Tennessee State University Audience in United States

Tennessee State University has an estimated audience of 661,654 people in United States. 66.1% are female, 33.9% are male, average age 36.2. Top regions: Tennessee, Georgia, Texas. Top brand affinities: Finnair, Google News, AccuWeather, StubHub, Clint Eastwood.

The average Tennessee State University fan in United States is 36.2 years old, more female, and lives primarily in Tennessee. The audience is concentrated in Tennessee, Georgia, Texas. Top brand affinities include Finnair, Google News, AccuWeather, with strongest over-indexing on Finnair (675× the country average). Demographically, the Tennessee State University audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Sustainability, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of Tennessee State University fans

Demographic split for Tennessee State University audience in United States
MetricValue
Female66.1%
Male33.9%
Average age36.2
Estimated audience size661,654

Audience persona

The typical Tennessee State University fan in United States is more female, around 36.2 years old, with strong Sustainability tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Tennessee State University in United States
RegionReachAffinity
Tennessee250,37618.86×
Georgia44,9622.21×
Texas30,8510.54×
Florida25,6100.57×
Illinois23,1011.05×
Alabama22,9952.49×
California18,7240.26×
Ohio16,0030.79×
North Carolina15,8990.8×
Michigan14,5060.84×
Mississippi13,5942.49×
Indiana12,3331.02×
Virginia11,7480.73×
Kentucky11,7151.41×
Missouri11,0991.04×
New York11,0660.3×
Louisiana9,0231.06×
Maryland8,9770.79×
South Carolina8,6250.87×
Pennsylvania8,0690.36×
Arkansas7,5111.38×
New Jersey5,8150.35×
Wisconsin4,7790.48×
Arizona4,4170.33×
Massachusetts4,1010.31×
Minnesota3,5170.37×
Washington3,4560.26×
Colorado3,3020.32×
Oklahoma2,7660.38×
Washington, District of Columbia2,3651.19×
Connecticut2,2440.34×
Kansas2,0460.39×
Nevada1,9370.3×
Iowa1,9340.35×
Oregon1,6410.22×
Montana1,5840.86×
West Virginia1,2900.42×
Nebraska1,1760.35×
Utah1,1130.19×
Idaho1,0820.33×
North Dakota9550.7×
Delaware8770.48×
Hawaii6950.24×
New Mexico6240.19×
New Hampshire5760.22×
South Dakota5660.37×
Rhode Island5640.27×
Maine5010.21×
Wyoming3190.32×
Alaska3050.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tennessee State University audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Google News19.03×News
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
Clint Eastwood12.71×Movies & TV
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.47×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Michelle Pfeiffer13.09×Movies & TV
Telegram14.53×Internet & Social Media
Liam Neeson11.19×Movies & TV
Choice Hotels18.11×Travel & Leisure
Aruba18.99×Travel & Leisure
Bonnaroo Music Festival19.37×Music & Radio
Bachelor of Business Administration42.27×Business & Career
Rebecca Ferguson16.65×Movies & TV
Matt Damon12.67×Movies & TV
GoDaddy14.24×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tennessee State University audience
TraitClusterScore
SustainabilityBALANCE1.9
MindfulnessBALANCE1.19
Pet OwnershipJOY1.09
Price SensitivityPREMIUM1.09
Healthy LifestyleBALANCE0.98
LGBTQ+ IdentityOPEN0.98

Worldwide distribution

Worldwide audience distribution share by country for Tennessee State University
CountryShare
United States96.6%
Thailand0.5%
United Kingdom0.5%

See Tennessee State University audiences in other countries

More University audiences in United States

Frequently asked questions

How many fans does Tennessee State University have in United States?

Tennessee State University has an estimated audience of 661,654 people in United States, concentrated in Tennessee and Georgia.

What is the gender split and age of Tennessee State University fans?

66.1% of Tennessee State University fans are female, 33.9% are male, with an average age of 36.2 years.

Which brands do Tennessee State University fans like most?

Tennessee State University fans show strongest brand affinity for Finnair (675×), Google News (19.03×), and AccuWeather (15.97×) over the country average.

Where do Tennessee State University fans live in United States?

Tennessee State University fans in United States are most concentrated in Tennessee (reach 250,376), Georgia (reach 44,962), and Texas (reach 30,851). These three regions account for the largest share of the active audience.

What other brands do Tennessee State University fans also like?

Beyond Tennessee State University itself, the audience over-indexes on Google News (19.03×), AccuWeather (15.97×), StubHub (15.69×), and Clint Eastwood (12.71×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tennessee State University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.