Super Smash Bros. Brawl Audience in United States

Super Smash Bros. Brawl logo

Super Smash Bros. Brawl has an estimated audience of 758,922 people in United States. 26.0% are female, 74.0% are male, average age 30.4. Top regions: California, Texas, Florida. Top brand affinities: Hope For Paws, Gina Raimondo, Car Seat Headrest, Dog breed, Minnesota.

The average Super Smash Bros. Brawl fan in United States is 30.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hope For Paws, Gina Raimondo, Car Seat Headrest, with strongest over-indexing on Hope For Paws (69.59× the country average). Demographically, the Super Smash Bros. Brawl audience skews more male with an average age of 30.4, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Super Smash Bros. Brawl fans

Demographic split for Super Smash Bros. Brawl audience in United States
MetricValue
Female26.0%
Male74.0%
Average age30.4
Estimated audience size758,922

Audience persona

The typical Super Smash Bros. Brawl fan in United States is more male, around 30.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Hope For Paws.

Top regions in United States

Top regions ranked by reach for Super Smash Bros. Brawl in United States
RegionReachAffinity
California118,1921.42×
Texas79,2981.22×
Florida55,2911.08×
New York44,8111.06×
Illinois27,9521.11×
Pennsylvania27,4131.07×
Georgia25,5281.09×
Ohio23,9221.02×
New Jersey23,5421.22×
North Carolina23,0931.01×
Virginia21,0381.14×
Michigan20,6271.04×
Washington18,4501.21×
Arizona17,3731.12×
Indiana15,1311.09×
Tennessee15,0530.99×
Massachusetts14,8891×
Maryland14,6571.12×
Missouri12,6951.04×
Wisconsin11,8901.04×
South Carolina10,9850.96×
Kansas10,7191.79×
Kentucky10,6221.12×
Oklahoma10,1581.21×
Louisiana10,0141.02×
Colorado9,8460.82×
Minnesota9,5880.88×
Alabama9,5150.9×
Oregon9,3041.07×
Utah8,7611.29×
Nevada8,1201.11×
Connecticut8,0071.05×
Arkansas6,6441.06×
Mississippi6,0420.97×
Iowa5,8650.94×
Idaho4,0961.08×
Nebraska3,4530.91×
West Virginia3,1230.88×
New Mexico2,9330.77×
New Hampshire2,6900.9×
Hawaii2,4140.74×
Rhode Island2,3150.96×
Maine2,0890.77×
Washington, District of Columbia1,6430.72×
Delaware1,5490.74×
Alaska1,4000.86×
Montana1,3120.62×
South Dakota1,2960.74×
North Dakota1,2480.8×
Vermont9720.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Super Smash Bros. Brawl audience
BrandAffinityCategory
Hope For Paws69.59×Pets & Animals
Gina Raimondo76.87×Politics & Society
Car Seat Headrest38.61×Music & Radio
Dog breed2.65×Pets & Animals
Minnesota2.9×Travel & Leisure
Monogram5.53×Home & Garden
Home construction1.79×Home & Garden
Guy Lafleur45.22×Sports
Wikia4.16×Internet & Social Media
Captain America (1990 film)4.85×Movies & TV
Elsword16.87×Games
Home staging5.41×Home & Garden
University of Toledo Medical Center39.21×Business & Career
Holt Renfrew11.67×Shopping
Harmony Korine9.12×Movies & TV
Berenstain Bears6.43×Literature
Hog Hunting2.66×Sports
Nebraska Cornhuskers6.5×Sports
Winemaking3.42×Food & Beverages
Atkins diet3.82×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Super Smash Bros. Brawl audience
TraitClusterScore
Early Adopter MentalityPOWER1.97
LGBTQ+ IdentityOPEN1.39
ExtroversionTHRILL1.38
Urban LifestyleOPEN1.24
Social Media UsageJOY1.19
Risk AppetiteTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for Super Smash Bros. Brawl
CountryShare
United States31.1%
Italy12.2%
Germany8.4%

See Super Smash Bros. Brawl audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Super Smash Bros. Brawl have in United States?

Super Smash Bros. Brawl has an estimated audience of 758,922 people in United States, concentrated in California and Texas.

What is the gender split and age of Super Smash Bros. Brawl fans?

26.0% of Super Smash Bros. Brawl fans are female, 74.0% are male, with an average age of 30.4 years.

Which brands do Super Smash Bros. Brawl fans like most?

Super Smash Bros. Brawl fans show strongest brand affinity for Hope For Paws (69.59×), Gina Raimondo (76.87×), and Car Seat Headrest (38.61×) over the country average.

Where do Super Smash Bros. Brawl fans live in United States?

Super Smash Bros. Brawl fans in United States are most concentrated in California (reach 118,192), Texas (reach 79,298), and Florida (reach 55,291). These three regions account for the largest share of the active audience.

What other brands do Super Smash Bros. Brawl fans also like?

Beyond Super Smash Bros. Brawl itself, the audience over-indexes on Gina Raimondo (76.87×), Car Seat Headrest (38.61×), Dog breed (2.65×), and Minnesota (2.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Super Smash Bros. Brawl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.