Rascasse Audience Intelligence

The Simpsons Movie Audience in United States

A data profile of the people who buy, follow and care about The Simpsons Movie in United States — modelled from more than twelve digital signal sources. The Simpsons Movie has an estimated audience of 349,649 people in United States.

#189among Animation in United States#3976among Movie / TV Show / Series in United States#8151in Movies & TV

The average The Simpsons Movie fan in United States is 29.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Buckingham Palace, International education, Downton Abbey, with strongest over-indexing on Buckingham Palace (109.62× the country average).

Demographically, the The Simpsons Movie audience skews more male with an average age of 29.8, and over-indexes on personality traits such as Community Orientation, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Simpsons Movie fan in United States is more male, around 29.8 years old, with strong Community Orientation tendencies and a notable affinity for Buckingham Palace.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Simpsons Movie profile in United States.

Audience size
350K
in United States
Gender
43.5%♀
56.5% male
Age
29.8
average years
Country rank
#44647
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Simpsons Movie viewers

43.5% are female, 56.5% are male, average age 29.8.

Fig. 02

Gender split

43.5%
Female
56.5%
Male
Demographic split for The Simpsons Movie audience in United States
MetricValue
Female43.5%
Male56.5%
Average age29.8
Estimated audience size349,649
Fig. 03

Age distribution

Ø 29.8
average years
Age distribution of the The Simpsons Movie audience in United States
Age bracketShare%
16-1947%
20-2919%
30-3917%
40-4913%
50+4%
Fig. 04

Worldwide distribution

38.3%

of the worldwide The Simpsons Movie audience comes from United States.

Worldwide audience distribution share by country for The Simpsons Movie
CountryShare
United States38.3%
United Kingdom10.2%
Argentina7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Simpsons Movie audience in United States is strongest.

Fig. 05

Top regions by affinity

The Simpsons Movie fans by region: top regions in United States
#RegionReachAffinity×
01California~40K1.22×
02New Mexico~2K1.22×
03Oklahoma~4K1.19×
04Indiana~7K1.18×
05Idaho~2K1.17×
06Texas~30K1.16×
07Arizona~8K1.16×
08Oregon~4K1.15×
09Utah~3K1.15×
10Nevada~4K1.14×
11Kentucky~5K1.12×
12Alaska<1K1.09×
13Illinois~10K1.06×
14West Virginia~2K1.06×
15Michigan~9K1.05×
16Kansas~3K1.05×
17Washington~7K1.04×
18Mississippi~3K1.03×
19Iowa~3K1.03×
20Nebraska~2K1.03×
21Ohio~10K1.01×
22Missouri~5K1.01×
23Wisconsin~5K1.01×
24Maine~1K1.00×
25Colorado~5K0.99×
26New Jersey~8K0.98×
27Tennessee~6K0.98×
28Connecticut~3K0.98×
29Arkansas~3K0.98×
30Delaware<1K0.98×
31Rhode Island<1K0.97×
32Vermont<1K0.97×
33Pennsylvania~10K0.96×
34Minnesota~4K0.96×
35New Hampshire~1K0.96×
36Montana<1K0.96×
37South Dakota<1K0.95×
38Maryland~5K0.94×
39North Dakota<1K0.94×
40Massachusetts~6K0.92×
41Alabama~4K0.91×
42Louisiana~4K0.91×
43New York~20K0.90×
44North Carolina~9K0.90×
45Florida~20K0.89×
46South Carolina~4K0.89×
47Georgia~9K0.86×
48Virginia~7K0.86×
49Washington, District of Columbia<1K0.75×
50Hawaii~1K0.73×
Fig. 06

Affinity by region

Affinity by region — The Simpsons Movie, United States
0.73×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Simpsons Movie audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Simpsons Movie audience
#·InterestCategoryAffinity×
01Buckingham PalaceTravel & Leisure109.62×
02International educationBusiness & Career84.21×
03Fantastic Beasts and Where to Find ThemPets & Animals63.10×
0424 (TV series)Movies & TV52.94×
05House of Cards (U.S. TV series)Movies & TV52.23×
06Downton AbbeyMovies & TV51.92×
07Political satireLiterature29.33×
08captain americaMovies & TV27.55×
09Die HardMovies & TV27.46×
10Disneyland ParisTravel & Leisure21.30×
11Desperate HousewivesMovies & TV20.00×
12Westworld (TV series)Movies & TV20.00×
13Hannibal (TV series)Movies & TV20.00×
14Sherlock (TV series)Movies & TV19.38×
15Pretty Little Liars (TV series)Movies & TV14.00×
16Breaking BadMovies & TV11.79×
17Sex and the CityMovies & TV7.34×
18Broadway theatreTravel & Leisure6.85×
19RadioTechnology & Electronics4.81×
20SupermanMovies & TV3.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Simpsons Movie audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Simpsons Movie audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN3.29×
Pet OwnershipJOY2.23×
PatriotismCONSERVATISM1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Simpsons Movie audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.52×
Family OrientationCONSERVATISM0.69×
Quality AwarenessPREMIUM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Simpsons Movie have in United States?

The Simpsons Movie has an estimated audience of 349,649 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Simpsons Movie viewers?

43.5% of The Simpsons Movie fans are female, 56.5% are male, with an average age of 29.8 years.

03

Which brands do The Simpsons Movie fans like most?

The Simpsons Movie fans show strongest brand affinity for Buckingham Palace (109.62×), International education (84.21×), and Downton Abbey (51.92×) over the country average.

04

Where do The Simpsons Movie fans live in United States?

The Simpsons Movie fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do The Simpsons Movie fans also like?

Beyond The Simpsons Movie itself, the audience over-indexes on International education (84.21×), Downton Abbey (51.92×), 24 (TV series) (52.94×), and House of Cards (U.S. TV series) (52.23×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for The Simpsons Movie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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