Turkey meat Audience in United States

Turkey meat has an estimated audience of 4,551,589 people in United States. 61.2% are female, 38.8% are male, average age 45.1. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Turkey meat fan in United States is 45.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Turkey meat audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Indulgence, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Dish

Demographics of Turkey meat fans

Demographic split for Turkey meat audience in United States
MetricValue
Female61.2%
Male38.8%
Average age45.1
Estimated audience size4,551,589

Audience persona

The typical Turkey meat fan in United States is more female, around 45.1 years old, with strong Indulgence tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Turkey meat in United States
RegionReachAffinity
California602,6701.2×
Texas487,7871.25×
Florida310,2601.01×
New York267,5851.05×
Georgia185,0321.32×
Illinois170,0211.12×
North Carolina162,4371.19×
Michigan150,2361.26×
Ohio147,2011.05×
Pennsylvania140,5660.92×
Virginia120,9081.09×
New Jersey112,7680.97×
Tennessee111,6711.22×
Indiana99,3831.2×
Arizona93,2151×
Washington91,1281×
Massachusetts84,3430.94×
Maryland83,7441.07×
Alabama82,7221.3×
Louisiana81,3121.39×
South Carolina79,8271.17×
Missouri76,5211.04×
Minnesota67,5161.04×
Kentucky66,4311.16×
Mississippi63,1261.68×
Wisconsin62,8310.92×
Oklahoma60,4691.2×
Colorado56,5220.79×
Arkansas46,0151.23×
Oregon45,9090.88×
Connecticut43,0600.94×
Nevada42,7620.97×
Utah35,6690.88×
Iowa33,6870.9×
Kansas32,7070.91×
Nebraska21,8320.96×
West Virginia20,0440.95×
Idaho19,4350.85×
New Mexico16,8920.74×
Hawaii13,5560.69×
Washington, District of Columbia12,7180.93×
New Hampshire12,6620.71×
Maine12,4850.77×
Delaware12,1390.97×
Rhode Island9,8340.68×
Montana9,0090.71×
South Dakota7,7450.74×
Alaska7,6670.79×
North Dakota7,2620.78×
Vermont6,2740.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Turkey meat audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
MSN4.33×News
Charles, Prince of Wales18.87×Politics & Society
Aldi2.7×Shopping
Hobby Lobby2.56×Home & Garden
Planet Fitness2.62×Sports
Staples (Canada)3.24×Business & Career
Great Clips3.66×Beauty & Wellness
Flatbread4.96×Food & Beverages
Diaper bag3.67×Kids & Family
Taco Bell2.24×Food & Beverages
Texas Roadhouse2.13×Food & Beverages
Best Buy2.09×Shopping
Google Flights2.95×Travel & Leisure
Home Alone6.31×Movies & TV
Dollar General1.97×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Turkey meat audience
TraitClusterScore
IndulgenceJOY1.61
Family OrientationCONSERVATISM1.52
Price SensitivityPREMIUM1.49
Healthy LifestyleBALANCE1.35
Community OrientationOPEN1.25
Urban LifestyleOPEN1.24

Worldwide distribution

Worldwide audience distribution share by country for Turkey meat
CountryShare
United States47.9%
United Kingdom6.4%
Canada5.4%

See Turkey meat audiences in other countries

More Dish audiences in United States

Frequently asked questions

How many fans does Turkey meat have in United States?

Turkey meat has an estimated audience of 4,551,589 people in United States, concentrated in California and Texas.

What is the gender split and age of Turkey meat fans?

61.2% of Turkey meat fans are female, 38.8% are male, with an average age of 45.1 years.

Which brands do Turkey meat fans like most?

Turkey meat fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Turkey meat fans live in United States?

Turkey meat fans in United States are most concentrated in California (reach 602,670), Texas (reach 487,787), and Florida (reach 310,260). These three regions account for the largest share of the active audience.

What other brands do Turkey meat fans also like?

Beyond Turkey meat itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Turkey meat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.