Technical support Audience in United States
Technical support has an estimated audience of 2,094,052 people in United States. 35.8% are female, 64.2% are male, average age 41.6. Top brand affinities: Google Maps, Capital One, Indeed.com, CarGurus, Enterprise Rent-A-Car.
Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (8.79× the country average). Demographically, the Technical support audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Need for Security, Luxury Orientation.
Category: Business & Career · Type: Topic
Demographics of Technical support fans
| Metric | Value |
|---|---|
| Female | 35.8% |
| Male | 64.2% |
| Average age | 41.6 |
| Estimated audience size | 2,094,052 |
Audience persona
The typical Technical support fan in United States is more male, around 41.6 years old, with strong Need for Security tendencies and a notable affinity for Google Maps.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 8.79× | Internet & Social Media |
| Capital One | 7.56× | Business & Career |
| Indeed.com | 6.6× | Business & Career |
| CarGurus | 8.11× | Cars & Mobility |
| Enterprise Rent-A-Car | 6.47× | Cars & Mobility |
| Aaron Rodgers | 6.73× | Sports |
| DuckDuckGo | 8.79× | Internet & Social Media |
| Google News | 5.62× | News |
| Autism Awareness | 8.83× | Health |
| Customer satisfaction | 10.5× | Business & Career |
| Diabetes mellitus awareness | 6.09× | Health |
| Circle K | 6.36× | Shopping |
| DeviantArt | 6.4× | Internet & Social Media |
| Computer hardware | 5.28× | Technology & Electronics |
| Beetlejuice | 4.07× | Movies & TV |
| AccuWeather | 5.16× | Home & Garden |
| ICloud | 7.36× | Technology & Electronics |
| Bruce Willis | 5.7× | Movies & TV |
| Diane Keaton | 4.8× | Movies & TV |
| Lowe's | 2.77× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.09 |
| Luxury Orientation | PREMIUM | 1.8 |
| Quality Awareness | PREMIUM | 1.59 |
| Risk Appetite | THRILL | 1.52 |
| Career Orientation | POWER | 1.51 |
| Early Adopter Mentality | POWER | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 22.9% |
| United States | 20.6% |
| United Kingdom | 3.7% |
See Technical support audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Technical support. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.