A data profile of the people who buy, follow and care about Top (clothing) in United States — modelled from more than twelve digital signal sources. Top (clothing) has an estimated audience of 6,987,910 people in United States.
The average Top (clothing) fan in United States is 42.6 years old, more female, and lives primarily in New York.
The audience is concentrated in New York, California, Texas.
Top brand affinities include Deal of the day, Pandora, Cyber Monday, with strongest over-indexing on Deal of the day (3.2× the country average).
Demographically, the Top (clothing) audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Price Sensitivity, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Top (clothing) fan in United States is more female, around 42.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Deal of the day.
The key figures that characterise the Top (clothing) profile in United States.
67.1% are female, 32.9% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 67.1% |
| Male | 32.9% |
| Average age | 42.6 |
| Estimated audience size | 6,987,910 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 27% |
Where the Top (clothing) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~3M | 7.79× | |
| 02 | Pennsylvania | ~400K | 1.63× | |
| 03 | Texas | ~900K | 1.43× | |
| 04 | Louisiana | ~100K | 1.24× | |
| 05 | Vermont | ~20K | 1.23× | |
| 06 | Tennessee | ~200K | 1.21× | |
| 07 | California | ~900K | 1.17× | |
| 08 | New Jersey | ~200K | 1.16× | |
| 09 | Florida | ~500K | 1.12× | |
| 10 | Georgia | ~200K | 1.05× | |
| 11 | Virginia | ~200K | 1.03× | |
| 12 | Mississippi | ~60K | 1.02× | |
| 13 | Massachusetts | ~100K | 0.98× | |
| 14 | Alabama | ~100K | 0.98× | |
| 15 | Connecticut | ~70K | 0.97× | |
| 16 | Hawaii | ~30K | 0.97× | |
| 17 | North Carolina | ~200K | 0.96× | |
| 18 | Nevada | ~60K | 0.95× | |
| 19 | Washington | ~100K | 0.94× | |
| 20 | Maryland | ~100K | 0.93× | |
| 21 | Arkansas | ~50K | 0.93× | |
| 22 | Illinois | ~200K | 0.92× | |
| 23 | Indiana | ~100K | 0.92× | |
| 24 | Arizona | ~100K | 0.91× | |
| 25 | Washington, District of Columbia | ~20K | 0.91× | |
| 26 | South Carolina | ~90K | 0.90× | |
| 27 | Kentucky | ~80K | 0.90× | |
| 28 | Rhode Island | ~20K | 0.90× | |
| 29 | Kansas | ~50K | 0.89× | |
| 30 | Maine | ~20K | 0.88× | |
| 31 | Ohio | ~200K | 0.87× | |
| 32 | Oklahoma | ~70K | 0.86× | |
| 33 | Delaware | ~20K | 0.86× | |
| 34 | Michigan | ~200K | 0.85× | |
| 35 | Missouri | ~90K | 0.84× | |
| 36 | West Virginia | ~30K | 0.84× | |
| 37 | Oregon | ~70K | 0.83× | |
| 38 | Utah | ~50K | 0.83× | |
| 39 | Iowa | ~50K | 0.83× | |
| 40 | Minnesota | ~80K | 0.81× | |
| 41 | New Mexico | ~30K | 0.79× | |
| 42 | Nebraska | ~30K | 0.78× | |
| 43 | Alaska | ~10K | 0.78× | |
| 44 | North Dakota | ~10K | 0.78× | |
| 45 | Idaho | ~30K | 0.77× | |
| 46 | Colorado | ~80K | 0.76× | |
| 47 | Wisconsin | ~80K | 0.75× | |
| 48 | Montana | ~10K | 0.75× | |
| 49 | New Hampshire | ~20K | 0.74× | |
| 50 | South Dakota | ~10K | 0.73× |
The strongest cross-interests of the Top (clothing) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pandora | Fashion & Accessoires | 5.07× | ||
| 02 | Jumpsuit | Fashion & Accessoires | 4.40× | ||
| 03 | Formal wear | Fashion & Accessoires | 3.82× | ||
| 04 | Deal of the day | Shopping | 3.20× | ||
| 05 | Tory Burch | Fashion & Accessoires | 2.99× | ||
| 06 | Designer clothing | Fashion & Accessoires | 2.86× | ||
| 07 | Cyber Monday | Shopping | 2.75× | ||
| 08 | H&M | Shopping | 2.43× | ||
| 09 | Western wear | Fashion & Accessoires | 2.22× | ||
| 10 | Discount stores | Shopping | 2.16× | ||
| 11 | Black Friday (shopping) | Shopping | 2.03× | ||
| 12 | Trousers | Fashion & Accessoires | 1.96× | ||
| 13 | Sunglasses | Fashion & Accessoires | 1.94× | ||
| 14 | Planet Fitness | Sports | 1.85× | ||
| 15 | Nordstrom | Shopping | 1.85× | ||
| 16 | Sephora | Shopping | 1.82× | ||
| 17 | IKEA | Home & Garden | 1.78× | ||
| 18 | Beaches | Travel & Leisure | 1.73× | ||
| 19 | Shopping malls | Shopping | 1.71× | ||
| 20 | Luxury goods | Fashion & Accessoires | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.97× | |
| Indulgence | JOY | 1.83× | |
| Design Affinity | PREMIUM | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.77× | |
| Need for Security | CONSERVATISM | 0.95× | |
| Risk Appetite | THRILL | 0.97× |
Top (clothing) has an estimated audience of 6,987,910 people in United States, concentrated in New York and California.
67.1% of Top (clothing) fans are female, 32.9% are male, with an average age of 42.6 years.
Top (clothing) fans show strongest brand affinity for Deal of the day (3.2×), Pandora (5.07×), and Cyber Monday (2.75×) over the country average.
Top (clothing) fans in United States are most concentrated in New York (reach ~3M), California (reach ~900K), and Texas (reach ~900K). These three regions account for the largest share of the active audience.
Beyond Top (clothing) itself, the audience over-indexes on Pandora (5.07×), Cyber Monday (2.75×), Planet Fitness (1.85×), and Luxury goods (1.51×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Top (clothing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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