is strongest.

Fig. 05

Top regions by affinity

Straight Outta Compton fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~8K1.40×
02California~200K1.36×
03Arizona~30K1.33×
04Louisiana~20K1.27×
05Nevada~10K1.27×
06Oklahoma~20K1.24×
07Mississippi~10K1.23×
08Arkansas~10K1.22×
09Texas~100K1.21×
10Idaho~6K1.12×
11Georgia~40K1.11×
12Alabama~20K1.10×
13Alaska~3K1.07×
14Missouri~20K1.06×
15Utah~10K1.05×
16Tennessee~20K1.04×
17Colorado~20K1.04×
18Kansas~9K1.04×
19Oregon~10K1.03×
20Michigan~30K1.02×
21Washington~20K1.02×
22Wyoming~2K1.02×
23Indiana~20K1.01×
24Kentucky~10K1.01×
25Nebraska~6K1.01×
26Illinois~40K1.00×
27Maryland~20K1.00×
28Hawaii~5K1.00×
29South Carolina~20K0.99×
30Montana~3K0.98×
31Ohio~30K0.97×
32North Carolina~30K0.97×
33South Dakota~2K0.97×
34North Dakota~2K0.95×
35Delaware~3K0.94×
36Iowa~8K0.92×
37Virginia~20K0.91×
38Wisconsin~10K0.88×
39West Virginia~4K0.88×
40Pennsylvania~30K0.87×
41Minnesota~10K0.84×
42Rhode Island~3K0.83×
43Washington, District of Columbia~3K0.83×
44Florida~60K0.81×
45Connecticut~9K0.81×
46New York~50K0.78×
47New Jersey~20K0.78×
48New Hampshire~3K0.77×
49Massachusetts~20K0.75×
50Maine~3K0.72×
Fig. 06

Affinity by region

Affinity by region — Straight Outta Compton, United States
0.72×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Straight Outta Compton audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Straight Outta Compton audience
#·InterestCategoryAffinity×
01Better Call SaulMovies & TV45.15×
02Viola DavisMovies & TV16.48×
03MalaysiaTravel & Leisure9.74×
04Dave ChappelleMovies & TV7.45×
05Kendrick LamarMusic & Radio6.92×
06Michael B. JordanMovies & TV4.62×
07Charlotte HornetsSports4.56×
08Hair ExtensionsBeauty & Wellness3.81×
09Houston RocketsSports3.74×
10Pizza HutFood & Beverages3.60×
11Internet celebrityInternet & Social Media3.24×
12FedExBusiness & Career3.07×
13SubwayFood & Beverages3.00×
14Domino's PizzaFood & Beverages2.92×
15TMZInternet & Social Media2.80×
16Solar energyHome & Garden2.78×
17McDonald'sFood & Beverages2.02×
18Music videosMusic & Radio1.73×
19ConcertsMusic & Radio1.72×
20TikTokInternet & Social Media1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Straight Outta Compton audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Straight Outta Compton audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.92×
Urban LifestyleOPEN1.58×
IndulgenceJOY1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Straight Outta Compton audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.50×
CreativityOPEN0.55×
Design AffinityPREMIUM0.58×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Straight Outta Compton have in United States?

Straight Outta Compton has an estimated audience of 1,048,601 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Straight Outta Compton viewers?

46.4% of Straight Outta Compton fans are female, 53.6% are male, with an average age of 29.0 years.

03

Which brands do Straight Outta Compton fans like most?

Straight Outta Compton fans show strongest brand affinity for Better Call Saul (45.15×), Viola Davis (16.48×), and Pizza Hut (3.6×) over the country average.

04

Where do Straight Outta Compton fans live in United States?

Straight Outta Compton fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Straight Outta Compton fans also like?

Beyond Straight Outta Compton itself, the audience over-indexes on Viola Davis (16.48×), Pizza Hut (3.6×), Malaysia (9.74×), and Subway (3×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Straight Outta Compton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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