The Retreat Audience in United States

The Retreat has an estimated audience of 358,124 people in United States. 100.0% are female, 0.0% are male, average age 44.8. Top regions: Texas, New York, Florida. Top brand affinities: Gary Clark, Jr., Enfamil, Ironmongery, Chengdu, Teriyaki Boyz.
The average The Retreat fan in United States is 44.8 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, New York, Florida. Top brand affinities include Gary Clark, Jr., Enfamil, Ironmongery, with strongest over-indexing on Gary Clark, Jr. (3.52× the country average). Demographically, the The Retreat audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Family Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror
Demographics of The Retreat fans
| Metric | Value |
|---|---|
| Female | 100.0% |
| Male | 0.0% |
| Average age | 44.8 |
| Estimated audience size | 358,124 |
Audience persona
The typical The Retreat fan in United States is more female, around 44.8 years old, with strong Family Orientation tendencies and a notable affinity for Gary Clark, Jr..
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 83,240 | 2.7× |
| New York | 43,992 | 2.2× |
| Florida | 32,102 | 1.32× |
| Georgia | 17,067 | 1.55× |
| South Carolina | 14,785 | 2.74× |
| California | 13,231 | 0.34× |
| North Carolina | 13,183 | 1.22× |
| Virginia | 11,825 | 1.36× |
| Louisiana | 10,852 | 2.35× |
| Oregon | 8,907 | 2.17× |
| Pennsylvania | 8,861 | 0.73× |
| Kentucky | 8,691 | 1.94× |
| Washington | 8,376 | 1.17× |
| Alabama | 8,300 | 1.66× |
| Nevada | 8,275 | 2.39× |
| Arkansas | 7,483 | 2.54× |
| Tennessee | 7,181 | 1× |
| Illinois | 6,542 | 0.55× |
| Minnesota | 6,383 | 1.24× |
| West Virginia | 6,296 | 3.78× |
| Arizona | 5,154 | 0.7× |
| Michigan | 4,987 | 0.53× |
| Ohio | 4,746 | 0.43× |
| Indiana | 4,119 | 0.63× |
| Colorado | 3,064 | 0.54× |
| North Dakota | 3,040 | 4.13× |
| Idaho | 2,219 | 1.24× |
| Maryland | 2,073 | 0.34× |
| Massachusetts | 1,970 | 0.28× |
| Oklahoma | 1,957 | 0.49× |
| Missouri | 1,921 | 0.33× |
| New Mexico | 1,822 | 1.01× |
| Mississippi | 1,605 | 0.54× |
| New Jersey | 1,471 | 0.16× |
| Iowa | 1,342 | 0.45× |
| Wisconsin | 1,244 | 0.23× |
| Utah | 1,064 | 0.33× |
| Connecticut | 960 | 0.27× |
| Kansas | 949 | 0.34× |
| Nebraska | 530 | 0.3× |
| South Dakota | 467 | 0.56× |
| Washington, District of Columbia | 439 | 0.41× |
| Montana | 357 | 0.36× |
| Hawaii | 236 | 0.15× |
| Delaware | 212 | 0.21× |
| New Hampshire | 212 | 0.15× |
| Maine | 196 | 0.15× |
| Vermont | 169 | 0.27× |
| Rhode Island | 163 | 0.14× |
| Alaska | 133 | 0.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gary Clark, Jr. | 3.52× | Music & Radio |
| Enfamil | 1.76× | Kids & Family |
| Ironmongery | 1.59× | Home & Garden |
| Chengdu | 3× | Travel & Leisure |
| Teriyaki Boyz | 4.11× | Music & Radio |
| William F. Buckley, Jr. | 1.77× | |
| Los Cadetes de Linares | 1.7× | Music & Radio |
| Free University of Berlin | 1.86× | Business & Career |
| Caza | 1.74× | Arts & Culture |
| Minestrone | 1.62× | Food & Beverages |
| Echorouk | 3.22× | News |
| Cayo Coco | 1.77× | Travel & Leisure |
| Gran Chaco | 1.69× | Travel & Leisure |
| Cadaqués | 1.7× | Travel & Leisure |
| Fally Ipupa | 1.51× | Music & Radio |
| Keepsake box | 1.74× | Home & Garden |
| Università Iuav di Venezia | 1.95× | Business & Career |
| JTB | 1.65× | Travel & Leisure |
| Droop-E | 1.56× | Music & Radio |
| Alexandr Dolgopolov | 2.11× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.74 |
| Career Orientation | POWER | 1.73 |
| Mindfulness | BALANCE | 1.48 |
| Individualism | JOY | 1.42 |
| Sports Activity | POWER | 1.4 |
| Spirituality | BALANCE | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 93.0% |
| Germany | 5.5% |
| Italy | 1.4% |
See The Retreat audiences in other countries
More Horror audiences in United States
- The Conjuring (11,040,903)
- Scream (1996 film) (7,039,945)
- 28 Weeks Later (4,243,581)
- Friday the 13th (franchise) (3,945,959)
- Saw (2004 film) (3,941,794)
Frequently asked questions
How many fans does The Retreat have in United States?
The Retreat has an estimated audience of 358,124 people in United States, concentrated in Texas and New York.
What is the gender split and age of The Retreat fans?
100.0% of The Retreat fans are female, 0.0% are male, with an average age of 44.8 years.
Which brands do The Retreat fans like most?
The Retreat fans show strongest brand affinity for Gary Clark, Jr. (3.52×), Enfamil (1.76×), and Ironmongery (1.59×) over the country average.
Where do The Retreat fans live in United States?
The Retreat fans in United States are most concentrated in Texas (reach 83,240), New York (reach 43,992), and Florida (reach 32,102). These three regions account for the largest share of the active audience.
What other brands do The Retreat fans also like?
Beyond The Retreat itself, the audience over-indexes on Enfamil (1.76×), Ironmongery (1.59×), Chengdu (3×), and Teriyaki Boyz (4.11×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for The Retreat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.