A data profile of the people who buy, follow and care about Town Hall in United States — modelled from more than twelve digital signal sources. Town Hall has an estimated audience of 4,924,398 people in United States.
The average Town Hall fan in United States is 41.2 years old, more female, and lives primarily in Ohio.
The audience is concentrated in Ohio, Florida, Texas.
Top brand affinities include Concerts, Foodie, Nordstrom rack, with strongest over-indexing on Concerts (2.16× the country average).
Demographically, the Town Hall audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Indulgence, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Town Hall fan in United States is more female, around 41.2 years old, with strong Indulgence tendencies and a notable affinity for Concerts.
The key figures that characterise the Town Hall profile in United States.
58.4% are female, 41.6% are male, average age 41.2.
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 41.2 |
| Estimated audience size | 4,924,398 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 25% |
of the worldwide Town Hall audience comes from United States.
| Country | Share |
|---|---|
| United States | 40.8% |
| Australia | 39.1% |
| India | 6.7% |
Where the Town Hall audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Ohio | ~400K | 2.37× | |
| 02 | Vermont | ~20K | 2.08× | |
| 03 | New Hampshire | ~30K | 1.57× | |
| 04 | Montana | ~20K | 1.54× | |
| 05 | South Carolina | ~100K | 1.30× | |
| 06 | Wisconsin | ~100K | 1.28× | |
| 07 | Idaho | ~30K | 1.23× | |
| 08 | Wyoming | ~9K | 1.21× | |
| 09 | Delaware | ~20K | 1.19× | |
| 10 | Maine | ~20K | 1.18× | |
| 11 | Missouri | ~90K | 1.15× | |
| 12 | South Dakota | ~10K | 1.15× | |
| 13 | Colorado | ~90K | 1.14× | |
| 14 | Iowa | ~50K | 1.10× | |
| 15 | Pennsylvania | ~200K | 1.09× | |
| 16 | Arizona | ~100K | 1.05× | |
| 17 | Minnesota | ~80K | 1.05× | |
| 18 | Virginia | ~100K | 1.04× | |
| 19 | Alabama | ~70K | 1.01× | |
| 20 | North Carolina | ~100K | 0.98× | |
| 21 | Connecticut | ~50K | 0.98× | |
| 22 | Nebraska | ~20K | 0.97× | |
| 23 | Indiana | ~90K | 0.96× | |
| 24 | New Mexico | ~20K | 0.96× | |
| 25 | Maryland | ~80K | 0.95× | |
| 26 | Kansas | ~40K | 0.95× | |
| 27 | Michigan | ~100K | 0.92× | |
| 28 | Kentucky | ~60K | 0.91× | |
| 29 | Oklahoma | ~50K | 0.91× | |
| 30 | Alaska | ~10K | 0.90× | |
| 31 | Washington | ~90K | 0.89× | |
| 32 | Tennessee | ~90K | 0.89× | |
| 33 | North Dakota | ~9K | 0.89× | |
| 34 | Massachusetts | ~90K | 0.87× | |
| 35 | Florida | ~300K | 0.85× | |
| 36 | Arkansas | ~30K | 0.82× | |
| 37 | Illinois | ~100K | 0.81× | |
| 38 | West Virginia | ~20K | 0.81× | |
| 39 | Louisiana | ~50K | 0.80× | |
| 40 | Mississippi | ~30K | 0.79× | |
| 41 | Nevada | ~40K | 0.78× | |
| 42 | Rhode Island | ~10K | 0.77× | |
| 43 | Hawaii | ~20K | 0.76× | |
| 44 | Oregon | ~40K | 0.75× | |
| 45 | Georgia | ~100K | 0.74× | |
| 46 | Utah | ~30K | 0.74× | |
| 47 | Texas | ~300K | 0.65× | |
| 48 | New Jersey | ~80K | 0.62× | |
| 49 | New York | ~200K | 0.58× | |
| 50 | California | ~300K | 0.51× |
The strongest cross-interests of the Town Hall audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Concerts | Music & Radio | 2.16× | ||
| 02 | Compact car | Cars & Mobility | 1.73× | ||
| 03 | Us Weekly | Internet & Social Media | 1.68× | ||
| 04 | Labor Day | Politics & Society | 1.66× | ||
| 05 | Cutlery | Home & Garden | 1.64× | ||
| 06 | Voucher | Shopping | 1.62× | ||
| 07 | Livemusic | Music & Radio | 1.60× | ||
| 08 | Movie theater | Movies & TV | 1.57× | ||
| 09 | Walking | Sports | 1.56× | ||
| 10 | Flatbread | Food & Beverages | 1.56× | ||
| 11 | Ancient Egypt | Politics & Society | 1.55× | ||
| 12 | Greeting card | Kids & Family | 1.55× | ||
| 13 | Lodging | Travel & Leisure | 1.53× | ||
| 14 | Nordstrom rack | Fashion & Accessoires | 1.52× | ||
| 15 | Meteorology | Home & Garden | 1.52× | ||
| 16 | Facial | Beauty & Wellness | 1.52× | ||
| 17 | Wine tasting | Food & Beverages | 1.52× | ||
| 18 | Brewing | Food & Beverages | 1.51× | ||
| 19 | Foodie | Food & Beverages | 1.50× | ||
| 20 | Dough | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.36× | |
| Community Orientation | OPEN | 1.23× | |
| Extroversion | THRILL | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.92× | |
| DIY Mentality | THRILL | 0.93× | |
| Healthy Lifestyle | BALANCE | 0.96× |
Town Hall has an estimated audience of 4,924,398 people in United States, concentrated in Ohio and Florida.
58.4% of Town Hall fans are female, 41.6% are male, with an average age of 41.2 years.
Town Hall fans show strongest brand affinity for Concerts (2.16×), Foodie (1.5×), and Nordstrom rack (1.52×) over the country average.
Town Hall fans in United States are most concentrated in Ohio (reach ~400K), Florida (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Town Hall itself, the audience over-indexes on Foodie (1.5×), Nordstrom rack (1.52×), Livemusic (1.6×), and Lodging (1.53×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Town Hall. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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