Sustainable architecture Audience in United States

Sustainable architecture has an estimated audience of 4,198,717 people in United States. 48.5% are female, 51.5% are male, average age 42.6. Top regions: California, Texas, New York. Top brand affinities: Product design, Governor of Michigan, Vocal harmony, Historic site, Grinch.
The average Sustainable architecture fan in United States is 42.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Product design, Governor of Michigan, Vocal harmony, with strongest over-indexing on Product design (5.26× the country average). Demographically, the Sustainable architecture audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic · Subtype: Field of study
Demographics of Sustainable architecture fans
| Metric | Value |
|---|---|
| Female | 48.5% |
| Male | 51.5% |
| Average age | 42.6 |
| Estimated audience size | 4,198,717 |
Audience persona
The typical Sustainable architecture fan in United States is balanced, around 42.6 years old, with strong Sustainability tendencies and a notable affinity for Product design.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 507,549 | 1.1× |
| Texas | 310,910 | 0.86× |
| New York | 260,277 | 1.11× |
| Florida | 214,904 | 0.76× |
| Illinois | 141,341 | 1.01× |
| Pennsylvania | 117,729 | 0.83× |
| North Carolina | 113,304 | 0.9× |
| Ohio | 112,844 | 0.87× |
| Minnesota | 108,609 | 1.81× |
| New Jersey | 97,623 | 0.91× |
| Georgia | 93,860 | 0.73× |
| Massachusetts | 90,122 | 1.09× |
| Maryland | 80,987 | 1.12× |
| Washington | 78,435 | 0.93× |
| Virginia | 76,874 | 0.75× |
| Arizona | 76,861 | 0.9× |
| Michigan | 74,067 | 0.67× |
| Missouri | 63,544 | 0.94× |
| Colorado | 51,792 | 0.78× |
| Tennessee | 48,448 | 0.58× |
| Connecticut | 47,871 | 1.14× |
| Oregon | 45,787 | 0.95× |
| Wisconsin | 42,976 | 0.68× |
| Indiana | 37,493 | 0.49× |
| Iowa | 33,042 | 0.96× |
| Utah | 31,860 | 0.85× |
| Kansas | 30,789 | 0.93× |
| Oklahoma | 30,505 | 0.65× |
| Louisiana | 29,658 | 0.55× |
| South Carolina | 28,861 | 0.46× |
| Kentucky | 28,520 | 0.54× |
| Nebraska | 28,065 | 1.33× |
| Alabama | 27,607 | 0.47× |
| Nevada | 22,030 | 0.54× |
| Mississippi | 21,067 | 0.61× |
| Washington, District of Columbia | 20,877 | 1.65× |
| Hawaii | 20,456 | 1.13× |
| Rhode Island | 19,603 | 1.47× |
| Arkansas | 18,716 | 0.54× |
| Montana | 17,651 | 1.52× |
| Idaho | 17,399 | 0.83× |
| West Virginia | 17,392 | 0.89× |
| Alaska | 17,356 | 1.93× |
| New Mexico | 16,286 | 0.77× |
| South Dakota | 16,178 | 1.67× |
| New Hampshire | 15,524 | 0.94× |
| North Dakota | 14,540 | 1.69× |
| Wyoming | 14,069 | 2.26× |
| Maine | 13,829 | 0.92× |
| Vermont | 13,610 | 1.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 5.26× | Business & Career |
| Governor of Michigan | 15.93× | Politics & Society |
| Vocal harmony | 8.32× | Music & Radio |
| Historic site | 7.52× | Arts & Culture |
| Grinch | 6.74× | Movies & TV |
| Stamp collecting | 7.92× | Home & Garden |
| UK garage | 9× | Music & Radio |
| Goop | 8.73× | Internet & Social Media |
| Hibachi | 12.01× | Food & Beverages |
| Wok | 9.94× | Food & Beverages |
| El Paso County, Colorado | 15.82× | Travel & Leisure |
| Fairy godmother | 9.05× | Literature |
| Cherish (group) | 13.1× | Music & Radio |
| Google Home | 7.54× | Technology & Electronics |
| Hipster | 10.74× | Politics & Society |
| Jesse Plemons | 3.83× | Movies & TV |
| Grace Slick | 8.45× | Music & Radio |
| Natural rubber | 1.98× | Cars & Mobility |
| headspace | 8.7× | Health |
| Embroidery Library | 14.52× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.24 |
| Design Affinity | PREMIUM | 2.06 |
| DIY Mentality | THRILL | 1.85 |
| Luxury Orientation | PREMIUM | 1.78 |
| Indulgence | JOY | 1.66 |
| LGBTQ+ Identity | OPEN | 1.64 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.2% |
| Germany | 12.5% |
| Brazil | 8.6% |
See Sustainable architecture audiences in other countries
- Sustainable architecture — Germany
- Sustainable architecture — United Kingdom
- Sustainable architecture — France
- Sustainable architecture — Italy
- Sustainable architecture — Spain
- Sustainable architecture — Brazil
- Sustainable architecture — Japan
- Sustainable architecture — South Korea
- Sustainable architecture — India
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
Frequently asked questions
How many fans does Sustainable architecture have in United States?
Sustainable architecture has an estimated audience of 4,198,717 people in United States, concentrated in California and Texas.
What is the gender split and age of Sustainable architecture fans?
48.5% of Sustainable architecture fans are female, 51.5% are male, with an average age of 42.6 years.
Which brands do Sustainable architecture fans like most?
Sustainable architecture fans show strongest brand affinity for Product design (5.26×), Governor of Michigan (15.93×), and Vocal harmony (8.32×) over the country average.
Where do Sustainable architecture fans live in United States?
Sustainable architecture fans in United States are most concentrated in California (reach 507,549), Texas (reach 310,910), and New York (reach 260,277). These three regions account for the largest share of the active audience.
What other brands do Sustainable architecture fans also like?
Beyond Sustainable architecture itself, the audience over-indexes on Governor of Michigan (15.93×), Vocal harmony (8.32×), Historic site (7.52×), and Grinch (6.74×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sustainable architecture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.