Tea Collection Audience in United States

Tea Collection has an estimated audience of 917,750 people in United States. 86.1% are female, 13.9% are male, average age 36.6. Top regions: California, New York, Texas. Top brand affinities: Autism Awareness, Khan Academy, Kendra Scott, Diabetes mellitus awareness, FAO Schwarz.

The average Tea Collection fan in United States is 36.6 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Autism Awareness, Khan Academy, Kendra Scott, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Tea Collection audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Website / Newspaper / Magazine

Demographics of Tea Collection fans

Demographic split for Tea Collection audience in United States
MetricValue
Female86.1%
Male13.9%
Average age36.6
Estimated audience size917,750

Audience persona

The typical Tea Collection fan in United States is more female, around 36.6 years old, with strong Design Affinity tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Tea Collection in United States
RegionReachAffinity
California131,4361.3×
New York52,9461.03×
Texas49,9270.63×
Massachusetts39,5922.19×
Washington29,0651.58×
Virginia28,4451.27×
North Carolina28,3551.03×
Pennsylvania27,4130.89×
Illinois26,7950.88×
Florida24,8610.4×
Michigan23,4800.98×
New Jersey22,4670.96×
Colorado21,9521.52×
Ohio20,4400.72×
Georgia18,6450.66×
Minnesota18,5041.41×
Maryland17,8451.13×
Oregon17,6961.68×
Tennessee15,7030.85×
Wisconsin14,7671.07×
Connecticut12,6971.38×
South Carolina12,0740.87×
Indiana9,4220.56×
Missouri9,0700.61×
Maine7,4702.27×
Alabama7,3430.57×
Kentucky7,1380.62×
New Hampshire6,8241.89×
Arizona6,5810.35×
Vermont5,8043.6×
Utah5,6530.69×
Washington, District of Columbia5,4851.99×
Iowa5,1490.68×
Louisiana4,9930.42×
Oklahoma4,9110.48×
Kansas4,7960.66×
Arkansas4,6890.62×
Rhode Island4,5001.54×
Idaho3,7390.81×
Mississippi3,2570.43×
Hawaii3,0810.78×
Alaska2,9911.52×
Nevada2,9420.33×
Nebraska2,7430.6×
New Mexico2,4310.53×
Montana2,4200.95×
West Virginia2,3180.54×
Delaware1,8500.73×
South Dakota1,3270.63×
Wyoming9250.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tea Collection audience
BrandAffinityCategory
Autism Awareness19.03×Health
Khan Academy16.62×Business & Career
Kendra Scott19.93×Fashion & Accessoires
Diabetes mellitus awareness12.48×Health
FAO Schwarz44.24×Shopping
J.Crew Factory17×Shopping
Google Maps5.91×Internet & Social Media
Microblogging12.67×Technology & Electronics
Capital One5.61×Business & Career
Singer-songwriter5.51×Music & Radio
Jennifer Garner15.19×Movies & TV
Diane Keaton7.79×Movies & TV
Child development9.37×Business & Career
Mothercare13.64×Kids & Family
Rent the Runway19.02×Shopping
Catherine Zeta-Jones12.95×Movies & TV
Baby food7.96×Kids & Family
Income tax13.19×Business & Career
Indeed.com4.49×Business & Career
ICloud10.05×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tea Collection audience
TraitClusterScore
Design AffinityPREMIUM2.68
Luxury OrientationPREMIUM2.41
SustainabilityBALANCE1.66
DIY MentalityTHRILL1.65
Family OrientationCONSERVATISM1.61
IndulgenceJOY1.51

Worldwide distribution

Worldwide audience distribution share by country for Tea Collection
CountryShare
United States84.5%
United Kingdom4.2%
Canada2.9%

See Tea Collection audiences in other countries

More Shopping audiences in United States

Frequently asked questions

How many fans does Tea Collection have in United States?

Tea Collection has an estimated audience of 917,750 people in United States, concentrated in California and New York.

What is the gender split and age of Tea Collection fans?

86.1% of Tea Collection fans are female, 13.9% are male, with an average age of 36.6 years.

Which brands do Tea Collection fans like most?

Tea Collection fans show strongest brand affinity for Autism Awareness (19.03×), Khan Academy (16.62×), and Kendra Scott (19.93×) over the country average.

Where do Tea Collection fans live in United States?

Tea Collection fans in United States are most concentrated in California (reach 131,436), New York (reach 52,946), and Texas (reach 49,927). These three regions account for the largest share of the active audience.

What other brands do Tea Collection fans also like?

Beyond Tea Collection itself, the audience over-indexes on Khan Academy (16.62×), Kendra Scott (19.93×), Diabetes mellitus awareness (12.48×), and FAO Schwarz (44.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tea Collection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.