Rascasse Audience Intelligence

Super Smash Bros. Brawl Audience in United States

A data profile of the people who buy, follow and care about Super Smash Bros. Brawl in United States — modelled from more than twelve digital signal sources. Super Smash Bros. Brawl has an estimated audience of 759,976 people in United States.

#204among Video game in United States#340among Video / Board Game in United States#596in Games

The average Super Smash Bros. Brawl fan in United States is 30.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include World of Tanks, Role-playing, Mortal Kombat, with strongest over-indexing on World of Tanks (91.7× the country average).

Demographically, the Super Smash Bros. Brawl audience skews more male with an average age of 30.4, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Super Smash Bros. Brawl fan in United States is more male, around 30.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for World of Tanks.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Super Smash Bros. Brawl profile in United States.

Audience size
760K
in United States
Gender
26.0%♀
74.0% male
Age
30.4
average years
Country rank
#28397
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Super Smash Bros. Brawl fans

26.0% are female, 74.0% are male, average age 30.4.

Fig. 02

Gender split

26.0%
Female
74.0%
Male
Demographic split for Super Smash Bros. Brawl audience in United States
MetricValue
Female26.0%
Male74.0%
Average age30.4
Estimated audience size759,976
Fig. 03

Age distribution

Ø 30.4
average years
Age distribution of the Super Smash Bros. Brawl audience in United States
Age bracketShare%
16-1940%
20-2927%
30-3918%
40-4910%
50+6%
Fig. 04

Worldwide distribution

31.1%

of the worldwide Super Smash Bros. Brawl audience comes from United States.

Worldwide audience distribution share by country for Super Smash Bros. Brawl
CountryShare
United States31.1%
Italy12.2%
Germany8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Super Smash Bros. Brawl audience in United States is strongest.

Fig. 05

Top regions by affinity

Super Smash Bros. Brawl fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~10K1.64×
02California~100K1.32×
03Utah~9K1.32×
04Arizona~20K1.21×
05Texas~80K1.16×
06Oklahoma~10K1.14×
07New Jersey~20K1.13×
08Washington~20K1.12×
09Nevada~8K1.12×
10Virginia~20K1.10×
11Maryland~10K1.09×
12Arkansas~7K1.09×
13Illinois~30K1.07×
14Kentucky~10K1.07×
15Oregon~9K1.06×
16Ohio~20K1.05×
17Michigan~20K1.05×
18Idaho~4K1.05×
19Connecticut~8K1.04×
20Pennsylvania~30K1.03×
21Indiana~10K1.03×
22Missouri~10K1.02×
23Louisiana~10K1.02×
24Georgia~20K1.01×
25Iowa~6K1.01×
26New York~40K1.00×
27Florida~50K0.99×
28Wisconsin~10K0.99×
29Alaska~2K0.99×
30North Carolina~20K0.98×
31Mississippi~6K0.98×
32West Virginia~3K0.98×
33North Dakota~2K0.98×
34New Hampshire~3K0.96×
35Rhode Island~2K0.96×
36Tennessee~10K0.95×
37Massachusetts~10K0.94×
38South Carolina~10K0.94×
39Nebraska~4K0.94×
40Delaware~2K0.92×
41South Dakota~2K0.92×
42Alabama~10K0.91×
43Vermont~1K0.90×
44New Mexico~3K0.89×
45Maine~2K0.89×
46Minnesota~9K0.87×
47Hawaii~3K0.87×
48Colorado~10K0.85×
49Montana~2K0.85×
50Washington, District of Columbia~2K0.80×
Fig. 06

Affinity by region

Affinity by region — Super Smash Bros. Brawl, United States
0.80×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Super Smash Bros. Brawl audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Super Smash Bros. Brawl audience
#·InterestCategoryAffinity×
01World of TanksGames91.70×
02Super Mario GalaxyGames84.47×
03Wii SportsGames77.94×
04Shin Megami TenseiGames70.96×
05RaymanGames60.52×
06Guild Wars 2Games52.66×
07Role-playingGames49.79×
08Xbox Game PassGames31.66×
09TekkenGames30.84×
10Mortal KombatGames25.55×
11Charlie PuthMusic & Radio18.66×
12PlayStation StoreGames15.64×
13Super Mario Bros.Games12.03×
14The Legend of ZeldaGames8.96×
15Urban DictionaryInternet & Social Media8.83×
16City BankBusiness & Career7.63×
17GameStopGames6.51×
18Pizza HutFood & Beverages4.84×
19SubwayFood & Beverages4.19×
20Domino's PizzaFood & Beverages3.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Super Smash Bros. Brawl audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Super Smash Bros. Brawl audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.07×
PatriotismCONSERVATISM1.89×
Convenience OrientationPREMIUM1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Super Smash Bros. Brawl audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.50×
Design AffinityPREMIUM0.55×
CreativityOPEN0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Super Smash Bros. Brawl have in United States?

Super Smash Bros. Brawl has an estimated audience of 759,976 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Super Smash Bros. Brawl fans?

26.0% of Super Smash Bros. Brawl fans are female, 74.0% are male, with an average age of 30.4 years.

03

Which brands do Super Smash Bros. Brawl fans like most?

Super Smash Bros. Brawl fans show strongest brand affinity for World of Tanks (91.7×), Role-playing (49.79×), and Mortal Kombat (25.55×) over the country average.

04

Where do Super Smash Bros. Brawl fans live in United States?

Super Smash Bros. Brawl fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Super Smash Bros. Brawl fans also like?

Beyond Super Smash Bros. Brawl itself, the audience over-indexes on Role-playing (49.79×), Mortal Kombat (25.55×), Super Mario Galaxy (84.47×), and Xbox Game Pass (31.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Super Smash Bros. Brawl audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Super Smash Bros. Brawl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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