Texas Department of Public Safety Audience in United States

Texas Department of Public Safety logo

Texas Department of Public Safety has an estimated audience of 2,201,443 people in United States. 50.3% are female, 49.7% are male, average age 40.9. Top regions: Texas, California, Florida. Top brand affinities: Nebraska, Pillow, Panama, ABC TV, WESH.

The average Texas Department of Public Safety fan in United States is 40.9 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Nebraska, Pillow, Panama, with strongest over-indexing on Nebraska (7.06× the country average). Demographically, the Texas Department of Public Safety audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Career Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party

Demographics of Texas Department of Public Safety fans

Demographic split for Texas Department of Public Safety audience in United States
MetricValue
Female50.3%
Male49.7%
Average age40.9
Estimated audience size2,201,443

Audience persona

The typical Texas Department of Public Safety fan in United States is balanced, around 40.9 years old, with strong Career Orientation tendencies and a notable affinity for Nebraska.

Top regions in United States

Top regions ranked by reach for Texas Department of Public Safety in United States
RegionReachAffinity
Texas1,651,08334.75×
California58,2490.24×
Florida37,0580.25×
Louisiana32,6251.15×
Oklahoma29,4711.21×
New York24,9200.2×
Georgia20,9180.31×
Illinois20,3100.28×
Virginia18,0280.34×
Arizona17,2820.38×
Arkansas16,4440.91×
New Mexico16,2271.47×
Colorado14,9570.43×
North Carolina14,3230.22×
Tennessee13,6090.31×
Missouri12,3480.35×
Ohio11,7300.17×
Washington10,5030.24×
Mississippi10,1110.56×
Pennsylvania9,9520.13×
Alabama9,8310.32×
Kansas8,4980.49×
Michigan8,1230.14×
Minnesota7,4730.24×
New Jersey7,3830.13×
Indiana7,3180.18×
South Carolina7,1920.22×
Maryland6,9490.18×
Nevada6,4270.3×
Wisconsin5,9880.18×
Massachusetts5,9170.14×
Iowa5,8830.32×
Kentucky5,4850.2×
Oregon4,6260.18×
Utah4,1750.21×
Nebraska3,4220.31×
Washington, District of Columbia3,1170.47×
Connecticut2,9830.14×
Hawaii2,4350.26×
Idaho2,1960.2×
North Dakota1,6510.37×
Montana1,6400.27×
Alaska1,5230.32×
West Virginia1,5030.15×
South Dakota1,3870.27×
Wyoming1,1250.34×
New Hampshire9240.11×
Maine8920.11×
Rhode Island7860.11×
Delaware7510.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Texas Department of Public Safety audience
BrandAffinityCategory
Nebraska7.06×Travel & Leisure
Pillow1.67×Home & Garden
Panama1.62×Travel & Leisure
ABC TV4.46×Movies & TV
WESH1.59×Movies & TV
Leverage (TV series)2×Movies & TV
WSVN1.64×Movies & TV
Google Wallet1.57×Technology & Electronics
Cockpit1.7×Travel & Leisure
Grover Cleveland1.58×Politics & Society
Better Off Dead (film)1.89×Movies & TV
George Mikan2.66×Sports
The Tree of Life (film)1.6×Movies & TV
Bus Driver (video game)1.87×Games
Star Trek: Insurrection2.68×Movies & TV
JBS USA1.56×Food & Beverages
Hollister, California1.62×Travel & Leisure
James Stewart, Jr.2.79×Sports
William F. Buckley, Jr.1.86×
Cachaça1.59×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Texas Department of Public Safety audience
TraitClusterScore
Career OrientationPOWER1.57
Convenience OrientationPREMIUM1.38
Community OrientationOPEN1.24
TraditionCONSERVATISM1.24
Need for SecurityCONSERVATISM1.22
DIY MentalityTHRILL1.15

Worldwide distribution

Worldwide audience distribution share by country for Texas Department of Public Safety
CountryShare
United States99.8%
Germany0.2%
Italy0.0%

See Texas Department of Public Safety audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Texas Department of Public Safety have in United States?

Texas Department of Public Safety has an estimated audience of 2,201,443 people in United States, concentrated in Texas and California.

What is the gender split and age of Texas Department of Public Safety fans?

50.3% of Texas Department of Public Safety fans are female, 49.7% are male, with an average age of 40.9 years.

Which brands do Texas Department of Public Safety fans like most?

Texas Department of Public Safety fans show strongest brand affinity for Nebraska (7.06×), Pillow (1.67×), and Panama (1.62×) over the country average.

Where do Texas Department of Public Safety fans live in United States?

Texas Department of Public Safety fans in United States are most concentrated in Texas (reach 1,651,083), California (reach 58,249), and Florida (reach 37,058). These three regions account for the largest share of the active audience.

What other brands do Texas Department of Public Safety fans also like?

Beyond Texas Department of Public Safety itself, the audience over-indexes on Pillow (1.67×), Panama (1.62×), ABC TV (4.46×), and WESH (1.59×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Texas Department of Public Safety. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.