Rascasse Audience Intelligence

TeamViewer Target Market in United States

A data profile of the people who buy, follow and care about TeamViewer in United States — modelled from more than twelve digital signal sources. TeamViewer has an estimated audience of 1,041,318 people in United States.

The average TeamViewer fan in United States is 35.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Happy Wheels, Oikotie Työpaikat, Copa del Rey, with strongest over-indexing on Happy Wheels (212.09× the country average).

Demographically, the TeamViewer audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Luxury Orientation, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical TeamViewer fan in United States is balanced, around 35.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Happy Wheels.

Category: Technology & Electronics · Type: Brand · Subtype: Consulting

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the TeamViewer profile in United States.

Audience size
1M
in United States
Gender
50.8%
49.2% male
Age
35.6
average years
Country rank
#23050
Brand in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of TeamViewer

50.8% are female, 49.2% are male, average age 35.6.

Fig. 02

Gender split

50.8%
Female
49.2%
Male
Demographic split for TeamViewer audience in United States
MetricValue
Female50.8%
Male49.2%
Average age35.6
Estimated audience size1,041,318
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the TeamViewer audience in United States
Age bracketShare%
16-1931%
20-2919%
30-3917%
40-4918%
50+15%
Fig. 04

Worldwide distribution

6.5%

of the worldwide TeamViewer audience comes from United States.

Worldwide audience distribution share by country for TeamViewer
CountryShare
China9.1%
Brazil6.7%
United States6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the TeamViewer audience in United States is strongest.

Fig. 05

Top regions by affinity

TeamViewer customers by region in United States
#RegionReachAffinity×
01Florida~100K1.40×
02California~200K1.32×
03New Jersey~40K1.32×
04New York~70K1.27×
05North Dakota~2K1.14×
06Texas~100K1.12×
07Massachusetts~20K1.12×
08South Dakota~3K1.11×
09Virginia~30K1.10×
10Utah~10K1.10×
11Illinois~40K1.09×
12New Hampshire~4K1.09×
13Georgia~30K1.08×
14Washington, District of Columbia~3K1.08×
15Washington~20K1.06×
16Colorado~20K1.02×
17Idaho~5K1.02×
18Wisconsin~20K1.01×
19Nevada~10K1.01×
20Michigan~30K1.00×
21Connecticut~10K1.00×
22Kansas~8K0.99×
23Oregon~10K0.98×
24Minnesota~10K0.97×
25Alaska~2K0.97×
26Pennsylvania~30K0.96×
27Maryland~20K0.96×
28Missouri~20K0.96×
29Oklahoma~10K0.96×
30Montana~3K0.96×
31North Carolina~30K0.95×
32Arizona~20K0.95×
33Indiana~20K0.95×
34Iowa~8K0.95×
35Tennessee~20K0.94×
36Alabama~10K0.94×
37Nebraska~5K0.94×
38Ohio~30K0.92×
39Arkansas~8K0.91×
40Maine~3K0.90×
41Louisiana~10K0.89×
42Kentucky~10K0.89×
43Rhode Island~3K0.89×
44New Mexico~5K0.88×
45Vermont~2K0.88×
46West Virginia~4K0.86×
47Delaware~2K0.86×
48Mississippi~7K0.84×
49South Carolina~10K0.83×
50Hawaii~4K0.82×
Fig. 06

Affinity by region

Affinity by region — TeamViewer, United States
0.82×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the TeamViewer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for TeamViewer audience
#·InterestCategoryAffinity×
01Oikotie TyöpaikatTopic241.08×
02Happy WheelsGames212.09×
03Gloria Jean's Coffees PakistanPOI155.24×
04Copa del ReySports79.27×
05JACOBSFood & Beverages78.43×
06PicMonkeyInternet & Social Media70.47×
07GoToMeetingTechnology & Electronics62.51×
08Colorado Technical UniversityBusiness & Career60.59×
09Peruvian Primera DivisiónSports59.40×
10Lending ClubBusiness & Career49.02×
11ThermomixHome & Garden39.21×
12T. Rowe PriceBusiness & Career37.69×
13BlackbaudTechnology & Electronics36.86×
14ZendeskInternet & Social Media36.86×
15DocuSignTechnology & Electronics15.41×
16FiverrBusiness & Career15.04×
17Groovy (programming language)Technology & Electronics14.75×
18AsanaTechnology & Electronics14.17×
19Zoom!Business & Career10.25×
20The UPS StoreShopping5.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the TeamViewer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by TeamViewer audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.29×
TravellingTHRILL1.27×
IndividualismJOY1.25×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by TeamViewer audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.64×
ExtroversionTHRILL0.78×
PatriotismCONSERVATISM0.81×
1.00× baseline
Section 06

Frequently asked questions

01

Who is TeamViewer's target market in United States?

TeamViewer's target market in United States covers an estimated 1,041,318 people, concentrated in California and Texas.

02

What is the gender split and age of TeamViewer customers?

50.8% of the TeamViewer audience are female, 49.2% are male, with an average age of 35.6 years.

03

Which brands do TeamViewer fans like most?

TeamViewer fans show strongest brand affinity for Happy Wheels (212.09×), Oikotie Työpaikat (241.08×), and Copa del Rey (79.27×) over the country average.

04

Where do TeamViewer fans live in United States?

TeamViewer fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do TeamViewer fans also like?

Beyond TeamViewer itself, the audience over-indexes on Oikotie Työpaikat (241.08×), Copa del Rey (79.27×), Lending Club (49.02×), and Peruvian Primera División (59.4×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for TeamViewer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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