Rascasse Audience Intelligence

Tiki Barber Audience in United States

A data profile of the people who buy, follow and care about Tiki Barber in United States — modelled from more than twelve digital signal sources. Tiki Barber has an estimated audience of 406,440 people in United States.

The average Tiki Barber fan in United States is 44.3 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, New Jersey, Florida.

Top brand affinities include FedEx, Weather forecasting, Pinterest, with strongest over-indexing on FedEx (3.79× the country average).

Demographically, the Tiki Barber audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tiki Barber fan in United States is more male, around 44.3 years old, with strong Convenience Orientation tendencies and a notable affinity for FedEx.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion designer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tiki Barber profile in United States.

Audience size
406K
in United States
Gender
39.3%
60.7% male
Age
44.3
average years
Country rank
#41254
Person in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tiki Barber fans

39.3% are female, 60.7% are male, average age 44.3.

Fig. 02

Gender split

39.3%
Female
60.7%
Male
Demographic split for Tiki Barber audience in United States
MetricValue
Female39.3%
Male60.7%
Average age44.3
Estimated audience size406,440
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the Tiki Barber audience in United States
Age bracketShare%
16-196%
20-2915%
30-3924%
40-4930%
50+25%
Fig. 04

Worldwide distribution

99.0%

of the worldwide Tiki Barber audience comes from United States.

Worldwide audience distribution share by country for Tiki Barber
CountryShare
United States99.0%
Germany0.7%
Italy0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tiki Barber audience in United States is strongest.

Fig. 05

Top regions by affinity

Tiki Barber fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~30K3.39×
02New York~50K2.18×
03Connecticut~8K2.11×
04Virginia~20K1.66×
05Pennsylvania~20K1.50×
06Delaware~2K1.44×
07Maryland~9K1.38×
08Washington, District of Columbia~1K1.24×
09Rhode Island~1K1.13×
10Kansas~3K1.10×
11South Carolina~6K1.05×
12Florida~30K1.04×
13Alabama~6K1.02×
14North Carolina~10K1.00×
15Ohio~10K0.97×
16Massachusetts~8K0.97×
17Georgia~10K0.94×
18Indiana~7K0.94×
19Colorado~6K0.94×
20Louisiana~5K0.92×
21Iowa~3K0.92×
22Arizona~7K0.91×
23West Virginia~2K0.91×
24Maine~1K0.90×
25Vermont<1K0.90×
26Wisconsin~5K0.89×
27South Dakota<1K0.89×
28North Dakota<1K0.89×
29Tennessee~7K0.88×
30Nebraska~2K0.88×
31Michigan~9K0.87×
32Minnesota~5K0.87×
33Nevada~3K0.87×
34Mississippi~3K0.87×
35New Hampshire~1K0.87×
36Illinois~10K0.86×
37Missouri~5K0.85×
38Montana<1K0.85×
39Kentucky~4K0.84×
40Alaska<1K0.84×
41Texas~30K0.81×
42Hawaii~1K0.80×
43Oklahoma~3K0.78×
44Washington~6K0.76×
45Arkansas~2K0.75×
46Idaho~1K0.75×
47New Mexico~1K0.73×
48Oregon~3K0.68×
49Utah~2K0.65×
50California~30K0.62×
Fig. 06

Affinity by region

Affinity by region — Tiki Barber, United States
0.62×1.00×3.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tiki Barber audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tiki Barber audience
#·InterestCategoryAffinity×
01Weather forecastingHome & Garden5.25×
02FedExBusiness & Career3.79×
03Masters TournamentSports3.21×
04Solar energyHome & Garden2.68×
05Vehicle insuranceCars & Mobility2.44×
06Renewable energyBusiness & Career2.44×
07TV game showsMovies & TV2.41×
08SubwayFood & Beverages2.09×
09Mortgage loansBusiness & Career1.95×
10PinterestInternet & Social Media1.89×
11McDonald'sFood & Beverages1.87×
12The UPS StoreShopping1.82×
13United States Postal ServiceBusiness & Career1.81×
14BarbecueFood & Beverages1.79×
15AirbnbTravel & Leisure1.72×
16TMZInternet & Social Media1.72×
17RedditInternet & Social Media1.68×
18GolfSports1.67×
19PodcastMusic & Radio1.67×
20PowerballGames1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tiki Barber audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tiki Barber audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.56×
PatriotismCONSERVATISM1.55×
Career OrientationPOWER1.47×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tiki Barber audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.72×
Pet OwnershipJOY0.77×
Healthy LifestyleBALANCE0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tiki Barber have in United States?

Tiki Barber has an estimated audience of 406,440 people in United States, concentrated in New York and New Jersey.

02

What is the gender split and age of Tiki Barber fans?

39.3% of Tiki Barber fans are female, 60.7% are male, with an average age of 44.3 years.

03

Which brands do Tiki Barber fans like most?

Tiki Barber fans show strongest brand affinity for FedEx (3.79×), Weather forecasting (5.25×), and Pinterest (1.89×) over the country average.

04

Where do Tiki Barber fans live in United States?

Tiki Barber fans in United States are most concentrated in New York (reach ~50K), New Jersey (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Tiki Barber fans also like?

Beyond Tiki Barber itself, the audience over-indexes on Weather forecasting (5.25×), Pinterest (1.89×), Subway (2.09×), and Masters Tournament (3.21×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tiki Barber. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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