Tiki Barber Audience in United States
Tiki Barber has an estimated audience of 393,425 people in United States. 39.3% are female, 60.7% are male, average age 44.3. Top regions: New York, New Jersey, Texas. Top brand affinities: Google Maps, Capital One, Indeed.com, CarGurus, Enterprise Rent-A-Car.
The average Tiki Barber fan in United States is 44.3 years old, more male, and lives primarily in New York. The audience is concentrated in New York, New Jersey, Texas. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (5.25× the country average). Demographically, the Tiki Barber audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Person · Subtype: Fashion designer
Demographics of Tiki Barber fans
| Metric | Value |
|---|---|
| Female | 39.3% |
| Male | 60.7% |
| Average age | 44.3 |
| Estimated audience size | 393,425 |
Audience persona
The typical Tiki Barber fan in United States is more male, around 44.3 years old, with strong Family Orientation tendencies and a notable affinity for Google Maps.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 48,493 | 2.21× |
| New Jersey | 33,737 | 3.37× |
| Texas | 29,384 | 0.87× |
| California | 28,623 | 0.66× |
| Florida | 26,846 | 1.01× |
| Pennsylvania | 20,701 | 1.56× |
| Virginia | 16,172 | 1.69× |
| Ohio | 12,141 | 1× |
| Illinois | 11,954 | 0.91× |
| North Carolina | 11,798 | 1× |
| Georgia | 11,627 | 0.96× |
| Maryland | 10,067 | 1.49× |
| Michigan | 9,360 | 0.91× |
| Connecticut | 8,351 | 2.12× |
| Arizona | 8,282 | 1.03× |
| Indiana | 7,395 | 1.03× |
| Massachusetts | 7,110 | 0.92× |
| Tennessee | 6,952 | 0.88× |
| Colorado | 6,523 | 1.05× |
| South Carolina | 6,132 | 1.04× |
| Alabama | 6,126 | 1.11× |
| Washington | 5,983 | 0.76× |
| Missouri | 5,445 | 0.86× |
| Wisconsin | 5,242 | 0.89× |
| Minnesota | 4,895 | 0.87× |
| Louisiana | 4,351 | 0.86× |
| Kentucky | 4,053 | 0.82× |
| Kansas | 3,908 | 1.26× |
| Nevada | 3,212 | 0.84× |
| Oklahoma | 3,075 | 0.7× |
| Iowa | 2,863 | 0.88× |
| Oregon | 2,759 | 0.61× |
| Mississippi | 2,478 | 0.76× |
| Arkansas | 2,037 | 0.63× |
| Utah | 1,895 | 0.54× |
| Delaware | 1,693 | 1.56× |
| Nebraska | 1,691 | 0.86× |
| Washington, District of Columbia | 1,510 | 1.28× |
| West Virginia | 1,499 | 0.82× |
| Idaho | 1,244 | 0.63× |
| Rhode Island | 1,223 | 0.98× |
| Hawaii | 1,210 | 0.72× |
| New Mexico | 1,203 | 0.61× |
| New Hampshire | 1,078 | 0.7× |
| Maine | 1,040 | 0.74× |
| Montana | 763 | 0.7× |
| South Dakota | 600 | 0.66× |
| Alaska | 532 | 0.63× |
| North Dakota | 531 | 0.66× |
| Vermont | 527 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 5.25× | Internet & Social Media |
| Capital One | 5.25× | Business & Career |
| Indeed.com | 5.25× | Business & Career |
| CarGurus | 5.25× | Cars & Mobility |
| Enterprise Rent-A-Car | 5.25× | Cars & Mobility |
| AccuWeather | 5.25× | Home & Garden |
| Google News | 4.78× | News |
| Circle K | 5.25× | Shopping |
| Aaron Rodgers | 4.7× | Sports |
| DeviantArt | 5× | Internet & Social Media |
| Bruce Willis | 4.87× | Movies & TV |
| Apple Store | 5.08× | Shopping |
| Khan Academy | 5.25× | Business & Career |
| Beetlejuice | 3× | Movies & TV |
| Diane Keaton | 3.79× | Movies & TV |
| United States Postal Service | 2.33× | Business & Career |
| ICloud | 5.25× | Technology & Electronics |
| Billy Bob Thornton | 4.9× | Movies & TV |
| Jason Momoa | 4.95× | Movies & TV |
| Matthew McConaughey | 4.78× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.48 |
| Luxury Orientation | PREMIUM | 1.43 |
| Risk Appetite | THRILL | 1.35 |
| Indulgence | JOY | 1.23 |
| Travelling | THRILL | 1.19 |
| DIY Mentality | THRILL | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.0% |
| Germany | 0.7% |
| Italy | 0.2% |
See Tiki Barber audiences in other countries
More Fashion designer audiences in United States
- Kendra Scott (8,825,412)
- Tom Ford (5,429,636)
- Monica Lewinsky (4,131,007)
- Dan Bongino (3,979,010)
- Lilly Pulitzer (3,893,118)
Frequently asked questions
How many fans does Tiki Barber have in United States?
Tiki Barber has an estimated audience of 393,425 people in United States, concentrated in New York and New Jersey.
What is the gender split and age of Tiki Barber fans?
39.3% of Tiki Barber fans are female, 60.7% are male, with an average age of 44.3 years.
Which brands do Tiki Barber fans like most?
Tiki Barber fans show strongest brand affinity for Google Maps (5.25×), Capital One (5.25×), and Indeed.com (5.25×) over the country average.
Where do Tiki Barber fans live in United States?
Tiki Barber fans in United States are most concentrated in New York (reach 48,493), New Jersey (reach 33,737), and Texas (reach 29,384). These three regions account for the largest share of the active audience.
What other brands do Tiki Barber fans also like?
Beyond Tiki Barber itself, the audience over-indexes on Capital One (5.25×), Indeed.com (5.25×), CarGurus (5.25×), and Enterprise Rent-A-Car (5.25×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Tiki Barber. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.