Straight Outta Compton Audience in United States

Straight Outta Compton has an estimated audience of 1,097,478 people in United States. 46.4% are female, 53.6% are male, average age 29.0. Top regions: California, Texas, Florida. Top brand affinities: Better Call Saul, Hair Extensions, Kendrick Lamar, Dave Chappelle, New York Knicks.

The average Straight Outta Compton fan in United States is 29.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Better Call Saul, Hair Extensions, Kendrick Lamar, with strongest over-indexing on Better Call Saul (44.22× the country average). Demographically, the Straight Outta Compton audience skews balanced with an average age of 29.0, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Straight Outta Compton fans

Demographic split for Straight Outta Compton audience in United States
MetricValue
Female46.4%
Male53.6%
Average age29.0
Estimated audience size1,097,478

Audience persona

The typical Straight Outta Compton fan in United States is balanced, around 29.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Better Call Saul.

Top regions in United States

Top regions ranked by reach for Straight Outta Compton in United States
RegionReachAffinity
California175,3701.45×
Texas118,7721.26×
Florida62,0060.83×
New York50,4960.82×
Georgia38,5221.14×
Illinois38,0411.04×
Ohio33,3680.99×
North Carolina32,8080.99×
Pennsylvania32,6660.88×
Arizona31,5441.41×
Michigan30,1141.05×
Virginia25,5780.96×
Washington23,8331.08×
Tennessee23,0061.04×
New Jersey22,7240.81×
Indiana20,2601.01×
Maryland18,9041×
Missouri18,8361.06×
Colorado18,5021.07×
Louisiana17,7311.25×
Massachusetts16,7820.78×
South Carolina16,4431×
Alabama16,2341.06×
Oklahoma14,9831.23×
Wisconsin14,6910.89×
Nevada13,8731.31×
Kentucky13,7671×
Minnesota13,5340.86×
Oregon13,1631.05×
Arkansas10,9351.21×
Utah10,4361.06×
Mississippi10,0201.11×
Connecticut8,9690.81×
Kansas8,8991.03×
Iowa8,2830.92×
New Mexico7,5821.38×
Idaho6,0811.1×
Nebraska5,3020.96×
Hawaii4,6490.99×
West Virginia4,2640.83×
New Hampshire3,1740.73×
Montana2,8470.93×
Rhode Island2,7380.78×
Delaware2,7110.9×
Washington, District of Columbia2,6520.8×
Alaska2,4981.06×
Maine2,4950.63×
South Dakota2,2770.9×
North Dakota2,0140.89×
Wyoming1,5610.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Straight Outta Compton audience
BrandAffinityCategory
Better Call Saul44.22×Movies & TV
Hair Extensions6.41×Beauty & Wellness
Kendrick Lamar9.01×Music & Radio
Dave Chappelle12.77×Movies & TV
New York Knicks6.64×Sports
Los Angeles Lakers4.02×Sports
Non-fiction books5.82×Literature
Chicago Bulls5×Sports
Bachelor of Business Administration28.96×Business & Career
Superman1.91×Movies & TV
Streetwear3.45×Fashion & Accessoires
Los Angeles Clippers6.41×Sports
Houston Rockets4.84×Sports
Foot Locker4.89×Shopping
Cleveland Cavaliers4.84×Sports
Malaysia7.3×Travel & Leisure
Viola Davis10.9×Movies & TV
Boston Celtics4×Sports
Oklahoma City Thunder3.49×Sports
TMZ2.56×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Straight Outta Compton audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.67
Luxury OrientationPREMIUM1.61
Early Adopter MentalityPOWER1.54
Urban LifestyleOPEN1.34
Risk AppetiteTHRILL1.31
ExtroversionTHRILL1.27

Worldwide distribution

Worldwide audience distribution share by country for Straight Outta Compton
CountryShare
United States43.7%
United Kingdom5.5%
Canada4.7%

See Straight Outta Compton audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Straight Outta Compton have in United States?

Straight Outta Compton has an estimated audience of 1,097,478 people in United States, concentrated in California and Texas.

What is the gender split and age of Straight Outta Compton fans?

46.4% of Straight Outta Compton fans are female, 53.6% are male, with an average age of 29.0 years.

Which brands do Straight Outta Compton fans like most?

Straight Outta Compton fans show strongest brand affinity for Better Call Saul (44.22×), Hair Extensions (6.41×), and Kendrick Lamar (9.01×) over the country average.

Where do Straight Outta Compton fans live in United States?

Straight Outta Compton fans in United States are most concentrated in California (reach 175,370), Texas (reach 118,772), and Florida (reach 62,006). These three regions account for the largest share of the active audience.

What other brands do Straight Outta Compton fans also like?

Beyond Straight Outta Compton itself, the audience over-indexes on Hair Extensions (6.41×), Kendrick Lamar (9.01×), Dave Chappelle (12.77×), and New York Knicks (6.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Straight Outta Compton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.