A data profile of the people who buy, follow and care about Union Cycliste Internationale in United States — modelled from more than twelve digital signal sources. Union Cycliste Internationale has an estimated audience of 1,264,933 people in United States.
The average Union Cycliste Internationale fan in United States is 39.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Porto's Bakery, Bicycle helmet, Extreme sport, with strongest over-indexing on Porto's Bakery (32.08× the country average).
Demographically, the Union Cycliste Internationale audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Union Cycliste Internationale fan in United States is more male, around 39.4 years old, with strong Risk Appetite tendencies and a notable affinity for Porto's Bakery.
The key figures that characterise the Union Cycliste Internationale profile in United States.
28.8% are female, 71.2% are male, average age 39.4.
| Metric | Value |
|---|---|
| Female | 28.8% |
| Male | 71.2% |
| Average age | 39.4 |
| Estimated audience size | 1,264,933 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 20% |
Where the Union Cycliste Internationale audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~900K | 8.48× | |
| 02 | Florida | ~200K | 2.69× | |
| 03 | Hawaii | ~10K | 2.26× | |
| 04 | New Jersey | ~50K | 1.80× | |
| 05 | Utah | ~20K | 1.78× | |
| 06 | Texas | ~200K | 1.67× | |
| 07 | Nevada | ~20K | 1.63× | |
| 08 | New York | ~90K | 1.37× | |
| 09 | Washington | ~30K | 1.27× | |
| 10 | Massachusetts | ~30K | 1.22× | |
| 11 | Georgia | ~40K | 1.21× | |
| 12 | Connecticut | ~10K | 1.19× | |
| 13 | Washington, District of Columbia | ~4K | 1.16× | |
| 14 | Maryland | ~20K | 1.13× | |
| 15 | Illinois | ~40K | 1.10× | |
| 16 | Colorado | ~20K | 1.10× | |
| 17 | Virginia | ~30K | 0.99× | |
| 18 | Rhode Island | ~4K | 0.97× | |
| 19 | Arizona | ~20K | 0.94× | |
| 20 | Oregon | ~10K | 0.94× | |
| 21 | Tennessee | ~20K | 0.91× | |
| 22 | Nebraska | ~5K | 0.90× | |
| 23 | Indiana | ~20K | 0.89× | |
| 24 | Kansas | ~8K | 0.89× | |
| 25 | Pennsylvania | ~40K | 0.87× | |
| 26 | North Carolina | ~30K | 0.86× | |
| 27 | Kentucky | ~10K | 0.85× | |
| 28 | Oklahoma | ~10K | 0.84× | |
| 29 | New Mexico | ~5K | 0.81× | |
| 30 | Iowa | ~8K | 0.80× | |
| 31 | Minnesota | ~10K | 0.75× | |
| 32 | Alaska | ~2K | 0.75× | |
| 33 | Idaho | ~4K | 0.74× | |
| 34 | North Dakota | ~2K | 0.73× | |
| 35 | South Carolina | ~10K | 0.71× | |
| 36 | Delaware | ~2K | 0.71× | |
| 37 | South Dakota | ~2K | 0.71× | |
| 38 | Vermont | ~1K | 0.71× | |
| 39 | Wisconsin | ~10K | 0.67× | |
| 40 | Arkansas | ~7K | 0.67× | |
| 41 | Louisiana | ~10K | 0.65× | |
| 42 | Montana | ~2K | 0.64× | |
| 43 | New Hampshire | ~3K | 0.63× | |
| 44 | Missouri | ~10K | 0.61× | |
| 45 | Maine | ~3K | 0.60× | |
| 46 | Alabama | ~10K | 0.59× | |
| 47 | Ohio | ~20K | 0.58× | |
| 48 | West Virginia | ~3K | 0.56× | |
| 49 | Mississippi | ~5K | 0.55× | |
| 50 | Michigan | ~20K | 0.54× |
The strongest cross-interests of the Union Cycliste Internationale audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Peter Sagan | Sports | 54.38× | ||
| 02 | Porto's Bakery | Food & Beverages | 32.08× | ||
| 03 | Bicycle helmet | Cars & Mobility | 26.02× | ||
| 04 | Single track (mountain biking) | Sports | 18.72× | ||
| 05 | Shimano | Cars & Mobility | 13.22× | ||
| 06 | Ineos Grenadiers | Sports | 12.87× | ||
| 07 | BMX | Sports | 12.13× | ||
| 08 | Supermoto | Cars & Mobility | 12.13× | ||
| 09 | Sustainable transport | Cars & Mobility | 10.73× | ||
| 10 | Winter Olympic Games | Sports | 8.45× | ||
| 11 | Tour de France | Sports | 8.31× | ||
| 12 | Toyota Land Cruiser | Cars & Mobility | 8.23× | ||
| 13 | Elizabeth Banks | Movies & TV | 8.11× | ||
| 14 | Obsessed (2009 film) | Movies & TV | 7.30× | ||
| 15 | Extreme sport | Sports | 7.04× | ||
| 16 | Touring motorcycle | Cars & Mobility | 6.13× | ||
| 17 | Chopper (motorcycle) | Cars & Mobility | 5.90× | ||
| 18 | Motorcycle accessories | Cars & Mobility | 5.15× | ||
| 19 | Patagonia | Fashion & Accessoires | 4.92× | ||
| 20 | Planet Fitness | Sports | 2.47× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 2.80× | |
| Patriotism | CONSERVATISM | 2.67× | |
| Travelling | THRILL | 1.67× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.71× | |
| Social Media Usage | JOY | 0.73× | |
| Creativity | OPEN | 0.77× |
Union Cycliste Internationale has an estimated audience of 1,264,933 people in United States, concentrated in California and Florida.
28.8% of Union Cycliste Internationale fans are female, 71.2% are male, with an average age of 39.4 years.
Union Cycliste Internationale fans show strongest brand affinity for Porto's Bakery (32.08×), Bicycle helmet (26.02×), and Extreme sport (7.04×) over the country average.
Union Cycliste Internationale fans in United States are most concentrated in California (reach ~900K), Florida (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Union Cycliste Internationale itself, the audience over-indexes on Bicycle helmet (26.02×), Extreme sport (7.04×), Sustainable transport (10.73×), and Obsessed (2009 film) (7.3×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Union Cycliste Internationale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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