Synthetic oil Audience in United States

Synthetic oil has an estimated audience of 700,191 people in United States. 23.1% are female, 76.9% are male, average age 43.4. Top regions: Texas, California, Florida. Top brand affinities: Mathcore, Google Home, MK, The Historian, Cullinan Diamond.
The average Synthetic oil fan in United States is 43.4 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Mathcore, Google Home, MK, with strongest over-indexing on Mathcore (17.5× the country average). Demographically, the Synthetic oil audience skews more male with an average age of 43.4, and over-indexes on personality traits such as Risk Appetite, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Spice
Demographics of Synthetic oil fans
| Metric | Value |
|---|---|
| Female | 23.1% |
| Male | 76.9% |
| Average age | 43.4 |
| Estimated audience size | 700,191 |
Audience persona
The typical Synthetic oil fan in United States is more male, around 43.4 years old, with strong Risk Appetite tendencies and a notable affinity for Mathcore.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 83,371 | 1.38× |
| California | 80,868 | 1.05× |
| Florida | 57,996 | 1.22× |
| New York | 36,810 | 0.94× |
| Illinois | 30,232 | 1.3× |
| Georgia | 25,371 | 1.18× |
| North Carolina | 24,760 | 1.18× |
| Pennsylvania | 23,080 | 0.98× |
| New Jersey | 21,998 | 1.24× |
| Ohio | 21,633 | 1× |
| Virginia | 19,467 | 1.14× |
| Michigan | 18,985 | 1.04× |
| Arizona | 16,632 | 1.16× |
| Tennessee | 15,180 | 1.08× |
| Massachusetts | 14,803 | 1.07× |
| Indiana | 14,182 | 1.11× |
| Washington | 12,639 | 0.9× |
| Maryland | 12,335 | 1.02× |
| South Carolina | 11,458 | 1.09× |
| Wisconsin | 11,160 | 1.06× |
| Alabama | 11,132 | 1.14× |
| Missouri | 10,885 | 0.96× |
| Louisiana | 10,406 | 1.15× |
| Minnesota | 10,321 | 1.03× |
| Colorado | 10,321 | 0.94× |
| Kentucky | 9,048 | 1.03× |
| Oklahoma | 8,077 | 1.04× |
| Connecticut | 7,652 | 1.09× |
| Oregon | 7,373 | 0.92× |
| Nevada | 7,207 | 1.06× |
| Mississippi | 6,396 | 1.11× |
| Utah | 5,662 | 0.9× |
| Arkansas | 5,506 | 0.95× |
| Kansas | 5,329 | 0.97× |
| Iowa | 5,179 | 0.9× |
| New Mexico | 3,735 | 1.06× |
| Nebraska | 3,228 | 0.92× |
| West Virginia | 3,130 | 0.96× |
| Idaho | 3,116 | 0.89× |
| Hawaii | 2,353 | 0.78× |
| New Hampshire | 2,332 | 0.85× |
| Rhode Island | 2,252 | 1.01× |
| Maine | 2,164 | 0.86× |
| Delaware | 1,900 | 0.98× |
| Montana | 1,563 | 0.8× |
| North Dakota | 1,502 | 1.04× |
| Washington, District of Columbia | 1,288 | 0.61× |
| South Dakota | 1,215 | 0.75× |
| Alaska | 1,168 | 0.78× |
| Wyoming | 859 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mathcore | 17.5× | Music & Radio |
| Google Home | 11.68× | Technology & Electronics |
| MK | 5.51× | Music & Radio |
| The Historian | 16.48× | Literature |
| Cullinan Diamond | 14.51× | |
| Urban Outfitters | 1.59× | Shopping |
| Eurail | 16.57× | Cars & Mobility |
| Unique Gifts | 1.76× | Shopping |
| Hipster | 6.92× | Politics & Society |
| Regional styles of Mexican music | 1.9× | Music & Radio |
| Keith Stanfield | 4.34× | Movies & TV |
| Hog Hunting | 2.24× | Sports |
| N1 road (South Africa) | 2.66× | Travel & Leisure |
| Suikoden IV | 20× | Games |
| Electrolyte | 2.96× | Health |
| Rapid prototyping | 10.84× | Business & Career |
| Birthday Gifts | 1.95× | Kids & Family |
| Parral, Chihuahua | 9.01× | Travel & Leisure |
| Hammock camping | 4.21× | Travel & Leisure |
| Wikia | 1.85× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.67 |
| Need for Security | CONSERVATISM | 1.89 |
| Quality Awareness | PREMIUM | 1.6 |
| Career Orientation | POWER | 1.57 |
| Family Orientation | CONSERVATISM | 1.56 |
| LGBTQ+ Identity | OPEN | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.3% |
| Myanmar | 12.7% |
| Taiwan | 9.1% |
See Synthetic oil audiences in other countries
More Spice audiences in United States
- Sugar (50,518,817)
- Herb (27,181,051)
- Honey (16,350,185)
- Chili pepper (8,826,210)
- Vanilla (8,641,025)
Frequently asked questions
How many fans does Synthetic oil have in United States?
Synthetic oil has an estimated audience of 700,191 people in United States, concentrated in Texas and California.
What is the gender split and age of Synthetic oil fans?
23.1% of Synthetic oil fans are female, 76.9% are male, with an average age of 43.4 years.
Which brands do Synthetic oil fans like most?
Synthetic oil fans show strongest brand affinity for Mathcore (17.5×), Google Home (11.68×), and MK (5.51×) over the country average.
Where do Synthetic oil fans live in United States?
Synthetic oil fans in United States are most concentrated in Texas (reach 83,371), California (reach 80,868), and Florida (reach 57,996). These three regions account for the largest share of the active audience.
What other brands do Synthetic oil fans also like?
Beyond Synthetic oil itself, the audience over-indexes on Google Home (11.68×), MK (5.51×), The Historian (16.48×), and Cullinan Diamond (14.51×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Synthetic oil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.